[All remote jobs](https://jobicy.com/jobs.md)[![Rithum logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/fe3986d8-221-1.jpeg)](https://jobicy.com/company/rithum.md)[Rithum](https://jobicy.com/company/rithum.md) # Account-Based Marketing Manager Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/rithum.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUSD 100k–155k / yrDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished27 Oct 2026Apply before26 Nov 2026Listing views50Application actions2Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. Rithum is seeking an Account-Based Marketing Manager to build and execute targeted ABM programs for priority enterprise accounts and segments. The role partners closely with Sales, Product Marketing, Demand Generation, Marketing Operations, and Revenue Operations to create personalized campaigns that generate pipeline and accelerate opportunities. Responsibilities include using account insights and intent data, managing multichannel programs, overseeing ReachDesk direct-mail activity, and measuring engagement, pipeline, and revenue outcomes. The ideal candidate has at least five years of B2B marketing experience, SaaS or technology sales partnership experience, and familiarity with ABM platforms such as 6sense or Demandbase plus Marketo and Salesforce. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 4/5RelaxedFast-paced ### Autonomy Level 4/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThis is a senior, cross-functional marketing role requiring strategic account planning, data-driven optimization, and coordinated execution across several teams and channels. Success depends on influencing sales stakeholders and demonstrating measurable pipeline and revenue impact. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$127,500US market range (per year)$110k–$165k0$181.50k AI insightThe employer discloses a credible annual US base-pay range of $100,000–$155,000, with a midpoint of $127,500. A reasonable estimated US market range for an experienced B2B SaaS Account-Based Marketing Manager is $110,000–$165,000 per year; actual pay may vary by location, enterprise ABM depth, and marketing-technology expertise. ## Core skills Skills and capabilities most closely associated with this opportunity. [Account-based marketing](https://jobicy.com/jobs?search_keywords=Account-based%20marketing.md)[B2B marketing](https://jobicy.com/jobs?search_keywords=B2B%20marketing.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[Enterprise account strategy](https://jobicy.com/jobs?search_keywords=Enterprise%20account%20strategy.md)[Pipeline development](https://jobicy.com/jobs?search_keywords=Pipeline%20development.md)[Salesforce](https://jobicy.com/jobs?search_keywords=Salesforce.md)[Marketo](https://jobicy.com/jobs?search_keywords=Marketo.md)[6sense](https://jobicy.com/jobs?search_keywords=6sense.md)[Demandbase](https://jobicy.com/jobs?search_keywords=Demandbase.md)[Marketing automation](https://jobicy.com/jobs?search_keywords=Marketing%20automation.md)[Intent data analysis](https://jobicy.com/jobs?search_keywords=Intent%20data%20analysis.md)[Campaign analytics](https://jobicy.com/jobs?search_keywords=Campaign%20analytics.md)[Direct mail strategy](https://jobicy.com/jobs?search_keywords=Direct%20mail%20strategy.md)[Cross-functional collaboration](https://jobicy.com/jobs?search_keywords=Cross-functional%20collaboration.md)[AI-enabled marketing](https://jobicy.com/jobs?search_keywords=AI-enabled%20marketing.md) Sample interview questionsHow would you select and prioritize accounts for an ABM program?I would combine ICP fit, account potential, current opportunity stage, intent signals, engagement history, and sales-team input. I would then tier accounts into one-to-one, one-to-few, and scalable programs, with clear success metrics for each tier. Describe how you would measure the effectiveness of an ABM campaign. I would establish baseline account engagement and opportunity data, then track buying-group reach, meaningful engagement, meetings created, opportunity progression, pipeline influenced, conversion rates, and revenue impact. I would review results with Sales and use findings to refine audiences, messaging, and channel mix. How do you build alignment with sales teams for strategic accounts? I start with shared account plans, agreed priorities, buyer hypotheses, and a regular operating cadence. I make campaign insights actionable for sellers and ensure feedback from account teams directly informs messaging, timing, and next-best actions. How have you used intent data in account-based marketing? I use intent topics and engagement signals to identify in-market accounts, tailor relevant content themes, and trigger coordinated marketing and sales outreach. I validate intent against CRM data and account context rather than treating a signal alone as proof of buying readiness. How would you use AI responsibly in this ABM role? I would use AI to accelerate research, summarize account signals, develop campaign variations, and identify optimization opportunities. I would verify outputs against reliable data, protect confidential information, apply human judgment to decisions, and monitor performance before scaling any AI-supported approach. Opportunity details ## About this role. Rithum™ is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimize operations across channels, scale product offerings and enhance margins. Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end. Overview As the Account-Based Marketing Manager, you are responsible for developing and executing highly targeted account-based marketing strategies that drive engagement, pipeline creation, and revenue growth within priority accounts and target segments. Working closely with Sales, Product Marketing, and Demand Generation, you lead personalized one-to-one and one-to-few programs that influence buying groups, accelerate opportunities, and strengthen relationships with strategic accounts. You use account insights, intent data, and AI-enabled tools to drive measurable business outcomes. At Rithum, all team members are expected to leverage AI to work smarter, accelerate decision-making, automate repeatable work, and improve outcomes. You are encouraged to continuously identify opportunities to apply AI, data, and scalable processes to enhance productivity, drive innovation, and deliver greater value for our clients, partners, and teams while maintaining appropriate judgment, quality, security, and compliance. Responsibilities ABM Strategy & Planning * Develop and execute account-based marketing strategies aligned to enterprise pipeline objectives, sales priorities, and broader demand generation programs. * Identify and prioritize target accounts and buying groups in partnership with Sales leadership and account teams. * Design personalized one-to-one and one-to-few engagement strategies aligned to account opportunities and growth objectives. * Partner with the EMEA Demand Generation Manager and Global Demand Generation to align regional ABM execution to global priorities and messaging. Account Engagement & Pipeline Development * Execute multi-channel ABM programs across content, email, digital advertising, direct mail, executive engagement, webinars, and events, partnering with Content and Product Marketing on tailored messaging and assets. * Create account-specific experiences that increase engagement, accelerate opportunities, and improve conversion rates. * Support account expansion through targeted upsell and cross-sell campaigns. * Partner with Customer Marketing, Field Marketing and Events team on upsell and cross-sell programs for existing accounts. * Own ReachDesk relationship, including direct mail and gifting strategy, vendor management, and budget, tied to account plays. Sales Partnership & Cross-Functional Collaboration * Serve as a strategic marketing partner to Sales leadership and account teams. * Use account insights, intent signals, and engagement data to inform account strategies and sales actions, and share account-level trends that shape broader marketing strategy and prioritization. * Partner with Demand Generation, Marketing Operations, and Revenue Operations to coordinate program execution and measurement. Performance, Insights & Optimization * Track ABM performance across engagement, pipeline, opportunity progression, and revenue metrics. * Analyze account engagement trends and campaign effectiveness to identify and act on optimization opportunities. * Apply AI to improve the quality of account targeting, personalization, and campaign decisions: surface alternatives, stress-test assumptions, verify outputs before use, and share effective practices with your team. Qualifications Minimum Qualifications * 5+ years of B2B marketing experience, including experience supporting account-based marketing initiatives. * Experience partnering with Sales teams in SaaS or technology environments. * Experience supporting multiple geographies, business units, and product lines * Experience with 6sense, Demandbase, or another technology platform used for ABM * Experience with Marketo, Salesforce, or similar marketing technologies. * Experience using AI tools (e.g., ChatGPT, Microsoft Copilot, Claude) to improve productivity through research, communication, analysis, documentation, automation, workflow optimization, and decision-making. Preferred Qualifications * 8+ years of marketing experience. * Bachelor’s degree in Marketing, Business, Communications, or related field preferred. * Experience supporting enterprise or strategic account programs. * Experience within high-growth SaaS or technology organizations. * Strong understanding of account targeting, buying-group engagement, and pipeline development strategies. * Strong communication, collaboration, and project management skills. What it’s like to work at Rithum When you join Rithum, you can expect to work with smart risk-takers, courageous collaborators, and curious minds. As part of the Rithum team, you are valued, supported, and included. Guided by a transparent culture and accessible, approachable leadership, we offer career opportunities aligned to your ambitions and talents. To ensure work and life balance works for you, we also offer an array of resources to support you and your families, including comprehensive benefits and wellness plans. At Rithum you will: * Partner with the leading brands and retailers. * Connect with passionate professionals who will help support your goals. * Participate in an inclusive, welcoming work atmosphere. * Achieve work-life balance through remote-first working conditions, generous time off, and wellness days. * Receive industry-competitive compensation and total rewards benefits. We believe in transparency and fairness in our compensation practices. For this position, the expected base pay range is: $100,000-$155,000 per year. This range represents the base pay for the role across all U.S. locations and is determined based on market data, internal equity, and experience. Final compensation may vary depending on geographic location, skills, and relevant experience.In addition to base pay, we offer a discretionary bonus for non-sales roles, a comprehensive benefits package, and, where applicable, sales incentives. For this position, the expected discretionary bonus is 12% of the annual base salary. Benefits * Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1 * A 6% 401(k) match * Competitive time off package with 20 days of Paid Time Off, 9 Company-Paid holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and 1 Paid Volunteer Day; at 3 years of service PTO increases to 22 days, and at 5 years it increases to 25 days * 12 weeks primary caregiver leave & 4 weeks secondary caregiver leave * Accident, critical illness, and hospital indemnity insurance * Pet insurance * Legal assistance and identity theft insurance plans * Life insurance 2x salary * Access to the Calm app and the Employee Assistance Program * $65/month Remote work stipend for internet * Culture and team-building activities * Tuition assistance * Career development opportunities * Charitable contribution match up to $250 per year Rithum is an equal opportunity employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need. We’re committed to providing reasonable accommodations in accordance with the law for qualified applicants. If you require assistance during the interview process due to a medical condition or need support accessing our website or completing the application process, please reach out to us by completing the [Accommodations Request Form](https://forms.office.com/r/v1qDcUpHLw). Your comfort and accessibility are important to us, and we’re here to ensure a seamless experience as you explore opportunities with our team. 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