Sales Operations

Developed and led the Vouch go-to-market strategy for platform partners across the US, identifying new growth opportunities and product market fit for the revenue generation team.
▪ Led API product integration and partnership strategies, including successful collaboration with WeWork resulting in 3,000 new applications.
▪ Conducted analysis and documentation on market growth for platform partners, connecting with executives to design, identify, and execute on areas for collaboration, analyzing product fit.
▪ Leverage consumer insights to guide product development and technical storytelling.
▪ Collaborate cross-functional teams to streamline data-driven sales planning, category management, and
marketing to develop strategies and execute partner launches.
▪ Developed and implemented customer engagement plans to deliver gross sales, net revenue, to meet Key
performance Indicator’s (KPI), and sales targets.
▪ Re-designed user flow for Vouch Perks page, increasing traffic 150%.
▪ Designed and led sales event training for the Account Executive team to generate potential new business.
▪ Mentored and coached sales team members to drive new business with external partners.

Developed and led the GTM growth strategy for Restaurant Saas solutions, growing Upside’s retail footprint from 1,500 to 40,000+ in 18 months using data analytics, market research, and cross-functional collaboration.
Nextpoint, Chicago IL
Sales Operations Consultant
Continued…
▪ Conducted client market research and leveraged data analytics to identify new markets and exceed KPIs.
▪ Leverage consumer insights to guide product market development and technical storytelling.
▪ Spearheaded key initiatives for strategic marketing, pipeline creation, and customer adoption to promote Upside.
▪ Created and developed sales playbook and cross-functional SOP’s for Product, Hub Operations, and Location
Operation teams to develop robust processes and exceed KPIs.
▪ Worked cross-functionally with executive partners to forecast KPIs and expansion strategy.
▪ Collected, analyzed, and summarized data from sales events to drive actionable insights and improve marketing
initiatives for consumer expansion, increasing order volume 64%.

Prepared and led client-facing QBRs, presenting data visualization charts on performance to expand C-suite relationships, understand customer goals, and identify creative ways to deepen the CPG relationships.
▪ Analyzed partner operating plans to identify areas for improvement, expand gross sales, net revenue, key performance Indicators (KPI), and sales targets, resulting in 40% increase in YOY volume.
▪ Prepared and led client-facing QBRs, presenting data visualization charts on performance to expand C-suite relationships, understand customer goals, and identify creative solutions to roll out new offerings.
▪ Orchestrated cross-functional sales planning, category management, and finance operations, decreasing outstanding AR collections from $800K to $150K in three months and lowering days to invoice.
▪ Managed and mentored a team of Account Management to maximize profit, ROI, and optimize performance.
▪ Streamlined pricing model with Nestle CPG Executives to roll out multi-year RFP’s.
▪ Graduate of inaugural Longhaulers capstone program, presenting sustainability project to Uber executives.

Prepared and led regular client-facing QBRs, presenting data visualization charts on performance to expand C-suite relationships, understand customer goals, and identify creative ways to deepen the relationship.
▪ Cultivated executive relationships to initiate franchisee introductions, resulting in over $4M in monthly revenue.
▪ Deepened client relationships to implement API confirmation process, resulting in 40% increase in YOY volume.
▪ Spearheaded Grubhub affiliate Marketing Promotion with Snapchat, increasing app orders 220%.
▪ Leveraged Salesforce to identify new business opportunities, detail client conversations, and track sales pipeline.
▪ Managed a team to maximize Ad Revenue, ROI, and optimize growth.