[All remote jobs](https://jobicy.com/jobs.md)[![Wpromote logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2021/08/e1003ec6a2d34525775d0bc7912ced79.jpg)](https://jobicy.com/company/wpromote.md)[Wpromote](https://jobicy.com/company/wpromote.md) # Manager, Paid Social Review the role, location requirements, compensation details, and application process before deciding whether this opportunity fits your next career move. [Apply for this job](#job-application)[View company](https://jobicy.com/company/wpromote.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUSD 70k–85k / yrDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished31 Oct 2026Apply before30 Nov 2026Listing views39Application actions1Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. AI Summary ## The role, at a glance. Wpromote is seeking a Paid Social Manager to plan, launch, optimize, and report on full-funnel paid social campaigns for a portfolio of clients. The role centers on hands-on activation across Meta and additional platforms such as TikTok, Snap, Reddit, Pinterest, X, and Nextdoor. The manager will connect media decisions to commercial KPIs, lead client communications, and work with creative and data partners on testing and measurement. Strong executional discipline is required for campaign QA, tagging, pixels, server-side tracking, and analytics. This is a remote, full-time US role for a performance marketer with at least 2–3 years of relevant paid media experience. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 4/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThe role requires ownership of multiple client accounts, full-funnel performance optimization, reliable measurement setups, and cross-platform expertise. It combines strategic client-facing work with detailed operational execution in a deadline-driven agency environment. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$77,500US market range (per year)$70k–$95k0$104.50k AI insightThe employer discloses an annual base salary range of $70,000–$85,000 USD, with a midpoint of $77,500. Estimated US market compensation for a paid social manager with comparable agency responsibilities is approximately $70,000–$95,000 annually; actual pay varies by location, platform depth, client portfolio complexity, and measurement expertise. ## Core skills Skills and capabilities most closely associated with this opportunity. [Paid social advertising](https://jobicy.com/jobs?search_keywords=Paid%20social%20advertising.md)[Meta Ads Manager](https://jobicy.com/jobs?search_keywords=Meta%20Ads%20Manager.md)[TikTok Ads](https://jobicy.com/jobs?search_keywords=TikTok%20Ads.md)[Campaign optimization](https://jobicy.com/jobs?search_keywords=Campaign%20optimization.md)[Media buying](https://jobicy.com/jobs?search_keywords=Media%20buying.md)[Full-funnel strategy](https://jobicy.com/jobs?search_keywords=Full-funnel%20strategy.md)[A/B testing](https://jobicy.com/jobs?search_keywords=AB%20testing.md)[Performance reporting](https://jobicy.com/jobs?search_keywords=Performance%20reporting.md)[Google Analytics 4](https://jobicy.com/jobs?search_keywords=Google%20Analytics%204.md)[Excel](https://jobicy.com/jobs?search_keywords=Excel.md)[Conversion tracking](https://jobicy.com/jobs?search_keywords=Conversion%20tracking.md)[Pixel implementation](https://jobicy.com/jobs?search_keywords=Pixel%20implementation.md)[Server-side tracking](https://jobicy.com/jobs?search_keywords=Server-side%20tracking.md)[Client communication](https://jobicy.com/jobs?search_keywords=Client%20communication.md)[Marketing analytics](https://jobicy.com/jobs?search_keywords=Marketing%20analytics.md) Sample interview questionsHow do you turn a client’s business objective into a full-funnel paid social strategy?I begin by clarifying the primary business KPI, target audience, sales cycle, budget, and measurement constraints. I map awareness, consideration, and conversion tactics to the objective, define platform roles and KPIs for each stage, and establish a testing roadmap. I then monitor both platform and business outcomes and adjust investment based on incrementality, efficiency, and learning quality. Describe your process for optimizing an underperforming Meta campaign. I first validate tracking, attribution settings, delivery status, and creative or audience setup before making optimization decisions. I review performance by campaign, ad set, audience, placement, creative asset, and conversion event to isolate the likely constraint. I prioritize structured changes such as refreshing creative, testing audience or bidding approaches, adjusting budget allocation, and documenting each hypothesis and result. How would you ensure that campaign measurement and tracking are accurate? I use a pre-launch QA checklist covering naming conventions, URLs and UTMs, pixels, events, conversion definitions, audiences, and budget settings. I validate implementation in tools such as Events Manager and Pixel Helper, compare platform signals with analytics where appropriate, and escalate server-side or data-layer gaps to measurement specialists. After launch, I regularly review event volume and discrepancies to identify issues early. What creative testing framework would you use for a paid social account? I would start with a clear hypothesis tied to a customer insight, such as testing different hooks, value propositions, formats, or calls to action. I keep test variables controlled where possible, define success metrics in advance, and run tests with sufficient budget and duration for actionable results. Winning elements are documented and scaled into subsequent concepts, while learnings inform the next testing cycle. How do you communicate performance results and recommendations to clients? I present results in relation to agreed business KPIs rather than platform metrics alone. I explain what changed, why it likely happened, what we learned from tests, and the specific actions recommended next. I keep reporting concise, transparent about limitations, and supported by clear visualizations and a prioritized action plan. Opportunity details ## About this role. The Role Wpromote is looking for a sharp Paid Social Manager to manage scalable full-funnel paid social advertising campaigns across a portfolio of clients. This is a hands-on role: build campaign strategy, execute high-quality activations, optimize to business KPIs, and partner with cross-functional counterparts such as Creative leads to test social-first creative as well as Data Science leads to operationalize modern measurement. We’re looking for someone who’s dedicated to cultivating curiosity, operates with a learning mindset, and is passionate about driving results while having fun along the way. If we could describe an ideal candidate for this role, words like analytical, strategic, proactive, collaborative, conversion-focused, and creative come to mind. ### You Will Be * Formulate full-funnel paid social strategies that tie media decisions to client business objectives (e.g., revenue growth, CPA, LTV, lead generation, brand awareness). * Own day-to-day campaign setup, activation, and optimization across platforms including Meta, TikTok, Snap, Reddit, Pinterest, X, Nextdoor, and other relevant channels. * Lead client communications for assigned accounts (with Director support), including weekly reporting, optimization rationale, and recommended next steps. * Translate creative insights into testable hypotheses and partner closely with Creative leads (in-house teams, Wpromote creative retainers, or third-party agencies) to iterate on social-first creative assets and sequencing. * Design and run experiments and A/B tests, capture learnings, and scale winning tactics; track experiment velocity and ensure insights are documented. * Apply strict QA, tagging, and tracking discipline to ensure accurate delivery and measurement integrity. * Build and maintain measurement-accurate setups, including platform pixel tagging, server-to-server integrations (CAPI/SDK where applicable), and first-party signal capture; leverage tools such as Events Manager and Pixel Helper to identify and escalate gaps to senior measurement partners. * Participate in cross-functional pod workflows (Creative, Data Strategy, Paid Search, Programmatic) and execute against shared KPIs. ### You Must Have * 2–3+ years of paid media experience (paid social, paid search, and/or media buying) in an agency or in-house/client environment. * Hands-on experience building, optimizing, analyzing, and reporting on paid social campaigns across Meta and at least one additional platform (e.g., TikTok, Snap, Reddit, Pinterest, LinkedIn, X, Nextdoor, Google). * Strong operational fluency with Meta Ads Manager and other platform UIs; comfortable exporting, analyzing, and manipulating campaign data. * Familiarity with Google Analytics / GA4 (or tools such as Northbeam, Adobe, TripleWhale, etc.) for basic cross-channel and assist analysis. * Solid skills in Excel and/or Google Sheets. * Comfortable working independently in a fast-paced, deadline-driven environment. * Highly detail-oriented, with strong QA habits and a bias toward documenting processes and results. * Facebook Blueprint certification preferred. ### Nice To Have * Experience leveraging Smartly. * Basic SQL skills and/or experience working with BI tools. * Exposure to server-side tracking (CAPI), enhanced conversions, and incrementality testing. * Experience running audience and creative tests at scale, with familiarity using asset-level diagnostics (e.g., thumbstop rate, hold rate). ### Compensation ### Additional Information At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing. We offer: -Remote-first culture -Unlimited PTO -Extended Holiday break (Winter) -Flexible schedules -Work from anywhere options* -100% paid parental leave -401(k) matching -Medical, Dental, Vision, Life, Pet Insurance -Sponsored life insurance -Short Term Disability insurance and additional voluntary insurance -Annual Class Pass credits and more! The anticipated annual salary for this role will range from $70,000 – $85,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits. *This position may be performed remotely in most states within the US, with some exclusions **While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person! ***This position is not eligible for immigration sponsorship Important Notice: Beware of Job Scams Wpromote recruiting communications will only be sent through our official channels via [wpromote.com](http://wpromote.com/) email addresses. If you see a posting elsewhere that is not reflected on [Wpromote.com/careers](http://wpromote.com/careers), it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity. Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote. This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS. #LI-JJ #LI-Remote Show more [Apply now >](https://jobicy.com/jobs/158178-manager-paid-social.md) * ![Upload CV](data:image/svg+xml;base64,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) ### Upload your resume now To unlock remote work opportunities and be discovered by global employers. This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content. Next step ## Apply now. Follow the employer’s application method and review Jobicy’s safety guidance before sharing personal information. Keep exploring ## Related remote jobs. * ![LevelUp logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/31e98500-221.png) LevelUp Oct 31 New ### [Senior Marketing Strategist](https://jobicy.com/jobs/158204-senior-marketing-strategist.md) Company Overview LevelUp is a specialist agency providing outsourcing solutions to agencies, software vendors, and website owners. 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