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# Staff Product Manager, Search and AI Visibility – CANADA

Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move.

[Apply for this job](#job-application)[View company](https://jobicy.com/company/luxury-presence.md)ShareRemote from[Canada](https://jobicy.com/job-region/canada.md)SalaryCAD 150k–180k / yrDepartment[Product & Operations](https://jobicy.com/categories/management.md)EmploymentFull TimeExperienceSeniorPublished22 Oct 2026Apply before21 Nov 2026Listing views46Application actions4Application toolkit

## Make your next move.

Prepare your resume, explore your fit, and draft a cover letter for this opportunity.

AI Summary

## The role, at a glance.

Luxury Presence is seeking a Staff Product Manager to lead organic discovery and AI visibility for a large real-estate website platform. The role owns strategy, roadmap, product outcomes, and technical foundations that help clients perform in search engines and AI answer tools. This leader will partner closely with engineering, design, client success, sales, and marketing while validating impact through representative-site testing and measurement. Candidates need substantial end-to-end product ownership, technical SEO or organic-growth expertise, customer empathy, and the ability to connect roadmap decisions to retention and revenue.

## Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

### Job Complexity

5/5EasyHard

### Pace & Pressure

5/5RelaxedFast-paced

### Autonomy Level

5/5GuidedFull ownership

### Communication Load

5/5IndependentCollaborative

AI insightThis is a staff-level, highly ambiguous platform leadership role spanning evolving AI-search behavior, technical SEO, measurement, and commercial outcomes. The product manager is accountable for making strategic calls, shipping through a dedicated team, and proving results across thousands of customer sites.

## Salary analysis

Estimated compensation compared with the broader CA market for similar roles.

Estimated job median (per year)Market rateC$165,000CA market range (per year)C$150k–C$190k0C$209.00k

AI insightThe employer explicitly lists a yearly base-compensation range of CAD 150,000–180,000, with a midpoint of CAD 165,000. Estimated Canadian market compensation for a staff-level product manager with platform, SEO, and AI-product specialization is approximately CAD 150,000–190,000 per year.

## Core skills

Skills and capabilities most closely associated with this opportunity.

[Product strategy](https://jobicy.com/jobs?search_keywords=Product%20strategy.md)[Product roadmap management](https://jobicy.com/jobs?search_keywords=Product%20roadmap%20management.md)[Platform product management](https://jobicy.com/jobs?search_keywords=Platform%20product%20management.md)[Technical SEO](https://jobicy.com/jobs?search_keywords=Technical%20SEO.md)[Organic growth](https://jobicy.com/jobs?search_keywords=Organic%20growth.md)[AI search optimization](https://jobicy.com/jobs?search_keywords=AI%20search%20optimization.md)[LLM product development](https://jobicy.com/jobs?search_keywords=LLM%20product%20development.md)[Customer discovery](https://jobicy.com/jobs?search_keywords=Customer%20discovery.md)[Experiment design](https://jobicy.com/jobs?search_keywords=Experiment%20design.md)[Product analytics](https://jobicy.com/jobs?search_keywords=Product%20analytics.md)[Revenue strategy](https://jobicy.com/jobs?search_keywords=Revenue%20strategy.md)[Cross-functional leadership](https://jobicy.com/jobs?search_keywords=Cross-functional%20leadership.md)[Requirements writing](https://jobicy.com/jobs?search_keywords=Requirements%20writing.md)[Stakeholder communication](https://jobicy.com/jobs?search_keywords=Stakeholder%20communication.md)[Go-to-market strategy](https://jobicy.com/jobs?search_keywords=Go-to-market%20strategy.md)

Sample interview questionsHow would you prioritize investments in traditional SEO versus visibility in AI answer engines?I would start with customer and business outcomes, then map the technical and content levers shared by both channels. I would prioritize durable foundations such as crawlability, structured data, authoritative local content, and measurable entity coverage, while running targeted experiments to validate AI-answer visibility before broad rollout.

Describe how you would prove that a platform-level search improvement created real client value.

I would establish a representative test cohort, define leading and lagging metrics, and compare results against an appropriate control group or baseline. Beyond rankings or citations, I would connect findings to qualified traffic, leads, adoption, retention, and client-facing evidence that makes the impact credible.

How do you turn feedback from busy, non-technical customers into a product roadmap?

I use interviews, support themes, behavioral data, and revenue signals to identify recurring jobs to be done rather than treating requests as isolated features. I then translate technical complexity into defaults, automation, and clear outcome-oriented controls that customers can trust without becoming SEO specialists.

Tell us about a time you made a product decision with incomplete information.

I would explain the decision context, identify the highest-risk assumptions, and choose a reversible path that could be tested quickly. I would communicate the trade-offs clearly, monitor predefined signals, and adjust the approach when evidence contradicted the initial hypothesis.

How would you align engineering, client success, sales, and marketing around a new search-visibility capability?

I would establish a shared narrative linking the capability to customer outcomes and business goals, with explicit success metrics and ownership. Before launch, I would involve each group in discovery and readiness, provide clear positioning and enablement materials, and create a feedback loop to improve the product after release.

Opportunity details

## About this role.

Luxury Presence is building the AI growth platform for real estate. Backed by Bessemer Venture Partners and other top investors, we’re a Series C company that has hit $100M in annual recurring revenue. More than 90,000 real estate professionals, including over 30% of the WSJ Real Trends top 100 agents in the United States, use us to run and grow their business.

### Role Overview

We’re looking for a Staff Product Manager to own how our clients get found in search and AI: more than 20,000 real estate websites, each competing in its own market, with a real business depending on the outcome. This is a platform product, where one good product decision reaches thousands of businesses at once.

Search is being rebuilt in real time. Our clients are evaluated by Google, by ChatGPT, Perplexity, and Gemini, and by every prospective seller who asks an assistant which agent they should call. The best people in this job design for three constituencies at once: the people who visit these sites, the crawlers and AI agents that read them, and the real estate business whose revenue depends on both.

This is a product leadership role. You’ll run this area like a business: set the strategy, ship with your own engineering team, and work across design, client success, and sales to make it land. It is not a job for someone who runs audits and hands recommendations to other people. Most real estate professionals will never hire a technical SEO of their own. Our platform is how they get one.

### What You’ll Do

* Own the product strategy, roadmap, and results for organic discovery and AI visibility across every site on the platform, including what clients can see, control, and get credit for
* Spend real time with clients and the teams who serve them, and turn what you learn into a clear point of view on what to build next
* Build the business case for your roadmap and tie it to retention, revenue, and client outcomes
* Make our clients’ brands, listings, and expertise legible to AI assistants, and define how we measure citations and visibility across answer engines
* Own the technical foundations every client site depends on, partnering with engineering and the team building our next-generation website platform so recurring problems get solved once through better defaults, automation, or safeguards
* Prove changes on representative groups of sites, establish real impact, then scale what works
* Ship with your own engineering and design partners, writing requirements clear enough that the team moves without waiting on you
* Partner with client success, sales, and marketing so launches land and clients understand the value we deliver

### Who You Are

* 7+ years of product management, including owning a product line end to end where you were accountable for adoption, client outcomes, and revenue
* You run your area like a business. You build the case before you build the product, tie your roadmap to retention and revenue, and own the result
* Close to your customers. You talk to them often, understand their business, and can explain why something matters in their terms, not just in rankings
* You create momentum in ambiguity. You narrow the problem, make a call, and move before every question is answered
* Strong opinions, honestly tested. You form a point of view, go looking for the counterargument, and change your mind when the evidence says so
* You make complex things simple for non-technical users, favoring smart defaults and guardrails over configuration
* A communicator who can get a room excited, from engineers to executives to client success, and who earns trust across teams you don’t manage
* Hands-on experience with SEO or organic growth and a current point of view on AI search, with enough technical depth to be credible with engineers and to know which details actually move results
* Rigorous about measurement. You test before you scale and can tell a result from a coincidence
* Fluent with AI as a working tool, using it to investigate, prototype, and unblock yourself

### Preferred Qualifications

* Product experience at a company serving small businesses or solo operators, where customers are busy, non-technical, and judge you on results, such as Shopify, Squarespace, Mailchimp, Square, Yelp, or Thumbtack
* You’ve owned a marketing product that customers use to grow their own business, such as websites, email, local listings, reviews, or social
* You’ve made slow or uncertain results visible and credible to customers, in a category like SEO or advertising where impact takes months to show up
* You’ve worked on a platform where a single change reaches many customers’ sites or accounts at once
* You’ve shipped LLM-powered products to production, especially ones that generate content
* A background in content, editorial, or brand work, and a feel for how a business’s voice should change depending on who it’s trying to reach
* Founder, GM, or P&L experience

### Compensation

### Additional Information

Join us in shaping the future of real estate

The real estate industry is in the midst of a seismic shift, and the future belongs to those who break new ground. As one of the fastest-growing companies in the proptech and marketing sectors, Luxury Presence challenges the status quo of what technology can do for real estate agents, leaders, and brokerages.

We’re a team of agile and tenacious innovators working collaboratively to drive the industry forward. Together, we build game-changing products that empower modern real estate entrepreneurs to dominate their markets. From award-winning web design to agile SEO solutions to cutting-edge AI tools, we deliver tech that anticipates market shifts and keeps our clients ahead of their competition.

Founded in 2016 by Stanford Business School alum Malte Kramer, Luxury Presence has grown to a global team ranked on the Inc. 5000 fastest-growing companies list three years in a row. We’re backed by world-class investors, including Bessemer Venture Partners, NextEquity Partners, Toba Capital, and Switch Ventures, and have raised $89 million to date.

More than 18,000 real estate businesses rely on our platform, including 30% of the Wall Street Journal RealTrends top agents and teams. Additionally, many of the industry’s most powerful brokerages rely on Luxury Presence as a trusted business partner.

Every year since 2020, Luxury Presence has ranked on BuiltIn’s Best Place to Work lists. HousingWire named our founder and CEO a 2024 Tech Trendsetter, we’ve received several Tech100 Awards, and we just scored an Inman Innovation Award for Best AI-Powered Platform.

Luxury Presence is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.

Show more

[Apply now >](https://jobicy.com/jobs/156422-staff-product-manager-search-and-ai-visibility-canada.md)

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