Data Analyst

Develop Google Sheets visualizations for NFL, MLB, and NBA content, enhancing data-driven decision-making.
Conduct live Discord streams, providing real-time insights based on data projections using FantasyCruncher.
Analyze trends in winning lineups using Excel and Tableau.
Pioneer a strategy using player ratings and projection scores for lineup building, outperforming median projections.
Identify key metrics for MLB projections, achieving higher success rates.
Author core NFL articles, dissecting top plays based on projections.

Optimize content creation with Google Sheets queries, streamlining the selection of top sports videos.
Enhanced Instagram reach by 30% through data-driven keyword and strategy adjustments.
Increased TikTok views by 50% by monitoring keywords and video length.
Achieved a 75% increase in YouTube retention rates by optimizing video length.
Boosted YouTube conversion rate from non-subscribers to subscribers by 15%.

Boosted Etsy Sales by 30% by using optimizing keywords and product descriptions
Created monthly sales dashboards in Tableau and pivot tables in Excel
Created a logistics database in Google Sheets with a query linked to a CRM that filled in new sales and tracked expected lead time vs the manufacturing team’s lead time
Created a yearly Tableau dashboard outlining the success of commercial sales vs retail sales
Supported customers via phone, email, and Etsy and advertise through appropriate social media channels
Collaborated with the manufacturing team to ensure lead times were accurate