Principal Creative Director at Baainz Media Solutions, a startup dedicated to facilitating brands in achieving their communication project objectives through the coordination of a curated network of creatives under my management. Over 5-years experience executing successful video productions for documentaries, film, music videos and online content from pre production to post production using Final Cut Pro and Adobe Premiere Pro for editing. As a storyteller, I employ technical-creative skills in writing, storyboarding, directing camera operations, setting up cinematic lighting and audio to bring compelling stories to life on screen. As a creative director, my organizational and proactive approach leads to successful collaborations with internal and external clients. With a strong financial background, I competently plan production schedules, develop budgets, and effectively manage film crews while delivering exceptional results every time. I excel at creating visually compelling video through detailed conception and employing classic film techniques.
Developed creative concepts, storyboards, and shot lists for commercial video projects.
Directed commercial video projects, including music videos, short films, documentaries and TV commercials (TVCs).
Coordinated actors and crew members in line with project schedule.
Oversaw location scouting and worked with art departments on set design.
Managed equipment logistics.
Created scripts for commercial and online content video.
Casted voice-over artists and oversaw the studio recording process.
Edited & graded videos in post production using LUT packs and project generated settings.
Conducted in-depth research and interviews to gather compelling content for documentary narratives.
Coordinated and managed commercial photoshoots, ensuring smooth operations from pre-production to post-production.
Collaborated with photographers, models, and stylists to execute creative and visually appealing photoshoots.
Conceptualized and executed marketing video content that aligned with brand messaging and campaign objectives.
Collaborated with marketing teams and clients to plan and execute effective marketing campaigns.
Collaborated closely with the creative team and clients to conceptualize and execute graphic design projects that aligned with brand identity
Ensured graphic content consistently met branding guidelines and conveyed the desired messages effectively.
Led website design and development projects for brands, focusing on user-friendly and visually engaging designs.
Produced detailed 3D architectural designs and interior layouts for real estate projects, providing clients with realistic visualizations.
Led the development of content strategies across traditional and digital marketing channels, employed data-driven insights for user engagement, collaborated with cross-functional teams, oversaw content production, managed editorial calendars, identified content gaps, ensured quality through proofreading, and stayed abreast of industry trends for a dynamic content marketing approach.
Conducted data analysis, KPI tracking, and market research for retail and SME banking, leading to actionable reports, predictive models, and improved customer segmentation strategies. My data-driven insights informed strategic decisions, facilitated competitive analysis, and simplified complex information using data visualization tools. This supported inter-departmental collaboration, automated reporting, and contributed to budgeting and resource allocation, aligning data analysis with broader business goals.
Offered administrative support, including calendar management, meeting coordination, and document maintenance. Managed report preparation and conducted research for decision-making. Contributed to project management, strategic planning, budget oversight, and process improvement initiatives, promoting cross-functional collaboration and delivering confidential strategic recommendations for enhanced division performance.
Ensured full compliance, managing AML policies, monitoring transactions, and conducting audits. Advised on compliance status, generated reports, and developed action plans to address violations and risks.