Writer and Creative Services Specialist

Rate, USD
$30 / hour
Work schedule
Full Time, Contract, Part Time, Temporary,
Language skills
English
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About me

A freelance writer, graphic designer, and marketer with managerial, retail, and public service experience. Skilled in copywriting, graphic design, technical and creative writing, web design and content, instruction, training, physical media arts, and other creative services. Passionate about the fine arts, literacy, community welfare, LGBTQ+ rights, and active anti-racism.


Professional area



Education

8/2010-4/2014 BA English Composition and Literature @ Southeastern University

GPA 4.0. Minor in Secondary Education. Alpha Chi Honor Society Member.


Experience

10/2016 - Present Writer and Creative Services Specialist (Freelance) @ Loving Studios

• Writes and edits blog articles, web copy, social copy, brochure and publication copy, ad copy, email copy, resumes, press releases, and more
• Creates and edits websites, social media, publications, digital and print ads, emails, signage, textiles, graphic design, traditional art, and more
• Provides marketing consultation and creative services including brand development, content creation, hiring and training of employees

1/2020 - 4/2021 Marketing Communications Director @ Trinity Medical Group

• Maintains brand and marketing presence of Trinity Medical Group, Owl Now Urgent Care, and the Lakeland Spine Center including social media, digital marketing, website/blog, SEO, SEM, print, mail, out of home, signage, video, radio, and community partnerships
• Creates marketing campaigns and strategizes ways to expand patient base
• Manages team of Community Outreach Specialists
• Collaborates and coordinates with graphic design, copy, digital marketing teams
• Tracks leads and prospective patients and provides reports to administration
• Coordinates patient outreach and retention efforts
• Manages marketing budgets for 3 brands
• Assists in data collection and analytics to evaluate success and effectiveness

8/2019 - 1/2020 Marketing Manager @ Trinity Medical Group

• Negotiates contracts and agreements with vendors and for ad placements and services
• Approves spend and service agreements for companies
• Creates digital and physical content for brand and marketing campaigns
• Creates presentations and reports for administrative use

4/2019 - 8/2019 Marketing Coordinator @ Trinity Medical Group

• Creates graphics and copy for digital and print ads
• Creates and updates office documents and forms
• Develops social media and marketing strategies to increase customer traffic and loyalty
• Supports Community Outreach Specialists by creating and procuring necessary materials
• Updates websites for 5 brands

3/2017 - 4/2019 Marketing Manager @ Coppertree Boutique & Studio

• Manages and maintains studio to ensure safe and pleasurable experience
• Develops social media and marketing strategies to increase customer traffic and loyalty
• Assists in creating and updating store displays and merchandising
• Assists in managing website, online store, and physical store
• Creates digital and physical content for brand and marketing campaigns
• Maintains and further develops Coppertree brand
• Accepts, designs, and processes commissioned jewelry orders and repairs
• Interacts with customers and ensures quality service and experience
• Executes other administrative and clerical duties as needed

1/2015 - 8/2016 Administrative & Services Assistant @ Bruton Memorial Library

• Served the Library Director by fulfilling any marketing, advertising, creative, administrative, circulation or reference needs
• Assisted in the maintenance and preservation of collection
• Recruited Fine Arts Exhibits by contacting, scheduling and assisting artists
• Developed, scheduled, and assisted with presentations and programs
• Created press releases, promotional brochures, advertisements, and materials for programs and services
• Collaborated with the Library Director to produce annual short and long- term service plans
• Designed logo and established organization’s brand
• Ensured consistent branding and representation of organization
• Created and maintained displays for library programs and services
• Trained employees on services, procedures and processes
• Assisted with managing staff schedule
• Edited and created policy and procedure documents
• Collected, recorded, and created service statistic reports


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