[All remote jobs](https://jobicy.com/jobs.md)[![Banyan Software logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/bf5d3bb2-221.png)](https://jobicy.com/company/banyan-software.md)[Banyan Software](https://jobicy.com/company/banyan-software.md) # Sales Lead Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/banyan-software.md)ShareRemote from[UK](https://jobicy.com/job-region/uk.md), [Netherlands](https://jobicy.com/job-region/netherlands.md)SalaryEUR 115k–115k / yrDepartment[Sales](https://jobicy.com/categories/seller.md)EmploymentFull TimeExperienceSeniorPublished29 Sep 2026Apply before29 Oct 2026Listing views36Application actions0Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. This Sales Lead role owns commercial growth for Anago’s B2B SaaS offering across the Netherlands and the United Kingdom. The person will lead a small team of two, report to the CEO, set commercial strategy, close complex deals, and develop strategic public-sector client relationships. Key target sectors include education, government, and public health, with experience in tenders and public procurement required. The role combines sales leadership with hands-on consultative selling, cross-functional work with marketing and product, and AI-enabled prospecting and forecasting. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 4/5RelaxedFast-paced ### Autonomy Level 5/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThe role requires ownership of two markets, complex public-sector sales cycles, revenue delivery, and leadership of a small team. Success depends on navigating multiple senior stakeholders while balancing strategic commercial direction with direct deal execution. ## Salary analysis Estimated compensation compared with the broader EU market for similar roles. Estimated job medianBelow market€115,000EU market range€120k–€180k0€198k AI insightThe disclosed offer is approximately €115,000 yearly OTE, so the job median is recorded as €115,000 based on the stated compensation. For comparison, the estimated US-market yearly OTE range for a Sales Lead managing B2B SaaS, public-sector enterprise sales, and a small team is approximately $120,000–$180,000 USD; this market range is an estimate and may vary by base/variable split, territory, and company stage. ## Core skills Skills and capabilities most closely associated with this opportunity. [B2B SaaS Sales](https://jobicy.com/jobs?search_keywords=B2B%20SaaS%20Sales.md)[Sales Leadership](https://jobicy.com/jobs?search_keywords=Sales%20Leadership.md)[Consultative Selling](https://jobicy.com/jobs?search_keywords=Consultative%20Selling.md)[Public Sector Sales](https://jobicy.com/jobs?search_keywords=Public%20Sector%20Sales.md)[Tender Management](https://jobicy.com/jobs?search_keywords=Tender%20Management.md)[Public Procurement](https://jobicy.com/jobs?search_keywords=Public%20Procurement.md)[Strategic Account Management](https://jobicy.com/jobs?search_keywords=Strategic%20Account%20Management.md)[Business Development](https://jobicy.com/jobs?search_keywords=Business%20Development.md)[Sales Forecasting](https://jobicy.com/jobs?search_keywords=Sales%20Forecasting.md)[AI Sales Tools](https://jobicy.com/jobs?search_keywords=AI%20Sales%20Tools.md) Sample interview questionsDescribe your experience selling B2B SaaS solutions into public-sector organisations with long and complex decision cycles.I map the full buying committee early, including operational users, budget owners, procurement, IT, and executive sponsors. I build a value case tied to measurable public outcomes, maintain a mutual action plan, and proactively manage tender, legal, and security requirements so the process continues moving forward. How would you build Anago’s commercial position in the UK while protecting momentum in the Netherlands? I would segment each market by sector attractiveness, buying process, addressable accounts, and partner opportunities. I would establish separate but aligned account plans and pipeline targets, validate UK messaging through targeted discovery, and use weekly pipeline reviews to allocate team time toward the highest-probability opportunities. What is your approach to leading a small sales team while remaining personally involved in selling? I set a small number of clear operating metrics, hold structured one-to-ones and deal reviews, and coach around real opportunities rather than generic theory. I stay involved in strategic deals where executive sponsorship or complex negotiation is needed, while giving team members ownership of their accounts and development goals. How do you use AI tools responsibly in prospecting, pipeline analysis, and forecasting? I use AI to accelerate account research, identify relevant signals, summarize sales interactions, and test forecast assumptions, but I validate outputs against CRM data and direct customer insight. I also ensure that sensitive customer information is handled according to company policy and applicable privacy requirements. Give an example of how you would position Anago’s software to a public-health or education buyer. I would start with the organisation’s operational challenge, such as constrained capacity, delayed decisions, or uneven resource allocation. I would then connect Anago’s planning and prioritisation capabilities to outcomes such as faster service delivery, better use of budgets, and improved transparency, supported by a practical implementation and stakeholder-adoption plan. Opportunity details ## About this role. Banyan Software is the best permanent home for software businesses that serve specialized industries, their employees, and their customers. With a buy-grow-and-hold-for-life approach and a permanent capital base, Banyan acquires and grows companies worldwide, honoring founder legacies and helping portfolio companies modernize through shared AI expertise and operational discipline. Founded in 2016, Banyan operates more than 120 portfolio companies across North and South America, Europe, and APAC, and has appeared on the Inc. 5000 list for six consecutive years. The Banyan Software Foundation, endowed with $100 million in Banyan stock, leverages technology to build a greener and more equitable world. About Anago At Anago, more than 55 colleagues have been making a daily impact on society for over 25 years. Our software helps public organisations plan better, prioritise more effectively, and deploy capacity efficiently — enabling faster decisions, more effective use of resources, and better responses to societal challenges. Think: faster procedures for asylum seekers, improved preventive healthcare, and better allocation of education budgets. We have built a strong position in the Netherlands and are now actively expanding internationally, including into the United Kingdom. The coming years will be defined by scaling up, broadening our market presence, and further professionalising our commercial organisation. At Anago, we work on impact – combining smart working with a warm, collaborative culture. The Role: As Sales Lead, you are responsible for Anago’s commercial growth across various sectors in the Netherlands and the United Kingdom, leading a small team of 2 and reporting to the CEO. In the Netherlands, we are working hard to expand our strong market position in education, while also actively pursuing business development in government and public health. A significant portion of your focus will be on generating revenue within these sectors. The United Kingdom plays an important role in Anago’s next growth phase. In this role, you will have significant scope to work with the local team to further develop our commercial position, strengthen strategic client relationships, and identify new growth opportunities. You will combine strategic insight with a hands-on approach and drive the further professionalisation of our commercial organisation. You set the commercial direction and ensure it is executed. You lead the sales team while also actively working to close deals and deepen client relationships and partnerships. In close collaboration with marketing and product development, you translate market insights into product improvements that our current and future clients need. In your day-to-day work, you leverage AI tooling for prospecting, pipeline analysis, and sales forecasting. Qualifications for success: * University degree level of thinking and working * 5–8+ years of commercial experience * Experience with SaaS sales processes, preferably in a B2B environment within the public sector * Experience with complex sales cycles such as tenders and public procurement. You understand how decision-making works within larger organisations and can navigate multiple stakeholders with ease. * You sell using a consultative selling approach grounded in content, trust, and strategic advice rather than quick transactions * Experience in both the Dutch market and the UK * Willingness to travel * Ability to move comfortably between setting strategic direction and hands-on daily execution * You combine commercial sharpness with a connecting and coaching leadership style * Excellent presentation skills in both English and Dutch ### What you can expect from us: You will work in an organisation focused on substance, where collaboration and long-term impact are central. * A key role within the organisation and the management team * A great deal of freedom and responsibility. In this role, you have significant autonomy and direct influence over commercial strategy, market development, and the further professionalisation of sales at Anago * Personal development in AI applications. We continuously invest in innovation and see AI as a key development for strengthening our software and services. Your skills will grow alongside us * A strong and talented team working in a positive culture * An OTE annual salary of approximately €115,000, depending on experience, knowledge, and skills. The commission structure has no cap, meaning total income can significantly exceed OTE * The variable component is made up of a combination of commissions based on personal and team results * Mobility budget of €750 per month and/or a public transport business card * Financial support for personal development from our shared training budget (3% of payroll) * Net phone and internet allowance * Holiday allowance of 8% * 26 holiday days with the option to purchase 6 additional days or 13 time-off-in-lieu (ATV) days * Flexible working hours and the possibility to work hybrid; our office is located near Den Bosch Central Station where you can work flexibly. You also have the option to work from home with a fully equipped home workspace and a working-from-home allowance * A contribution-free pension * Top-up of paid parental and partner leave to 100% * A delicious prepared lunch at the office every day (for a small contribution) * Regular team outings, drinks, table football, and activities — including regular contributions back to society Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve. As a collective, our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance. Please Note: Banyan Software does not accept unsolicited resumes or applications submitted via email, LinkedIn, or other direct channels. All candidates must apply through our official Careers site to be considered for employment. Applications submitted outside of our applicant tracking system will not be reviewed. Recruitment Notice Banyan Software may use artificial intelligence (AI) tools to assist in screening and/or assessing applicants during the recruitment process. All hiring decisions are made by our team. Personal information submitted through your application will be collected and used for recruitment purposes in accordance with applicable privacy laws. Contact us at any time with questions about our process or to request accommodation. Beware of Recruitment Scams We have been made aware of individuals fraudulently posing as members of our Talent Acquisition team and extending fake job offers. These scams may involve requests for personal information or payment for equipment. Protect yourself by following these steps: * Verify that all communications from our recruiting team come from an @banyansoftware.com email address. * Remember, employers will never request payment or banking information during the hiring process. * If you receive a suspicious message, do not respond — instead, forward it to [careers@banyansoftware.com](mailto:careers@banyansoftware.com) and/or report it to the platform where you received it. Your safety and security are important to us. Thank you for staying vigilant. 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