[All remote jobs](https://jobicy.com/jobs.md)Open role[![Meta logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/750f86a9-221.jpeg)](https://jobicy.com/company/meta.md)Remote opportunity at[Meta](https://jobicy.com/company/meta.md) # Public Affairs Manager, State & Local Media Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/meta.md)Share29 Jul 2026Published38Listing views2Application actionsManually reviewedTrust & Safety status Opportunity details ## About this role. AI SummaryMeta is seeking a Public Affairs Manager to lead state and local media engagement, focusing on amplifying the company's commitments to small businesses and communities. The role involves executing communications strategies, building journalist relationships, and collaborating with cross-functional teams on policy and economic impact initiatives. The ideal candidate has 8+ years of experience in public affairs or media relations, with a proven track record of placing stories in local outlets and managing rapid response. This position requires strong strategic communication skills, the ability to handle competing priorities, and a passion for technology's role in economic growth. The role is based in the US and involves domestic travel. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 4/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThe role demands managing multiple high-stakes projects, rapid response, and cross-functional collaboration, which requires strong strategic thinking and adaptability, earning a difficulty level of 4. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job medianHighly competitive$150,000US market range$120k–$180k0$198k AI insightThe offered salary for this role is likely competitive within the tech industry, with a median of $150,000. Based on the seniority and responsibilities, the market range typically falls between $120,000 and $180,000, which aligns with industry standards for a Public Affairs Manager at a major tech company. ## Core skills Skills and capabilities most closely associated with this opportunity. [Public Affairs](https://jobicy.com/jobs?search_keywords=Public%20Affairs.md)[Media Relations](https://jobicy.com/jobs?search_keywords=Media%20Relations.md)[State and Local Government](https://jobicy.com/jobs?search_keywords=State%20and%20Local%20Government.md)[Strategic Communications](https://jobicy.com/jobs?search_keywords=Strategic%20Communications.md)[Press Releases](https://jobicy.com/jobs?search_keywords=Press%20Releases.md)[Crisis Communication](https://jobicy.com/jobs?search_keywords=Crisis%20Communication.md)[Stakeholder Engagement](https://jobicy.com/jobs?search_keywords=Stakeholder%20Engagement.md)[Small Business](https://jobicy.com/jobs?search_keywords=Small%20Business.md)[Economic Impact](https://jobicy.com/jobs?search_keywords=Economic%20Impact.md)[Cross-functional Collaboration](https://jobicy.com/jobs?search_keywords=Cross-functional%20Collaboration.md) Cover letter sampleDear Hiring Manager, I am writing to express my interest in the Public Affairs Manager position at Meta. With over 8 years of experience in public affairs and media relations, I have a proven track record of driving state and local media strategies that amplify corporate commitments and policy initiatives. My background includes building relationships with journalists across diverse markets, crafting compelling narratives, and managing rapid response communications. At my previous role, I successfully placed stories in key local outlets and coordinated cross-functional efforts with policy and marketing teams. I am particularly excited about Meta's focus on supporting small businesses and communities, and I am confident that my skills in strategic communication and stakeholder engagement would make a strong contribution to your team. Thank you for considering my application. I look forward to the opportunity to discuss how my experience aligns with Meta's goals. Sincerely, [Your Name] Copy Sample interview questionsDescribe a time you managed a media crisis at the state or local level. What steps did you take?In a previous role, a negative story broke about our company's impact on a local community. I immediately assembled a rapid response team, drafted key messages, and proactively reached out to the reporter to provide additional context. I also coordinated with local partners to share positive stories, and within 48 hours, we had balanced coverage with a more accurate narrative. How do you prioritize competing media opportunities when multiple states have high-priority announcements? I assess each opportunity based on potential reach, alignment with strategic goals, and timing. I use a scoring system to weight factors like media market size, public sentiment, and business impact. I then communicate with stakeholders to set expectations and allocate resources to the most impactful stories, while ensuring rapid-response items are handled first. How would you measure the success of a state-level media campaign? Success is measured through a mix of quantitative and qualitative metrics: number of placements, reach, sentiment analysis, share of voice, and engagement. I also track downstream outcomes like policy changes or community feedback. Regular reporting with data-driven insights helps refine strategies. Tell me about a successful story you placed in a local outlet and how you approached the pitch. I once landed a feature in a major local paper about our company's small business grant program. I identified a compelling local business owner impacted by the program, prepped them for the interview, and provided the reporter with data and visuals. The story ran on the front page and generated positive local buzz. How do you work with cross-functional partners like Policy and Marketing to align messaging? I establish regular sync meetings with key partners to review upcoming announcements and potential issues. We create a shared messaging framework and ensure consistency by using a centralized communication plan. I also involve them early in the story development process to align on goals and timing. Meta is seeking a Public Affairs Manager to join our team and help drive media engagement to amplify Meta’s commitments to small businesses and communities across the country, and around key state-level policy issues. This role is ideal for someone with demonstrated media relations experience at the state and local level who has experience managing competing priorities and adapting to shifting timelines and is passionate about telling the story of how technology supports economic growth in communities nationwide.In this role, you will execute communications strategies that connect Meta’s investments, programs, and product announcements to the local communities they impact. You will work closely with cross-functional partners on Policy, Marketing, Economic Impact, and Product teams to drive earned media and public awareness at the state and local level. We are looking for a strategic communicator who can work with state house reporters, local broadcast outlets, and major local digital/print outlets on both proactive narratives and responsive communications.ResponsibilitiesExecute state and local media strategies to amplify Meta’s SMB and community-focused announcements across key markets nationwide* Build and maintain relationships with state and local journalists, editors, and media outlets to drive sustained, positive coverage of Meta’s community investments* Create communications plans, messaging, and related materials — including press releases, media pitches, op-eds, fact sheets, and talking points — tailored to local audiences* Identify and develop compelling local stories and case studies that demonstrate Meta’s impact on small businesses and communities* Collaborate with cross-functional partners across Policy, Marketing, Economic Impact, and Product teams to identify opportunities to amplify announcements at the state and local level* Support rapid response efforts and manage reactive media inquiries related to SMB and community issues at the local level* Track, measure, and report on the effectiveness of state and local media campaigns, providing data-driven insights to inform future strategy* Monitor state and local media landscapes and political environments to identify emerging opportunities and risks* Help plan and execute local events, roundtables, and small business engagements that generate media coverage and community goodwill* Partner with external agencies and consultants as needed to extend reach in priority marketsQualifications8+ years of experience in public affairs, communications, media relations, or a related field* Experience developing and executing state and local media strategies across multiple markets* Experience building relationships with journalists and generating earned media coverage at the state and local level* Experience creating communications materials including press releases, media pitches, talking points, and op-eds* Experience prioritizing competing projects based on impact, deadlines, and stakeholder needs* Willingness to travel domestically to support local media engagements and events Experience using media monitoring and analytics tools to measure campaign effectiveness* Track record of placing stories in state and local media outlets across diverse geographic markets* Experience in corporate communications, agency, or campaign settings, particularly on economic development or small business issues* Established network of state and local media contacts across multiple regions* Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies* Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)* Experience working with community-based organizations, chambers of commerce, and local economic development groups* Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)* Familiarity with the policy and political dynamics that shape local media coverage of technology companies* Experience with crisis communications and rapid response at the local level* Understanding of the technology industry and Meta’s products, particularly those serving small businesses (e.g., Facebook, Instagram, WhatsApp Business) Show more [Apply now >](https://jobicy.com/jobs/149830-public-affairs-manager-state-local-media.md) > Annual salary information is not provided for this position. 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