[All remote jobs](https://jobicy.com/jobs.md)[![Dropbox logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2020/09/WRILS-200923071227-398427.jpg)](https://jobicy.com/company/dropbox.md)[Dropbox](https://jobicy.com/company/dropbox.md) # Integrated Campaign Strategist Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/dropbox.md)ShareRemote from[Canada](https://jobicy.com/job-region/canada.md)SalaryCAD 130,500–176,500 / yrDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished26 Oct 2026Apply before25 Nov 2026Listing views44Application actions1Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. Dropbox is seeking a senior B2B marketing strategist to design and orchestrate integrated campaigns for product launches and evergreen enterprise motions. The role converts business goals, audience insights, and product positioning into channel, journey, narrative, activation, and measurement plans. It leads cross-functional partners across product marketing, creative, communications, web, lifecycle, paid media, analytics, and sales without direct authority. Success depends on improving pipeline and revenue outcomes through coherent owned, earned, and paid campaign experiences and continuous optimization. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 5/5EasyHard ### Pace & Pressure 4/5RelaxedFast-paced ### Autonomy Level 5/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThis is a senior strategic role requiring ownership of complex, multi-channel enterprise campaigns and influence across many specialist teams. The strategist must make trade-offs amid ambiguity while linking campaign execution to measurable pipeline and revenue results. ## Salary analysis Estimated compensation compared with the broader CA market for similar roles. Estimated job median (per year)Market rateC$153,500CA market range (per year)C$125k–C$185k0C$203.50k AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a Canada pay range of CAD 130,500–176,500. Although the posting does not state a cadence, the annual period is inferred from the full-time senior role and compensation magnitude. The estimated Canadian market range for a comparable senior integrated campaign strategist is CAD 125,000–185,000 per year. ## Core skills Skills and capabilities most closely associated with this opportunity. [Integrated campaign strategy](https://jobicy.com/jobs?search_keywords=Integrated%20campaign%20strategy.md)[B2B marketing](https://jobicy.com/jobs?search_keywords=B2B%20marketing.md)[Enterprise marketing](https://jobicy.com/jobs?search_keywords=Enterprise%20marketing.md)[Product marketing](https://jobicy.com/jobs?search_keywords=Product%20marketing.md)[Campaign orchestration](https://jobicy.com/jobs?search_keywords=Campaign%20orchestration.md)[Buyer journey design](https://jobicy.com/jobs?search_keywords=Buyer%20journey%20design.md)[Channel planning](https://jobicy.com/jobs?search_keywords=Channel%20planning.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[Marketing analytics](https://jobicy.com/jobs?search_keywords=Marketing%20analytics.md)[Performance optimization](https://jobicy.com/jobs?search_keywords=Performance%20optimization.md)[Cross-functional leadership](https://jobicy.com/jobs?search_keywords=Cross-functional%20leadership.md)[Paid media](https://jobicy.com/jobs?search_keywords=Paid%20media.md)[Marketing automation](https://jobicy.com/jobs?search_keywords=Marketing%20automation.md)[Revenue attribution](https://jobicy.com/jobs?search_keywords=Revenue%20attribution.md)[Stakeholder management](https://jobicy.com/jobs?search_keywords=Stakeholder%20management.md) Sample interview questionsHow would you build an integrated campaign strategy for a new enterprise product launch?I would begin with the commercial objective, target buying group, product positioning, and audience insight. I would then define the core narrative, customer journey, channel roles, activation phases, dependencies, success metrics, and operating cadence in a single brief that aligns all functional owners. How do you ensure owned, earned, and paid channels work as one campaign rather than separate tactics? I establish a shared strategic throughline, common audience segments, coordinated messaging hierarchy, and clear channel-specific roles. Regular cross-functional reviews help synchronize timing, creative, handoffs, measurement, and changes based on performance signals. Describe how you would diagnose an underperforming campaign. I would examine full-funnel indicators such as reach, engagement, conversion, pipeline quality, and revenue contribution, segmented by audience, channel, message, and stage. I would identify the largest constraint, test targeted changes to targeting, narrative, creative, sequencing, or channel mix, and document learnings for future programs. How do you lead stakeholders when you do not have direct authority? I create clarity around shared goals, decision rights, milestones, dependencies, and expected outcomes. I use audience insight and performance data to make trade-offs transparent, listen to functional expertise, and escalate only when decisions cannot be resolved through the agreed operating model. What role should AI play in campaign strategy work? AI can accelerate research, briefing, content variations, signal synthesis, and early analysis. However, I keep humans accountable for strategic judgment, customer empathy, brand decisions, prioritization, and validation of any AI-generated recommendations. Opportunity details ## About this role. ### Role Description Dropbox is hiring an Integrated Campaign Strategist to architect and orchestrate marketing campaigns for priority product launches and evergreen marketing motions. This role turns business priorities, audience insight, and product positioning into a clear campaign strategy that defines the audience, narrative, journey, channel roles, activation sequence, and measurement plan. You will be the steward of how these campaigns show up in market across owned, earned, and paid channels. Working across Product Marketing, Brand and Creative, Comms, Web, Lifecycle, Paid Media, Content, Events, Marketing Operations, Analytics, and Sales, you will align teams around one integrated plan, connect individual activations into a coherent enterprise buyer experience, and guide the campaign from brief through launch, optimization, and learning. This is a senior individual contributor role for a strategist who can lead through influence, make tradeoffs in ambiguity, and balance strong market storytelling with measurable business impact. You will help Dropbox bring important product stories to enterprise audiences with greater consistency, relevance, and effectiveness. ### Responsibilities * Campaign strategy architecture: Translate mid-market and enterprise business goals, product positioning, audience insight, and market context into integrated campaign strategies for key launches and evergreen motions, including objectives, audience, narrative, journey, channel roles, phasing, and measurement. * Cross channel orchestration: Build and manage the integrated activation plan across owned, earned, and paid channels so that web, lifecycle, content, social, communications, events, partner, and media programs work as one connected campaign rather than separate channel plans. * In-market stewardship: Own the campaign through launch and sustainment, protecting the strategic throughline while ensuring creative, messaging, timing, and audience experience remain coherent across touchpoints and regions. * Cross-functional leadership: Establish the brief, operating rhythm, decision rights, milestones, dependencies, and readiness criteria that align Product Marketing, Brand and Creative, Communications, channel owners, Marketing Operations, Marketing Data Science, regional partners, and Sales. * Audience and journey design: Define target audiences and buying groups, map the role of each touchpoint across the customer journey, and ensure campaign experiences respond to buyer needs, market moments, and stages of consideration. * Performance and optimization: Partner with Marketing Data Science and channel owners to define full funnel success measures, synthesize owned, earned, and paid signals, identify what is driving or limiting performance, and recommend changes to audience, narrative, creative, sequencing, or channel mix. * Portfolio learning and scale: Capture campaign insights, codify reusable plays, distinguish enduring strategy from launch specific execution, and apply learning across the enterprise campaign portfolio to improve future launches and evergreen motions. ### Requirements * 8+ years B2B marketing experience in integrated campaigns, enterprise marketing, product marketing activation, brand to demand, or a related discipline, ideally in SaaS or technology. * Direct experience building out campaign strategy and accountable to the outcome (pipeline generation, revenue generation). * Demonstrated ownership of complex integrated campaigns from strategy and brief through activation, optimization, and post campaign learning. * Strong campaign architecture skills, including audience definition, narrative development, buyer journey design, channel planning, phasing, and measurement. * Experience orchestrating owned, earned, and paid programs and understanding the distinct role each plays in building awareness, consideration, demand, and customer growth. * Ability to translate product positioning and enterprise customer insight into a cohesive market story and connected audience experience across multiple teams and touchpoints. * Strong cross functional leadership and program judgment, including the ability to establish decision rights, navigate competing priorities, resolve dependencies, and influence without direct authority. * Analytical fluency and experience using campaign, brand, engagement, and revenue signals to evaluate performance, communicate impact, and make optimization decisions. ### Preferred Qualifications * Experience leading enterprise product launch campaigns and building evergreen motions for a multi product B2B portfolio. * Experience partnering closely with Corporate Communications, analyst relations, customer advocacy, or social teams to connect earned programs with owned and paid activation. * Experience marketing to complex enterprise buying groups across industries, company sizes, regions, or stages of maturity. * Familiarity with marketing automation, CRM, media, intent, experimentation, and attribution platforms used to activate and measure integrated campaigns. * Experience using AI to accelerate research, briefing, content variation, synthesis, or analysis while retaining human ownership of strategy, judgment, and brand decisions. ### Durable Skills AI fluency means using these tools to amplify human judgment, not replace it. We believe people with these skills will thrive as work and technology continue to evolve: * Awareness: Understand yourself and others. * Judgment: Evaluate information and make decisions in complex situations. * Adaptability: Learn, adjust, and stay effective through change. * Connection: Communicate, collaborate, and build trust. To learn more about why these skills matter and what the data shows about thriving through change, read this [blog post](https://www.dropbox.jobs/en/our-blog/employee-stories/the-era-of-durable-skills-what-the-data-tells-us-about-thriving-in-change/) from our Chief People Officer, Melanie Rosenwasser. ### Compensation Canada Pay Range $130,500—$176,500 CAD Show more [Apply now >](https://jobicy.com/jobs/157241-integrated-campaign-strategist.md) * ![Upload CV](data:image/svg+xml;base64,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) ### Upload your resume now To unlock remote work opportunities and be discovered by global employers. 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