[All remote jobs](https://jobicy.com/jobs.md)[![Veeam Software logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/f7716b71-221.jpg)](https://jobicy.com/company/veeam-software.md)[Veeam Software](https://jobicy.com/company/veeam-software.md)

# Senior Director, Digital Advertising

AI Summary Veeam is seeking a senior global marketing leader to own paid digital media strategy and increase demand-generation pipeline and revenue. The role leads an international team, agency-of-record relationships, media investment planning, and partnerships with major advertising and technology platforms. It requires deep B2B SaaS expertise, sophisticated audience strategy for multi-persona buying groups, and measurement fluency across MMM, attribution, and pipeline reporting. The successful candidate will coordinate closely with campaign, brand, product, field marketing, analytics, and MarTech teams while managing a paid-media budget exceeding $10 million annually.[Apply for this job](#job-application)[View company](https://jobicy.com/company/veeam-software.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUSD 248,733–712,440 / yrDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished3 Nov 2026Apply before3 Dec 2026Listing views31Application actions1Application toolkit

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Opportunity details

## About this role.

Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world’s biggest brands.

Veeam is seeking a Senior Director, Digital Advertising to lead our global digital marketing function and drive the strategy for how paid digital media drives demand generation and pipeline growth through a buyer’s journey from awareness, consideration, and conversion.

You will lead a global team of digital experts and agency partners to develop audience-first media strategies that engage buying groups, from technical practitioners to executive decision makers. As the organization’s paid digital leader, you will champion leading-edge best practices, emerging channels, and innovative media tactics to continuously improve performance and user experiences. Working cross-functionally with Campaign Management, Brand, Product Marketing, Field Marketing, Analytics, MarTech and external partners, you will drive cohesive, data-driven digital programs that scale globally and deliver measurable business impact across Veeam segments and solutions.

What You’ll Do:

* Lead digital media strategy by integrating best-in-class practices, innovation, and data-driven optimization to increase pipeline contribution across digital tactics.
* Cultivate a growth culture that empowers a high-performing global team through continuous development and accountability.
* Own global digital media investment strategy optimizing across channels to maximize pipeline and revenue impact.
* Collaborate across global marketing functions and agency partners to scale integrated digital programs that accelerate demand generation and pipeline growth.
* Partner with Analytics to implement global measurement and reporting frameworks that accelerate optimization and demonstrate business impact
* Partner with MarTech teams to optimize advertising platforms, audience infrastructure, measurement capabilities, and data integration strategies.
* Lead the partnership with key agency partners, ensuring agile execution and continuous strategic collaboration
* Build strategic partnerships with key media and technology providers including Google, LinkedIn, Meta, Microsoft, and emerging partners.

What You’ll Bring

* 12+ years of progressive digital media experience, including 5+ years in leadership roles
* Direct experience managing agency-of-record relationships, with demonstrated ownership of strategic planning and day-to-day execution
* Proven success leading global or multi-region digital marketing teams – with a focus on leading teams in global hub locations (ie: Bucharest)
* Experience in B2B technology or SaaS, with a track record of engaging complex, multi-persona buying groups from technical practitioners to executive decision makers
* Demonstrated ownership of digital media investment at scale ($10M+ annual paid media budget), with accountability for cross-channel optimization
* Deep platform expertise across Google, LinkedIn, Meta, Microsoft, ChatGPT, AI paid ads including direct experience managing strategic partnerships
* A people-first leadership philosophy, with a demonstrated track record of developing talent and building high-performing, accountable teams
* Working fluency in modern measurement frameworks (MMM, multi-touch attribution) and pipeline/revenue reporting

#LI-TS1 #remote

What you’ll get

* Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
* Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
* Medical, dental, and vision coverage starting on your first day
* Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
* 401(k) retirement plan with company matching contributions
* Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
* AirVet: 24/7 virtual veterinary care at no cost
* Legal services, identity protection, and supplemental health insurance options
* Tax-advantaged spending accounts for healthcare, dependent care, and commuting
* Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning

Compensation Transparency

Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.

In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.

U.S. Geographic Zones & Compensation Ranges (TTC / OTE)

Zone 1: San Francisco Bay Area, New York City Boroughs

$343,080—$712,440 USD

Zone 2: Washington, California (excluding San Francisco Bay Area)

$314,490—$653,070 USD

Zone 3: Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York (excluding NYC boroughs); Sales roles located in Georgia, Ohio, and Arizona

$285,900—$593,700 USD

Zone 4: All other US locations

$248,733—$516,519 USD

Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

Personal data collected during the recruitment process will be processed in accordance with our [Recruiting Privacy Notice](https://www.veeam.com/legal/recruiting-privacy-notice.html), which explains how your information is collected, used, and handled in connection with hiring activities. By applying for this position, you consent to this processing.

By submitting your application, you confirm that the information provided, including any supporting documents, is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification may result in disqualification from consideration or, if discovered after employment begins, termination of employment.

Show more

[Apply now >](https://jobicy.com/jobs/158812-senior-director-digital-advertising.md)

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## Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

### Job Complexity

5/5EasyHard

### Pace & Pressure

5/5RelaxedFast-paced

### Autonomy Level

5/5GuidedFull ownership

### Communication Load

5/5IndependentCollaborative

AI insightThis is an executive-level role with global ownership of high-value media investment, team leadership, agency governance, and measurable pipeline accountability. It requires both strategic leadership and hands-on command of complex advertising, measurement, and data-integration ecosystems.

## Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Highly competitive$480,586.50US market range (per year)$260k–$500k0$550k

AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. Veeam explicitly discloses annual total target compensation (TTC/OTE), inclusive of base pay and performance-based variable pay. The published US range varies by geographic zone from $248,733 to $712,440 USD annually; the midpoint across the full disclosed span is $480,586.50. Estimated US market compensation for a comparable senior B2B SaaS digital advertising leader is approximately $260,000–$500,000 annually, though exceptional enterprise leadership packages may exceed this range.

## Core skills

Skills and capabilities most closely associated with this opportunity.

[Digital advertising strategy](https://jobicy.com/jobs?search_keywords=Digital%20advertising%20strategy.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[B2B SaaS marketing](https://jobicy.com/jobs?search_keywords=B2B%20SaaS%20marketing.md)[Paid media optimization](https://jobicy.com/jobs?search_keywords=Paid%20media%20optimization.md)[Pipeline growth](https://jobicy.com/jobs?search_keywords=Pipeline%20growth.md)[Media investment management](https://jobicy.com/jobs?search_keywords=Media%20investment%20management.md)[Agency management](https://jobicy.com/jobs?search_keywords=Agency%20management.md)[Google Ads](https://jobicy.com/jobs?search_keywords=Google%20Ads.md)[LinkedIn Ads](https://jobicy.com/jobs?search_keywords=LinkedIn%20Ads.md)[Meta Ads](https://jobicy.com/jobs?search_keywords=Meta%20Ads.md)[Microsoft Advertising](https://jobicy.com/jobs?search_keywords=Microsoft%20Advertising.md)[Marketing measurement](https://jobicy.com/jobs?search_keywords=Marketing%20measurement.md)[Multi-touch attribution](https://jobicy.com/jobs?search_keywords=Multi-touch%20attribution.md)[Marketing mix modeling](https://jobicy.com/jobs?search_keywords=Marketing%20mix%20modeling.md)[Global team leadership](https://jobicy.com/jobs?search_keywords=Global%20team%20leadership.md)

Sample interview questionsHow would you build a global paid-media strategy that improves pipeline contribution across the buyer journey?I would begin with clear pipeline and revenue objectives by segment, region, solution, and buying persona. I would map channel roles to awareness, consideration, and conversion stages, establish audience and creative testing plans, and allocate investment using incremental performance evidence. A shared reporting framework connecting media exposure, engagement, opportunity creation, and pipeline would guide continuous budget reallocation.

Describe how you evaluate an agency-of-record relationship while retaining strategic accountability internally.

I set a documented operating model covering strategic responsibilities, KPIs, budget governance, testing cadence, service-level expectations, and escalation paths. The agency should bring channel expertise and execution capacity, while the internal team owns business priorities, audience strategy, measurement standards, and final investment decisions. I review both results and quality of collaboration through regular business reviews and transparent scorecards.

How would you use MMM and multi-touch attribution together?

I view them as complementary methods rather than competing sources of truth. Multi-touch attribution provides granular directional insight for campaign, audience, and journey optimization, while MMM helps quantify broader channel contribution and diminishing returns, including harder-to-measure media effects. I would triangulate findings with controlled experiments and use the combined evidence for investment decisions.

What is your approach to marketing technical practitioners and executive decision makers within the same B2B buying group?

I would develop distinct audience hypotheses, messages, content experiences, and conversion paths for each role. Technical audiences generally need credible product, security, and operational proof, while executives need business outcomes, risk reduction, and strategic value. I would coordinate sequencing and account-level engagement so those messages reinforce one another across the buying group.

How do you develop a high-performing global digital marketing team?

I create clarity around business outcomes, decision rights, channel ownership, and measurable standards of excellence. I invest in coaching, skill development, experimentation, and career growth while ensuring teams have access to reliable data and productive agency support. Regular performance discussions should balance accountability for results with a psychologically safe culture that encourages innovation and learning.

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