[All remote jobs](https://jobicy.com/jobs.md)[![Harness logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2022/01/3b1ed4078f521827fd4fd3f1ead4e484.jpg)](https://jobicy.com/company/harness.md)[Harness](https://jobicy.com/company/harness.md) # Senior Field Marketing Manager, Events Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/harness.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUndisclosedDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished21 Oct 2026Apply before20 Nov 2026Listing views42Application actions3Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. This senior field marketing role owns the North American events portfolio for an enterprise B2B SaaS platform. The manager will develop integrated event strategies, assess sponsorship investments, and run programs from planning through onsite delivery and post-event optimization. Success depends on close collaboration with Sales, Demand Generation, Product Marketing, executives, vendors, and agencies. The position emphasizes measurable pipeline, revenue influence, ROI, brand impact, and scalable event playbooks. It is a high-growth role requiring travel for onsite event management approximately 25–30% of the time. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 5/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThe role combines strategic investment decisions with detailed ownership of complex, high-visibility event programs and their commercial outcomes. It requires independently managing multiple stakeholders, budgets, vendors, and fast-changing priorities while traveling frequently. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$132,500US market range (per year)$120k–$155k0$170.50k AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a $125,000–$140,000 USD range. The annual period is inferred based on the compensation magnitude and conventions for a senior full-time field marketing role in the United States. A reasonable estimated US market range is $120,000–$155,000 annually. ## Core skills Skills and capabilities most closely associated with this opportunity. [B2B SaaS marketing](https://jobicy.com/jobs?search_keywords=B2B%20SaaS%20marketing.md)[Field marketing strategy](https://jobicy.com/jobs?search_keywords=Field%20marketing%20strategy.md)[Event marketing](https://jobicy.com/jobs?search_keywords=Event%20marketing.md)[Integrated marketing campaigns](https://jobicy.com/jobs?search_keywords=Integrated%20marketing%20campaigns.md)[Pipeline generation](https://jobicy.com/jobs?search_keywords=Pipeline%20generation.md)[Marketing ROI analysis](https://jobicy.com/jobs?search_keywords=Marketing%20ROI%20analysis.md)[Budget management](https://jobicy.com/jobs?search_keywords=Budget%20management.md)[Vendor management](https://jobicy.com/jobs?search_keywords=Vendor%20management.md)[Sponsorship evaluation](https://jobicy.com/jobs?search_keywords=Sponsorship%20evaluation.md)[Cross-functional collaboration](https://jobicy.com/jobs?search_keywords=Cross-functional%20collaboration.md)[Project management](https://jobicy.com/jobs?search_keywords=Project%20management.md)[Executive stakeholder engagement](https://jobicy.com/jobs?search_keywords=Executive%20stakeholder%20engagement.md)[Event production](https://jobicy.com/jobs?search_keywords=Event%20production.md)[Post-event optimization](https://jobicy.com/jobs?search_keywords=Post-event%20optimization.md) Sample interview questionsHow do you decide whether an event or sponsorship is worth investing in?I start with audience relevance, account concentration, sales priorities, expected pipeline potential, executive engagement opportunities, and total cost. I define measurable success criteria before committing, then compare projected impact against alternative programs and review results after the event to refine future investment decisions. Describe how you would build an integrated campaign around a major industry event. I would align with Sales and Demand Generation on target accounts, messaging, and meeting goals, then create a pre-event outreach and content plan. During the event, I would coordinate staffing, executive engagements, lead capture, and attendee experiences; afterward, I would ensure timely follow-up, nurture tracks, opportunity reporting, and a performance retrospective. How do you measure the business impact of field marketing events? I use a combination of leading and lagging indicators: registrations, attendance, target-account engagement, meetings, lead quality, influenced pipeline, sourced pipeline, opportunity progression, revenue influence, and cost efficiency. I also gather qualitative feedback from Sales and attendees to explain performance and improve future programs. How would you manage competing requests from Sales leaders across multiple regions? I would use a transparent prioritization framework based on strategic accounts, revenue potential, regional go-to-market priorities, event fit, budget, and operational capacity. By communicating the criteria and program calendar early, I can set expectations while retaining flexibility for high-impact opportunities. Tell us about your approach to handling issues during an onsite event. I prepare detailed runbooks, escalation paths, vendor contacts, contingency plans, and regular team check-ins before the event starts. If an issue occurs, I quickly assess customer and business impact, assign an owner, communicate clearly with stakeholders, and document lessons learned so the solution becomes part of the future playbook. Opportunity details ## About this role. Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics, acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. As AI accelerates code creation, the real bottleneck has shifted to everything after the code – testing, deployments, application security, reliability, compliance, and cost optimization. Harness brings AI and automation to this “outer loop,” helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle. Powered by Harness AI and the Software Delivery Knowledge Graph, the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform. Over the past year, Harness powered over 185M deployments, 82M builds, 18T flag evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend — enabling customers like United Airlines, Morningstar, and Choice Hotels to accelerate releases by up to 75%, reduce cloud costs by up to 60%, and achieve 10x DevOps efficiency. With a global team across 26 offices and 27 countries, Harness is shaping the future of AI software delivery — and we’re looking for exceptional talent to help us move even faster. ### Position Summary As the Senior Field Marketing Manager, Events, you will own the strategy and execution of Harness’ North America regional field marketing and events portfolio, designing integrated marketing programs that accelerate pipeline, strengthen customer relationships, and elevate the Harness brand across enterprise technology audiences. This is a strategic, cross-functional role for someone who thinks beyond event logistics. You’ll develop investment strategies, identify growth opportunities, and partner closely with Sales, Product Marketing, Demand Generation, and Executive Leadership to create experiences that deliver measurable business impact ### About the role * Own the strategy, planning, and execution of Harness’ North America regional field marketing event portfolio, aligning investments with revenue goals, product launches, and regional go-to-market priorities. * Build scalable event playbooks and operational frameworks that support multiple regions, product lines, and future organizational growth. * Evaluate sponsorship opportunities and recommend event investments based on audience fit, pipeline potential, executive engagement, and business impact. * Develop engagement strategies before, during, and after events to maximize interactions with high-value prospects and customers. * Manage end-to-end event execution, including budget management, vendors, staffing, creative, production, logistics, and onsite operations, while ensuring a consistent and differentiated Harness brand experience. * Track KPIs across engagement, pipeline, revenue influence, and ROI, using performance data and attendee insights to optimize event investments. * Develop post-event recommendations that influence future investments, optimize performance, and improve overall event strategy ### About you * Experience: 5+ years of experience in B2B SaaS field marketing, strategic events, or integrated marketing, with a strong focus supporting enterprise sales organizations. * Strategy: Proven success developing and executing integrated field marketing and event strategies that drive measurable pipeline, revenue, executive engagement, and brand awareness. * Cross Functional Engagement: Experience developing strong relationships with Sales counterparts and partnering cross-functionally with Demand Generation and Product Marketing to execute go-to-market initiatives. * Project Management: Exceptional organizational and project management skills, with the ability to manage multiple complex, high-impact programs simultaneously. * Analytics: Strong experience using performance metrics and insights to optimize marketing investments, measure ROI, and inform strategic decisions. * Event Management: Experience managing marketing budgets, agency relationships, vendors, and event production from planning through execution. * Communication: Outstanding presentation and stakeholder engagement skills, with the ability to collaborate effectively with executives, customers, and external partners. * Travel + Pace: Comfortable thriving in a fast-paced, high-growth environment with evolving priorities and a bias toward action. Ability and willingness to travel 25-30% of the time for on-site event management. Work Location * Remote or Hybrid within the West Coast of the U.S ### What you will have at Harness * Competitive salary * Comprehensive healthcare benefits * Flexible Spending Account (FSA) * Flexible work schedule * Employee Assistance Program (EAP) * Flexible Time Off and Parental Leave * Monthly, quarterly, and annual social and team building events * Monthly internet reimbursement Pay transparency $125,000—$140,000 USD ### Harness in the news: * [Accelerating Our Mission to Bring AI to Everything After Code](https://www.harness.io/blog/240m-financing-to-bring-ai-to-everything-after-code) * [Goldman Sachs leads investment in software delivery startup Harness at $5.5 billion valuation](https://www.cnbc.com/2025/12/11/harness-is-worth-5point5-billion-in-round-led-by-goldman-sachs.html) * [How Harness runs 16 “startups within a startup” at scale | Jyoti Bansal](https://www.youtube.com/watch?v=LvOYXKAyAqs) * [Harness Research Shows AI Visibility Crisis Fueling Security Nightmare](https://www.digit.fyi/ai-visibility-crisis-fuelling-security-nightmare/) * [Harness has been named to the Inc. Power Partner list for software delivery success](https://www.harness.io/blog/we-made-inc-s-2025-power-partners-list-again---heres-why-it-matters) All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin. At Harness, we care about your privacy and are committed to protecting your personal data. For additional information on this topic, you can visit our privacy Portal: [https://harness-privacy.relyance.ai/](https://harness-privacy.relyance.ai/) Note on Fraudulent Recruiting/Offers We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of Harness. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. Please note, we do not ask for sensitive or financial information via chat, text, or social media, and any email communications will come from the domain @harness.io. Additionally, Harness will never ask for any payment, fee to be paid, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations. If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Harness, please do not provide any personal or financial information and contact us immediately at [security@harness.io](mailto:security@harness.io). You can also find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission’s website ([https://consumer.ftc.gov/articles/job-scams)](https://consumer.ftc.gov/articles/job-scams)), or you can contact your local law enforcement agency. Show more [Apply now >](https://jobicy.com/jobs/156221-senior-field-marketing-manager-events.md) > Annual salary information is not provided for this position. 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