[All remote jobs](https://jobicy.com/jobs.md)[![Stripe logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2020/10/WRILS-201011073943-272457.png)](https://jobicy.com/company/stripe.md)[Stripe](https://jobicy.com/company/stripe.md) # AEO and GEO Marketing Manager Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/stripe.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md), [Canada](https://jobicy.com/job-region/canada.md)SalaryUndisclosedDepartment[SEO](https://jobicy.com/categories/seo.md)EmploymentFull TimeExperienceSeniorPublished6 Oct 2026Apply before5 Nov 2026Listing views40Application actions2Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. Stripe is hiring a senior-level marketing manager to own Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) as an acquisition channel. The role focuses on improving Stripe’s visibility and actionability across AI-powered search experiences such as ChatGPT, Perplexity, and Google AI Overviews. It requires development of an experimentation roadmap, technical optimization of Stripe.com, performance reporting, and close collaboration with content, engineering, growth, and analytics teams. The ideal candidate combines deep SEO/AEO expertise, analytical rigor, technical web knowledge, and the ability to independently lead a cross-functional growth initiative. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 5/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 5/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThis is a high-complexity channel-lead role in a rapidly evolving search ecosystem, requiring both strategic ownership and hands-on technical optimization. Success depends on influencing multiple specialist teams while proving measurable acquisition impact through experimentation and analytics. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job medianHighly competitive$175,000US market range$140k–$210k0$231k AI insightNo actual salary, base-pay range, or other role compensation was disclosed in the listing. These figures are estimated annual USD base-salary market benchmarks for a US-remote senior SEO/AEO/GEO marketing manager with 5+ years of specialized search optimization experience; total compensation at a large fintech company may be higher depending on location, level, bonus, and equity. ## Core skills Skills and capabilities most closely associated with this opportunity. [Answer Engine Optimization](https://jobicy.com/jobs?search_keywords=Answer%20Engine%20Optimization.md)[Generative Engine Optimization](https://jobicy.com/jobs?search_keywords=Generative%20Engine%20Optimization.md)[Technical SEO](https://jobicy.com/jobs?search_keywords=Technical%20SEO.md)[AI Search](https://jobicy.com/jobs?search_keywords=AI%20Search.md)[Growth Marketing](https://jobicy.com/jobs?search_keywords=Growth%20Marketing.md)[User Acquisition](https://jobicy.com/jobs?search_keywords=User%20Acquisition.md)[Web Analytics](https://jobicy.com/jobs?search_keywords=Web%20Analytics.md)[Experimentation](https://jobicy.com/jobs?search_keywords=Experimentation.md)[Cross-functional Leadership](https://jobicy.com/jobs?search_keywords=Cross-functional%20Leadership.md)[SQL](https://jobicy.com/jobs?search_keywords=SQL.md) Sample interview questionsHow would you develop an AEO/GEO strategy for a large website such as Stripe.com?I would begin with an audit of how key products, use cases, entities, and documentation are represented in AI search results. I would prioritize high-intent opportunities based on acquisition potential, improve structured and semantically clear content, validate technical accessibility, and run a staged experimentation roadmap with defined visibility, traffic, and conversion metrics. How would you measure whether AEO efforts are creating business value rather than only increasing brand mentions? I would connect answer-engine referral and assisted journeys to downstream activation and revenue metrics wherever attribution permits. I would track qualified visits, conversion rates, user acquisition, engagement, and incremental lift against baselines or controlled tests, while separating informational visibility from commercially meaningful outcomes. Describe how you would work with engineering to make a site more accessible and useful to AI agents. I would translate search and agent requirements into prioritized technical tickets, such as improving crawlability, metadata, structured content, page performance, internal linking, and reliable product documentation. I would give engineering a clear business case, expected impact, acceptance criteria, and measurement plan, then validate implementation through testing and monitoring. What is your approach to prioritizing AEO experiments when the ecosystem and ranking signals are evolving quickly? I use an impact, confidence, and effort framework, supplemented by user intent and strategic product priorities. I favor fast, instrumented tests that can reduce uncertainty, document learnings in a shared roadmap, and scale only the approaches that demonstrate repeatable performance improvements. How have you used analytics and SQL to inform search-growth decisions? I use analytics platforms to identify query, landing-page, funnel, and cohort patterns, then use SQL to join behavioral, product, and conversion data when deeper segmentation is needed. This enables me to identify high-value intent, diagnose funnel drop-off, quantify opportunity, and communicate recommendations with evidence rather than assumptions. Opportunity details ## About this role. ### Who we are ### About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. ### About the team Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth, creative, analytics, and regional marketing to drive revenue through self-serve and sales motions. We work globally, across all Stripe offerings and with all company segments – from startups to the largest enterprises. * In this role, you’d be joining a global, cross-functional team dedicated to testing and scaling cutting-edge acquisition channels * Our team helps Stripe increase the GDP of the internet by ensuring our web presence is perfectly optimized for the next generation of artificial intelligence and search technologies ### What you’ll do Stripe is seeking an AEO and GEO Marketing Manager to lead the channel. This individual will play a critical role in growing new user acquisition from platforms including ChatGPT, Perplexity, and Google AI Overviews. The scope of the role includes Generative Engine Optimization (GEO), also known as Answer Engine Optimization (AEO) or Large Language Model (LLM) Search Optimization, improving AI agent experience, and integrating AI capabilities to improve the performance and efficiency of search and answer engine channels. This individual will spearhead efforts by developing and executing a roadmap of activities and experiments to improve answer engine performance. They will have the opportunity to work closely with cross-functional partners including Growth Marketing, Content Marketing, Engineering, and Analytics at Stripe. ### Responsibilities * Lead the growth and user acquisition strategy for the Answer Engine Optimization channel * Optimize Stripe.com so artificial intelligence agents can efficiently access and take action on behalf of users * Spearhead the development and integration of artificial intelligence capabilities to improve the efficiency of search and answer engine channels * Deliver regular reports and updates on channel performance to track progress and identify new opportunities * Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap ### Who you are We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. The preferred qualifications are a bonus, not a requirement. ### Minimum requirements * 5+ years of experience creating and executing search engine optimization strategies, with direct experience with answer engine optimization and generative engine optimization * Proven technical experience making websites SEO and AEO-friendly * Experience analyzing data and in dashboards and reporting software such as Tableau, Looker, Adobe Analytics, or Google Analytics to drive growth decisions * Experience applying user intent analysis to prioritize actions that deliver measurable outcomes * Proven ability to take initiative, independently problem-solve, and drive tasks to completion * Experience leading project roadmaps across cross-functional stakeholders, including engineering and content teams ### Preferred qualifications * Experience or familiarity with Natural Language Processing (NLP), vector search, and Retrieval-Augmented Generation (RAG) * Experience managing search optimization in-house for business-to-business (B2B) software-as-a-service (SaaS) companies * Experience working within the fintech, payments, billing, accounting, or startup industries * Experience writing SQL queries to extract and gather data independently * Bachelor’s degree or 4 years of additional relevant professional experience Show more [Apply now >](https://jobicy.com/jobs/154724-aeo-and-geo-marketing-manager.md) > Annual salary information is not provided for this position. Explore salary ranges for similar roles in our [Salary Directory ›](https://jobicy.com/salaries.md) * ![Upload CV](data:image/svg+xml;base64,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) ### Upload your resume now To unlock remote work opportunities and be discovered by global employers. 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