Sr. Product Communications Lead

Remote from
Job level
Job type
Full Time,
Opening date
Closing date
7 Jun 2022

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 200,000 businesses nationwide.

Here’s what you’ll do day-to-day:

  • Create corporate thought-leadership platforms across a wide range of key issues, including development of points of view, targeted media outreach, and campaign development.
  • Establish and maintain relationships with journalists and other influencers, including business, technology, and culture-focused press.
  • Drive development of Chief Technology Officer and Head of Product communications, including contributed content and presentations.
  • Build and create awareness for Gusto’s products, and develop our voice on key issues affecting customers.
  • Coordinate across the organization on strategic product communications and reactive messaging; provide message guidance and resources for cross-team use.
  • Develop systems and approaches for measuring performance of product communications programs.

Here’s what we’re looking for:

  • 8+ years of a combination in-house and agency experience in product, corporate communications or public relations.
  • You always have your finger on the pulse of trends today, and you’re constantly searching and thinking about shaping the trends of tomorrow.
  • You’re a trusted counselor and advisor to stakeholders across the company.
  • Resourceful, highly curious, and relentless in pursuit of bringing compelling stories to life.
  • Have a special knack for concepting and telling stories in a clear, intriguing, and effective way across multiple mediums. And you’re able to see what’s not necessarily obvious to everyone else.
  • Experience creating thought-leadership platforms across a wide range of key issues, including development of points of view, targeted media outreach, and campaign development.
  • Ability to build and own complex programs that involve multiple business partners in a high-growth organization.
  • Excellent relationships with business, technology, broadcast, and culture reporters.
  • You prioritize building scalable programs and measuring both program and business impact
  • Understanding and previous work with industry analyst relations preferred

Our cash compensation amount for this role is targeted at $132,000 – $155,000 in San Francisco & New York, and $109,000 – $129,000 for Denver and most remote locations. Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

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What position is Gusto hiring for?

Gusto is hiring a remote Sr. Product Communications Lead from

What type of employment does Gusto offer?

This is a Full Time role.