Strategic Marketing Partnerships

Full Time
Opening date
Closing date
16 Feb 2022

The majority of our marketing success has come from the creation of high-value, actionable content for our audience. We utilize video, blog posts, and free resources to share and promote our opinionated approach to sales, giving our audience the knowledge they need to be successful. This role will be instrumental in extending the reach of our sales content, ultimately driving more top-of-the-funnel leads into our marketing funnel.

The ideal candidate is sociable and collaborative and has experience creating and nurturing relationships with external influencers/brands and running large-scale content launches.


  • Develop relationships with key players in our space.
  • Nurture these relationships to create opportunities for co-promotion and partnerships.
  • Track all interactions with external brands and influencers in the Close CRM.
  • Outreach and follow-up via engaging social and email messages.
  • Seek out guest posting, backlink, guest speaking, and similar opportunities.
  • Plan the public/go-to-market launch of major content projects.
  • Collaborate with others on the marketing team to prioritize and coordinate content projects and launches.
  • Track the business impact of your efforts, with the primary focus being on new lead generation (top-of-the-funnel MQLs).
  • Stay active on our social media accounts with the goal of relationship development and content promotion.
  • Monitor and report on the success of each resource launch and ongoing interest/downloads. Iterate accordingly.
  • Assist with other content marketing initiatives as needed.


  • 2+ years of experience in a marketing, sales, business development, or related position.
  • Expert level English writing skills, with the ability to generate responses and action via email.
  • Experience running outreach campaigns that resulted in positive business outcomes (can share quantifiable results from previous, similar initiatives)
  • Knowledge of key SaaS marketing metrics and the ability to generate reports that show the impact of your efforts.
  • Familiarity with modern sales best practices and strategies.
  • Comfortable—and highly efficient when—working remotely.
  • Prior experience working for a SaaS company (and/or within a lean, scrappy team) is preferred.
  • An existing network of SaaS and/or sales professionals is a plus.
You execute quickly while maintaining high standards.  The quality of the opportunities and relationships you create—and the associated impact—is more important than the quantity. You excel working remotely on small teams with a high level of autonomy. You can devise your own schedule and effectively manage your workload.
You are in a North American time zone.
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