Highly motivated and driven recent Marketing graduate, eager to transform ideas into impact. Adept at creating captivating content, analyzing campaigns for brand growth, and staying current on trends. Committed to achieving exceptional results and contributing to the growth of a dynamic marketing team.
Undergraduate Research & Engagement Symposium Spring 2022
β’Championship Team – Health Branding on Consumers’ Perception of Well-Being
Organization:
Alpha Delta Pi Theta Mu
Vice President of Marketing
β’Led strategic brand promotion, managed social media campaigns, and orchestrated events to amplify sorority presence, while maximizing member-driven branding with 1,100-1,300 Instagram reach.
β’Recruited 67 new members during the Spring 2022 recruitment cycle from a pool of 400 potential candidates, alongside 7 other sororities.
β’Executed impactful cross-platform social campaigns, boosting awareness, and driving traffic to student-run Pub.
β’Orchestrated a 200-account surge in the company’s social media followership through mixed marketing collateral.