Creative Asset Designer

Rate, USD
Not specified
Work schedule
Full Time, Contract,
Language skills
English, Spanish
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About me

I am an eclectic creative with a passion for photography, film, design, architecture and exploration. My studies at Michigan State University focused on photojournalism, media design, scenic painting, interior design and art. As a photographer and designer, I am seeking to find projects that align with my values and creating work that I am proud of. Youโ€™ll always find me running after my friends and family when I stop to take a must-have picture.


Professional area



Education

01/20-08/23 BA in Journalism @ Michigan State University

Media Design concentration
Media photography and theatre minors


Experience

6/23-8/23 Marketing & PR Intern @ Jamestown-Yorktown Foundation

-Assist with researching, proofing and writing social media content and press releases
-Content creation
-Taking and editing digital photographs: photos posted on JYF Twitter, Instagram and Facebook
-Development and execution of social media series: “JYF Intern Stories”, crafted to target Gen Z and millennial audience with a casual and nostalgic aesthetic and content
-Conduct research on social media strategy, newsletters for education and museum institutions
-Produce analytics from monthly social posts
-Assist with coverage and promotion of special events and programming on multi-site locations
-Maintain branding, marketing and photography collateral archives
-Communicate and collaborate with small and large teams in a wide range of marketing roles and
positions
-Programs utilized: Microsoft Office, Canva, Adobe Lightroom

05/23-current Marketing Intern @ Pietrinferno & Pietrinferno

-Overhaul of branding and online presence including logo designs for firm’s collateral
-Create and implement new client communication methods via email campaigns and online presence
-Resulting in a 7,300% increase in page views and 2,300% increase in unique visitors since I took over their communications
-251 recipients, 79% open rate, 412 total opens, 5.1% clicks per unique open
Programs used: Adobe Illustrator, InDesign, Google Programs, Mail Chimp, Remote Desktop

01/22-05/23 Social Media Manager @ MSU Arts and Cultural Management and Museum Studies Program

-Content creation ie. social media posts
-Management of programโ€™s social media accounts
-Clerical duties and website management
Program utilized: Canva, Adobe Illustrator, Elementor, Google Programs

11/22-05/23 Staff Designer & Photographer @ MSU Red Cedar Log

-Page designer for over 200 page yearbook
-Event coverage photography featured in yearbook
-Designed organization collateral
Programs utilized: Adobe InDesign, Illustrator and Photoshop, Canva, Google Programs, Remote Desktop

11/22-04/23 Team Photographer @ TEDXMSU

Team and event photographer
-headshots for 50+ team members
-meeting and event coverage photography
-conference coverage: 8 onstage speakers, shopping market candids, attendee candids


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