[All remote jobs](https://jobicy.com/jobs.md)[![Fleetio logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2023/07/e571b83c37e0ed5371754d319be16e76.jpeg)](https://jobicy.com/company/fleetio.md)[Fleetio](https://jobicy.com/company/fleetio.md) # Senior Field Marketing Manager Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/fleetio.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUndisclosedDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceSeniorPublished15 Oct 2026Apply before14 Nov 2026Listing views46Application actions1Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. Fleetio is seeking a Senior Field Marketing Manager to build and scale field marketing programs that connect sales activity to pipeline and revenue. The role owns territory planning, events, customer experiences, campaigns, and account-based programs for a B2B SaaS audience. Success requires close sales partnership, practical creativity, Salesforce-based measurement, and end-to-end program ownership. This is a remote US role with approximately 30–40% travel to work with customers and sales teams. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 4/5RelaxedFast-paced ### Autonomy Level 5/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThis senior role requires independently creating a field marketing motion while balancing strategic territory planning with hands-on event and campaign execution. It also demands credible partnership with sales and rigorous attribution of marketing activity to pipeline and revenue. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$135,000US market range (per year)$115k–$160k0$176k AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. Fleetio does not disclose employer compensation. The annual cadence is inferred from this full-time US senior B2B SaaS marketing role. Estimated annual market compensation is $115,000–$160,000 USD, with an estimated midpoint of $135,000 USD; these are AI estimates, not verified employer pay. ## Core skills Skills and capabilities most closely associated with this opportunity. [B2B SaaS marketing](https://jobicy.com/jobs?search_keywords=B2B%20SaaS%20marketing.md)[Field marketing](https://jobicy.com/jobs?search_keywords=Field%20marketing.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[Account-based marketing](https://jobicy.com/jobs?search_keywords=Account-based%20marketing.md)[Territory planning](https://jobicy.com/jobs?search_keywords=Territory%20planning.md)[Event management](https://jobicy.com/jobs?search_keywords=Event%20management.md)[Sales enablement](https://jobicy.com/jobs?search_keywords=Sales%20enablement.md)[Pipeline generation](https://jobicy.com/jobs?search_keywords=Pipeline%20generation.md)[Salesforce](https://jobicy.com/jobs?search_keywords=Salesforce.md)[Marketing analytics](https://jobicy.com/jobs?search_keywords=Marketing%20analytics.md)[Campaign management](https://jobicy.com/jobs?search_keywords=Campaign%20management.md)[Customer marketing](https://jobicy.com/jobs?search_keywords=Customer%20marketing.md)[Revenue attribution](https://jobicy.com/jobs?search_keywords=Revenue%20attribution.md)[Cross-functional collaboration](https://jobicy.com/jobs?search_keywords=Cross-functional%20collaboration.md) Sample interview questionsHow would you create a territory field marketing plan for a new sales region?I would start with the regional revenue target, target-account list, sales coverage model, pipeline gaps, and buyer segments. I would then prioritize a focused mix of programs—such as executive dinners, partner events, account-based outreach, and customer moments—with clear ownership, timelines, and pipeline metrics. I would review results with sales regularly and reallocate investment toward the programs producing the strongest engagement and opportunity creation. Describe how you measure the revenue impact of a field event. I define success before the event by setting targets for target-account attendance, meetings, influenced opportunities, pipeline created, and progression of existing opportunities. I use Salesforce campaign structure and agreed attribution rules to connect attendees and follow-up activity to opportunities. I also combine quantitative outcomes with sales feedback to determine whether the event should be repeated, adjusted, or replaced. How do you build trust with sales partners? I establish a shared plan around accounts, pipeline goals, and mutually understood success metrics rather than presenting marketing as a separate activity. I communicate clearly, deliver reliable follow-up, and incorporate frontline feedback into program design. Consistent reporting on what is working, what is not, and what I will change helps make the partnership productive. Tell us about a time you turned a creative idea into a scalable marketing program. I would begin with a customer insight or a specific sales challenge, test a focused program in one segment, and document the audience, message, execution steps, costs, and outcomes. After validating engagement and pipeline impact, I would create templates, playbooks, and measurement standards so regional teams can repeat it without sacrificing quality. This approach preserves creativity while making the program operationally practical. How do you balance event execution with longer-term demand generation priorities? I treat events as one component of an integrated demand strategy, not as standalone activities. Each event needs a defined audience, pre-event outreach, onsite engagement plan, timely follow-up, and post-event nurture tied to account and pipeline goals. I prioritize programs with a clear strategic purpose and avoid activity that cannot reasonably support relationships, opportunities, or market learning. Opportunity details ## About this role. A little about us…Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. Transportation technology is a hot market, and we’re leading the charge with raving fans and new customers signing up every day. We raised $450M in our Series D funding round in March of 2025 and are on an exciting trajectory as a company. Fleetio is also a proud [founding member of the Rails Foundation](https://rubyonrails.org/foundation)! More about our team and company: * Fleetio overview video: [https://www.youtube.com/watch?v=YoXyXTFWbkg](https://www.youtube.com/watch?v=YoXyXTFWbkg) * Our careers page: [https://www.fleetio.com/careers](https://www.fleetio.com/careers) We’re hiring a Senior Field Marketing Manager at Fleetio, and we’re looking for someone who’s excited to roll up their sleeves and build something that truly matters. This role is all about connecting marketing to revenue, customers, and moments in the field. You’ll partner closely with sales, bring creative ideas to life, and help us show up in ways that feel human, helpful, and memorable. If you love turning strategy into action and want to help shape what field marketing looks like here we’d love to meet you. This is a chance to help build something from the ground up, not just run someone else’s playbook. You’ll have the space to experiment, the support to make things happen, and a team that genuinely cares about doing great work together. At Fleetio, we believe the best ideas are simple, useful, and rooted in real customer needs. If that sounds like your kind of environment, you’ll fit right in. ### Who you are The ideal candidate for this role is someone who has been in B2B SaaS long enough to know how things actually get done, but you’re still hungry to build and improve. You’re just as comfortable mapping out a territory plan as you are running an event or jumping into Salesforce to check pipeline. You don’t think of field marketing as “events”; you think of it as creating meaningful touchpoints that move customers forward. You build strong relationships with sales because you genuinely care about their success (and they trust you because you deliver). You’re organized but not rigid, creative but grounded in data, and you’re excited by the idea of building something from scratch, with a team that values collaboration, ownership, and doing things the right way. ### Your impact * You become the go-to partner for sales, someone they trust, rely on, and want in every planning conversation * You create thoughtful, high-quality experiences (events, dinners, customer moments) that feel personal * You help turn big ideas into simple, repeatable programs that drive real pipeline * You bring focus and clarity to territory marketing, aligning efforts to the accounts and regions that matter most * You use Salesforce and data to connect the dots between marketing activities and revenue impact * You help us show up in the market in a way that feels authentic, helpful, and distinctly Fleetio * You test, learn, and improve, building a field marketing motion that gets better every quarter * You find creative ways to break through the noise without overcomplicating things * You help us build stronger relationships with customers and prospects, not just leads, but real people ### Your experience * 5–7 years of experience in B2B SaaS marketing, ideally with a strong field or demand gen focus * A track record of working closely with sales teams to drive pipeline and revenue * Experience planning and executing events, campaigns, and account-based programs * Comfort working in Salesforce and using data to guide decisions * Ability to own programs end-to-end—from idea to execution to measuring impact * A mindset that balances creativity with practicality (you know what’s worth doing—and what’s not) * Willingness to travel ~30–40% to spend time in the field with customers and sales ### Benefits * Multiple health/dental coverage options (100% coverage for employee, 50% for family) * Vision insurance * Incentive stock options * 401(k) match of 4% * PTO – 4 weeks (increases at year two!) * 12 company holidays + 2 floating holidays * Parental leave – birthing parent (16 weeks paid) non-birthing (4 weeks paid) * FSA & HSA options * Short and long term disability (short term 100% paid) * Community service funds * Professional development funds * Wellbeing fund – $150 quarterly * Business expense stipend – $125 quarterly * Mac laptop + new hire equipment stipend * Fully stocked kitchen with tons of drinks & snacks (BHM only) * Remote working friendly since 2012 #LI-Remote Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need. This application is not intended to and does not create a contract or offer of employment. Employment with Fleetio is at will. If you have a disability or a special need that requires an accommodation to fill out the online application, please let us know by calling (205) 718-7500. Show more [Apply now >](https://jobicy.com/jobs/155356-senior-field-marketing-manager.md) > Annual salary information is not provided for this position. 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