# Marketing Specialist Location[United States](https://jobicy.com/resume-region/united-states.md)Rate, USD Not specifiedWork schedule Full Time, Links Language skills EnglishAvailable for Hire Yes [Hire me](#resume-dialog) Save Log in to save ## About me I am a creative and motivated marketing professional with 5 years of experience in developing and executing marketing campaigns. Skilled in identifying/analyzing market trends, conducting market research, and creating effective strategies. Proficient in utilizing various digital marketing channels along with traditional marketing to increase brand awareness and drive customer engagement. ## Professional area ### [Marketing](https://jobicy.com/resume-category/marketing.md) ## Skills ### [A/B Testing](https://jobicy.com/resume-skill/a-b-testing.md)[Active Listening](https://jobicy.com/resume-skill/active-listening.md)[Adaptability](https://jobicy.com/resume-skill/adaptability.md)[Adobe Photoshop](https://jobicy.com/resume-skill/adobe-photoshop.md)[Advertising](https://jobicy.com/resume-skill/advertising.md)[Analytical Skills](https://jobicy.com/resume-skill/analytical-skills.md)[Appointment Scheduling](https://jobicy.com/resume-skill/appointment-scheduling.md)[B2C](https://jobicy.com/resume-skill/b2c.md)[Brand Management](https://jobicy.com/resume-skill/brand-management.md)[Campaign Management](https://jobicy.com/resume-skill/campaign-management.md)[Client Relationship Management](https://jobicy.com/resume-skill/client-relationship-management.md)[Communication](https://jobicy.com/resume-skill/communication.md)[Content Marketing](https://jobicy.com/resume-skill/content-marketing.md)[Customer Research](https://jobicy.com/resume-skill/customer-research.md)[Digital Marketing](https://jobicy.com/resume-skill/digital-marketing.md)[E-commerce](https://jobicy.com/resume-skill/ecommerce.md)[Email Marketing](https://jobicy.com/resume-skill/email-marketing.md)[Facebook Ads](https://jobicy.com/resume-skill/facebook-ads.md)[Google Ads](https://jobicy.com/resume-skill/google-ads.md)[Google Analytics](https://jobicy.com/resume-skill/google-analytics.md)[Google Search Console](https://jobicy.com/resume-skill/google-search-console.md)[Instagram Ads](https://jobicy.com/resume-skill/instagram-ads.md)[International communication](https://jobicy.com/resume-skill/international-communication.md)[Keyword Research](https://jobicy.com/resume-skill/keyword-research.md)[Lead Generation](https://jobicy.com/resume-skill/lead-generation.md)[Mailchimp](https://jobicy.com/resume-skill/mailchimp.md)[Market Research](https://jobicy.com/resume-skill/market-research.md)[Marketing Strategy](https://jobicy.com/resume-skill/marketing-strategy.md)[Meta Business Suite](https://jobicy.com/resume-skill/meta-business-suite.md) ## Education 08/2020 - 12/2022 Bachelor of Business Administration -- Marketing @ Iona University 08/2014 - 05/2017 Associate of Science -- Psychology @ Westchester Community College ## Experience 05/2023 - Present Internal Communication Associate @ CNY Group – Create, edit and deliver material (such as email updates, newsletters, intranet content, videos, and presentations) to communicate company objectives, deadlines and initiatives to employees effectively. – Work closely with the Internal Communications team to execute initiatives that drive employee engagement and help shape a culture of collaboration, inclusion, and transparency – Help coordinate town halls, internal events, and other initiatives that foster a healthy company culture 07/2017 - 05/2023 Business Owner/Operator @ FixTingz Screen Repair – Developed, implemented and optimized paid media campaigns across various platforms (Google Ads, Facebook/Instagram Ads, Yelp Ads) – Maintained and optimized CRM lists to ensure data accuracy, improved customer communications, engagement and maximized lifetime value. – Established distinct brand identity through creation of 600+ high-quality posts and content across various social media platforms and company website – Managed day-to-day operations of 5000+ electronic device repairs and customer interactions. – Spearheaded inventory management and financial record-keeping to ensure accurate asset tracking. 10/2018 - 06/2022 Marketing Associate @ Branzo NYC – Served as the primary copywriter for product communications for website, emails/SMS, paid digital ads, social media, packaging, video, marketing collateral. – Assisted in the execution of media campaigns across various digital channels to meet defined objectives and key performance indicators, increasing social media engagement by 240% – Analyzed market data and helped provide actionable insights and recommendations for optimization. – Optimized website performance, user experience, and helped increase website traffic by 110%. – Forged genuine connections with our online community through timely and authentic responses. ## Recommend this talent ## Related resumes * [![Photo](https://jobicy.com/react/themes/app/images/candidate.png) Senior Marketing ManagerUnited KingdomI am a senior marketing manager who builds relationships and demand across community, lifecycle, content, and campaigns for EMEA audiences. 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