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# Sr. Content Marketing Manager, B2B SaaS

Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move.

[Apply for this job](#job-application)[View company](https://jobicy.com/company/gremlin.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUSD 145k–165k / yrDepartment[Content & Editorial](https://jobicy.com/categories/copywriting.md)EmploymentFull TimeExperienceDirectorPublished21 Oct 2026Apply before20 Nov 2026Listing views36Application actions0Application toolkit

## Make your next move.

Prepare your resume, explore your fit, and draft a cover letter for this opportunity.

AI Summary

## The role, at a glance.

Gremlin is seeking a senior B2B SaaS content marketer to own strategy and execution across SEO, AI search visibility, executive thought leadership, and multi-format content. The role focuses on translating technical reliability and chaos-engineering topics into content that engages engineering leaders and supports demand generation. This person will manage agencies, build AI-assisted content workflows, and optimize channels using pipeline, revenue influence, citations, and share-of-voice metrics. Success requires strong editorial judgment, technical fluency, executive ghostwriting experience, and the ability to operate independently in a fast-moving remote company.

## Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

### Job Complexity

4/5EasyHard

### Pace & Pressure

4/5RelaxedFast-paced

### Autonomy Level

5/5GuidedFull ownership

### Communication Load

5/5IndependentCollaborative

AI insightThe position combines strategic ownership with hands-on production across technical, executive, SEO, and paid/earned content programs. It requires demonstrating measurable business impact while maintaining accuracy and brand quality in a specialized B2B technology domain.

## Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate$155,000US market range (per year)$140k–$175k0$192.50k

AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a $145,000–$165,000 USD salary range without stating a cadence; yearly pay is inferred from the amount, US location, seniority, and standard full-time SaaS compensation conventions. The midpoint is $155,000 annually. Estimated US market compensation for a senior B2B SaaS content marketing manager is approximately $140,000–$175,000 USD per year.

## Core skills

Skills and capabilities most closely associated with this opportunity.

[B2B SaaS content marketing](https://jobicy.com/jobs?search_keywords=B2B%20SaaS%20content%20marketing.md)[Content strategy](https://jobicy.com/jobs?search_keywords=Content%20strategy.md)[Technical writing](https://jobicy.com/jobs?search_keywords=Technical%20writing.md)[SEO](https://jobicy.com/jobs?search_keywords=SEO.md)[AEO](https://jobicy.com/jobs?search_keywords=AEO.md)[GEO](https://jobicy.com/jobs?search_keywords=GEO.md)[Executive thought leadership](https://jobicy.com/jobs?search_keywords=Executive%20thought%20leadership.md)[Ghostwriting](https://jobicy.com/jobs?search_keywords=Ghostwriting.md)[Content calendar management](https://jobicy.com/jobs?search_keywords=Content%20calendar%20management.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[Google Analytics](https://jobicy.com/jobs?search_keywords=Google%20Analytics.md)[Google Search Console](https://jobicy.com/jobs?search_keywords=Google%20Search%20Console.md)[Ahrefs](https://jobicy.com/jobs?search_keywords=Ahrefs.md)[AI content workflows](https://jobicy.com/jobs?search_keywords=AI%20content%20workflows.md)[Pipeline attribution](https://jobicy.com/jobs?search_keywords=Pipeline%20attribution.md)

Sample interview questionsHow would you build a content strategy for a technical audience such as engineering leaders?I would start with customer interviews, sales-call themes, search demand, product positioning, and competitive gaps. I would map high-intent reliability questions to buyer stages, then create technically reviewed pillar content and derivative assets for search, social, email, and sales enablement. I would measure success through qualified engagement, conversions, influenced pipeline, and visibility on priority search and AI-answer prompts.

How have you measured the business impact of content beyond traffic and engagement?

I connect content performance to CRM and analytics data to track assisted conversions, sourced and influenced pipeline, opportunity progression, and revenue. I segment results by topic, audience, channel, and funnel stage so investment can shift toward content that demonstrably supports business outcomes rather than vanity metrics.

What is your approach to improving visibility in AI answer engines?

I identify priority prompts and the authoritative sources currently cited, then strengthen Gremlin's coverage with clear, technically accurate, structured answers and original evidence. I monitor citations, share of voice, referral patterns, and prompt-level changes, while continuing to invest in foundational SEO, expert authorship, and credible distribution.

How would you run an executive thought-leadership program for a CEO?

I would establish a focused point of view tied to company strategy, create a sustainable editorial cadence, and interview the executive to capture authentic perspectives and examples. I would ghostwrite posts, bylines, and talk abstracts, manage approvals efficiently, and report on audience growth, engagement quality, inbound requests, and business relevance.

How do you use AI tools in content operations without compromising quality?

I use AI to accelerate research synthesis, outlining, repurposing, metadata drafts, and workflow automation, with clear human review stages for factual accuracy, strategic relevance, and brand voice. For technical content, I build subject-matter-expert validation into the process and document reusable prompts, standards, and quality checks.

Opportunity details

## About this role.

### Senior Content Marketing Manager

Today’s complex, fast-paced systems have become a minefield of reliability risks—any of which could cause an outage that costs millions and destroys customer confidence. That’s why high-availability teams use Gremlin to find and fix ‌reliability risks before they become incidents.

Gremlin Reliability Platform helps software teams proactively monitor and test their systems for common reliability risks, build and enforce reliability standards, and automate their reliability practices organization-wide. As the industry leader in Chaos Engineering and reliability testing, we work with hundreds of the world’s largest organizations where high availability is non-negotiable.

About the role of the Senior Content Marketing Manager

We’re looking for an experienced and dynamic Content Marketer to help drive our growth marketing strategy and execution for Gremlin.

Reporting into the VP of Marketing, you’ll be responsible for both advising on Gremlin’s content marketing strategy and owning launch, experimentation and improvement of Gremlin’s content across owned, earned and paid digital channels.

As Gremlin’s Senior Content Marketing Manager, you’ll have the opportunity to…

* Own Gremlin’s SEO, AEO, and GEO strategy so we’re found and cited in Google, AI Overviews, ChatGPT, Claude, and Perplexity when engineers research reliability
* Build and run an executive thought leadership program for our CEO and leadership team, including ghostwritten LinkedIn posts, bylines, and talk abstracts
* Produce short- and long-form content for engineering leadership audiences: blogs, multi-format case studies, original research, and short-form video for social and sales
* Tie content to pipeline: report on leads, pipeline, and revenue influenced, plus AI visibility (citations and share of voice on priority prompts), and shift effort toward what works
* Manage content, design, and SEO/AEO agency partners, and decide what stays with vendors, what comes in-house, and what moves to AI-assisted workflows
* Build and document repeatable AI content workflows for research, drafting, repurposing, and optimization, while owning technical accuracy and brand voice
* Continually research, recommend, and evaluate new content strategies

As Gremlin’s Senior Content Marketing Manager, you’ll bring…

* A strong understanding and passion for all things marketing
* A deep understanding of the B2B technology buyer and their journey
* A focus on business outcomes like pipeline and revenue influenced, not vanity metrics
* Daily, hands-on use of AI tools that drive outcomes and keep quality high
* Working knowledge of AEO/GEO and how AI search is changing content strategy
* Excellent communication and collaboration skills
* A willingness to fail-forward, learn and grow
* 5+ years of B2B SaaS content marketing, ideally at a scaling SaaS startup

As Gremlin’s Senior Content Marketing Manager, you’ve seen success with…

* Translating technical content into compelling copy and calls-to-action
* Producing and editing written, video, and visual content, including short-form video for LinkedIn and YouTube
* Owning and running content calendars
* Driving content engagement through owned, earned and paid channels
* Growing executives’ LinkedIn audiences, with numbers to show for it (follower growth, impressions, inbound podcast or speaking requests)
* Improving brand visibility in AI answer engines and tracking it
* Google Analytics, Search Console, and Tag Manager, plus an SEO/AEO platform such as Ahrefs or Semrush

*If you don’t think you meet all of the criteria below but still are interested in the job, please apply. Nobody checks every box—we’re looking for candidates that are particularly strong in a few areas, and have some interest and capabilities in others.*

Compensation

We expect the salary range for this role to be $145,000 – $165,000. We recognize that salary varies from person to person depending on level of experience and we welcome direct conversations about it. The final offer will vary based on assessment of a candidate’s skills and ability and our budget and market data.

Gremlin offers competitive total compensation packages including 401k Matching, Equity and other benefits such as flexible time off and paid company holidays.

About Gremlin:

Gremlin is a team of industry veterans and people eager to learn from one another. We set the standard for reliability and equip leading organizations with the mindset and expertise needed to drive reliability improvements that move the world forward. We’re backed by top-tier investors Index Ventures, Amplify Partners, and Redpoint Ventures. Our customers love us, and we’re thrilled to be a partner in their success.

What Do We Care About:

* We Care about our People
People are our critical differentiators. The company strives to treat our people with respect, empathy, and dignity. We expect that our people will treat each other similarly. In both cases, we will assume good intent. All are welcome at Gremlin. We know our differences make us stronger and that our best ideas and contributions can come from anyone at any level.
* We Care about Collaboration
Gremlin is strongest when we come together as one team with shared goals. Be the glue, not the glitter. But as a remote company, teamwork and collaboration won’t happen by accident. We approach every challenge as a shared challenge. We rely on each other for diverse perspectives and creative ideas. We celebrate our wins as a team.
* We Care about Results
Be high productivity, low drama. Results matter. To keep our pace, everyone owns the outcomes of their actions and takes action when needed. We reward speed over perfection. We empower each other to iterate and experiment.

You are welcome at Gremlin for who you are. The more voices and ideas we have represented in our business, the more we will all flourish, contribute, and build a more reliable internet. Gremlin is a place where everyone can grow and is encouraged. However you identify and whatever background you bring with you, please apply if this sounds like a role that would make you excited to come into work everyday. It’s in our differences that we will find the power to keep building a more reliable internet by building and designing tools used by the best companies in the world.

Visit our website to learn more –[https://www.gremlin.com/press/about/?ref=nav](https://www.gremlin.com/press/about/?ref=nav)

Show more

[Apply now >](https://jobicy.com/jobs/156213-sr-content-marketing-manager-b2b-saas.md)

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