Marketing and Product Strategy Manager

Rate, USD
Not specified
Work schedule
Full Time,
Language skills
Spanish
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About me

Experienced marketing professional with a passion for community building, engagement, and driving results. Skilled in developing and implementing effective strategies, collaborating with influencers, executing successful campaigns, and managing content. A data-driven marketer, I stay ahead of industry trends to deliver innovative solutions.


Professional area



Education

January 2020 - July 2022 BA International Business @ CSUF

Experience

April 2023 - Preset Marketing and Product Strategy Manager @ Dhgate Los Angeles, CA

Created marketing campaigns and developed merchandise selections for featured page website, collaborating with design team to create banners that increased clicks on featured products by 20%
Conducted in-depth market research, competitor analysis, and customer surveys to inform marketing and product strategies

January 2022 - October 2022 SLL Marketing Coordinator Assistant @ California State University, Fullerton, CA

Execute social media marketing campaigns, including list building, A/B testing, campaign creation, and content production marketing strategies resulting in a 63% increase in user reach and a 35% rise in social media traffic
Liaised with marketing coordinators to analyze and identify potential endorsers and boost social media platform engagement by 216%


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