Partner & Field Marketing Manager

Job function
Marketing & Sales
Job type
Full Time,
Job posted
Apply before
24 Apr 2024

About Fastly

Fastly’s edge cloud platform enables the best of the web to thrive, and helps you deliver better online experiences.

Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly’s customers include many of the world’s most prominent companies, including Vimeo, Pinterest, The New York Times, and GitHub.

We’re building a more trustworthy Internet. Come join us.

As Fastly’s first Partner & Field Marketing Manager in SE Asia, you will play a meaningful role in defining and advancing the Fastly value proposition across our partner ecosystem, as well as supporting the direct sales team.

Fastly is investing heavily in partners to accelerate our business, and this position will be crucial in helping to optimize pipeline and revenue growth through and with partners in our new partner program. You will collaborate with our regional channel sales, direct sales, field marketing, and broader global marketing teams to lead in-region partner & field marketing strategy.

What You’ll Do:

  • Lead Regional Partner & Field Marketing by working closely with regional Channel Account Managers (CAMs), direct sales, broader field marketing and channel partners to define and execute impactful go-to-market (GTM) plans, including events and campaign strategies
  • Own regional partner & field marketing budget and work autonomously with sales and marketing leadership on strategic planning and metrics reporting
  • Manage event and campaign lead flow from all partner & field marketing activities to ensure appropriate and timely sales follow-up, coordinating across regional partners, sales, and broader marketing teams like Marketing Operations, Content, Brand and Product Marketing
  • Work cross-functionally both within Fastly, and externally with partners & the regional revenue team, to establish clear and compelling joint value propositions to advise campaign content
  • Lead proactive communications to partners such as development of regional partner newsletters and promoting adoption of the Fastly Partner Portal and driving deal registrations
  • Co-own partner recruitment through marketing campaigns and nurture activities in conjunction with the CAMs

What We’re Looking For:

Basic Qualifications:

  • Ideally 7+ years experience in delivering regional partner/field marketing events, programs, and content to an enterprise IT buyer
  • You have experience working at a cloud services, SaaS/PaaS, or infrastructure business
  • You have knowledge of specific regional considerations across SE Asia, including knowledge about sub-regional differences and cultural nuances, and can supply strategic input across both global and regional teams
  • You have a consistent track record of understanding sophisticated technologies and extracting compelling value propositions for different audiences (including writing and messaging skills)
  • You have excellent reporting and communication skills, including consolidating monthly/quarterly marketing activities results
  • You have an interest in independently and proactively running multiple projects in a dynamic environment using superior project management skills
  • You have the desire to work as part of a virtual, globally distributed team with a passion for cross-functional collaboration and communication
  • You have a Bachelor’s degree or equivalent in Marketing, Communications, or related field
  • Proficiency in Marketo, Salesforce & reporting tools like Looker
  • A second language proficiency in Mandarin, Thai, or Malay a strong plus

Work Hours:

This position will require you to be available during core business hours.

Work Location & Travel Requirements:

This position is a remote position based out of Singapore, with the likelihood of becoming a hybrid position as Fastly expands its presence in the region, and may open an office there in the future. This role reports directly to the Director of Global Field Marketing, based in the UK.

This position may require travel to the US and Internationally, as required by your role or requested by your manager.


We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings?

We offer a comprehensive benefits package designed to meet your needs. Our offerings may vary depending on the country where you work and are subject to change.

Why Fastly?

  • We have a huge impact. Fastly is a small company with a big reach. Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives. Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.
  • We love distributed teams. Fastly’s home-base is in San Francisco, but we have multiple offices and employees sprinkled around the globe. As a new hire, you will be able to attend our IN-PERSON new hire orientation in our San Francisco office! It is an exciting week-long experience that we offer to new employees to build connections with colleagues across Fastly, participate in hands-on learning opportunities, and immerse yourself in our culture firsthand.
  • We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful — every day.
  • We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’. Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more. We love employees for who they are and what they are passionate about.

We’re always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply! A fully completed application and resume or CV are required when applying.

Apply here >


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What position is Fastly hiring for?

Fastly is hiring a remote Partner & Field Marketing Manager from 🇸🇬 Singapore

What type of employment does Fastly offer?

This is a Full Time role.


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