Marketing Specialist

Work from
Anywhere 🌎
Salary, USD
44,465 - 70,000/yr
Full Time
Opening date
Closing date
18 Feb 2022

Participates in the development, implementation and evaluation of marketing strategies and programs for all products and services sold through the Business Unit. Participates on project teams and in the development and implementation of marketing plans. Monitors project schedules and track progress. Maintains effective working relationships with internal and external clients.


  • Participates in the development and implementation of marketing plans, which include identification of target markets, product messaging, costs and projected sales. Participates in designing evaluation methods for each marketing plan. Ensures that communication plans are drafted so that internal and external audiences understand the message and can take action as appropriate.
  • Participates on project teams for implementing marketing projects to ensure project objectives including budget and profit objectives are attained. Assists, plans and coordinates cross-functional work teams, providing support to entire team.
  • Maintains effective working relationships with internal and external clients to provide ongoing marketing program communication, coordination of efforts during the course of a project and to meet any other miscellaneous needs of the client
  • Develops and monitors project schedules and tracks progress of the project to assure deadlines are met. Develops files and documentation of each project.
  • Works closely with Brand Management/Marketing Communications, Marketing Support Services and other internal areas to ensure appropriate communications, to manage variations to the marketing project plan including resource issues, changes in specs, budget variances and changes in deadline.
  • Compiles data and analysis of data for use on teams either independently or in collaboration with the Market Research Department. Maintains and updates information for use in marketing programs.
  • Coordinates logistics for events such as sales incentive trips, national conferences, industry events, broker and client seminars, etc.
  • May lead and/or participate in development and implementation of new processes. May serve as a member of various committees, task forces and special projects.

This job posting is reflective of the Marketing Specialist essential functions, qualifications, and physical requirements. The Sr Marketing Specialist has variable essential functions, qualifications and physical requirements. Competency and skill set will determine level of placement within the posted job family.


  • You help promote a culture of diversity and inclusion within the department and the larger organization. You value different ideas and opinions. You listen courageously and remain curious in all that you do.
  • You are able to work remotely and have access to high-speed internet.
  • Experience in marketing strategy, marketing campaigns, advertising and insurance practices and regulations
  • Effective project management, change management, and organizational skills
  • Strong oral communication and problem-solving skills and initiative and analytical ability
  • Effective written communication skills, sound judgment, and the ability to work well under tight deadlines
  • Proficient use of personal computer and spreadsheet software


  • Bachelor’s degree in Marketing, Business or Communication or comparable experience
  • 5+ years experience in marketing, marketing strategy or marketing project management
  • 3+ years experience in campaign management
  • Knowledge of practice or thought leadership marketing strategies a plus
  • Workfront experience and knowledge helpful


  • A diverse workplace where associates feel a sense of belonging.
  • An organization that feels like a small, close-knit community and has the strength of a Fortune 500 company.
  • Tuition reimbursement, training and career development.
  • Comprehensive benefits plan that includes medical, dental, vision, disability and life insurance.
  • Flexible spending accounts for healthcare and childcare needs.
  • 401(k) plan with a 2% company contribution and 6% company match.
  • Competitive pay with an opportunity for incentives for all associates.
  • Flexible work schedules with a healthy amount of paid time off.
  • For more information regarding available benefits, please visit our Career Site.
  • Salary range: $44,465 to $70,000
  • Pay commensurate with experience.
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