[All remote jobs](https://jobicy.com/jobs.md)[![Demandbase, Inc. logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/664c17c5-221.jpg)](https://jobicy.com/company/demandbase-inc.md)[Demandbase, Inc.](https://jobicy.com/company/demandbase-inc.md) # Growth Marketing Manager, AI & Paid Programs AI Summary Demandbase is seeking a Growth Marketing Manager to own paid search, paid social, and AI SDR programs for B2B pipeline generation. The role combines hands-on campaign management, agency oversight, experimentation, attribution analysis, and budget optimization against CAC and pipeline outcomes. The manager will also build practical AI agents and no-code or low-code workflows using tools such as Claude, Clay, n8n, Zapier, and Demandbase. Success depends on connecting ad-platform activity through marketing automation and CRM data to measurable pipeline results. Candidates need at least four years of B2B demand generation or growth marketing experience and evidence of a production automation they have built and shipped.[Apply for this job](#job-application)[View company](https://jobicy.com/company/demandbase-inc.md)ShareRemote from[USA](https://jobicy.com/job-region/usa.md)SalaryUndisclosedDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceSeniorPublished6 Nov 2026Apply before6 Dec 2026Listing views23Application actions2Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. Opportunity details ## About this role. Introduction to Demandbase: Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform. As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have also continuously been recognized as One of The Best Places To Work in the San Francisco Bay Area by Fortune, and One of The 60 Best Companies To Sell For by Selling Power. Our offices are located in San Francisco, New York, Austin, Seattle, India, and the United Kingdom. ### About the Role You’ll run the programs that fill the top of our funnel: paid search, paid social, and our AI SDR. You’ll also build the agents and workflows that make our demand gen team faster. You’re part operator and part builder. You manage agency partners to pipeline outcomes, and when a process is manual and repetitive, you automate it. Success means more pipeline per dollar and fewer hours spent on work a workflow could do. ### What You’ll Do ### Paid programs * Drive paid search and paid social (LinkedIn, Google, Meta) strategy, budget pacing, and performance. * Manage our paid media agency day to day, and hold them to pipeline and CAC, not impressions and clicks. * Run continuous creative, audience, and bid experiments, then scale what works and cut what doesn’t. ### AI SDR (Qualified) * Manage our Qualified AI SDR: build and launch campaigns in the tool, and improve our existing playbooks, messaging, and routing based on what the data shows. * Work with the SDR team to build a feedback loop on handoffs, lead quality, and meeting-to-pipeline conversion. * Track AI SDR performance and share regular readouts on what’s working, what isn’t, and what to try next. ### Agents and workflows * Build AI agents and automated workflows that support demand gen. Examples include campaign QA, ad copy and creative variants, spend anomaly alerts, account enrichment and routing, and weekly performance readouts. * Use tools like Claude, Clay, n8n/Zapier, and Demandbase to cut manual work and speed up launches. * Document what you build so the team can use it and extend it. ### Measurement * Track performance from ad platform to MAP to CRM to pipeline. * Partner with RevOps to close tracking and attribution gaps. * Bring a clear point of view to weekly and monthly performance reviews. ### What We’re Looking For * 4+ years of experience in B2B demand gen or growth marketing, with hands-on experience managing paid search, paid social, and ABM/account-based targeting campaigns. * A track record of managing agencies and budgets against pipeline targets. * At least one AI agent or automated workflow you built and shipped that’s in real use. Be ready to show us. * Comfort with LLM tools, prompt design, and no-code or low-code automation. * A strong analytical mindset: you read the data, find the problem, and fix it. * You think in pipeline, not leads. ### Nice to have * Experience with Demandbase, Qualified, or Clay. * Contact-level targeting across buying groups and personas. * Using intent data to drive targeting and budgeting decisions. * Light scripting skills (Python, JS) or API experience. * Experience at a fast-moving SaaS company. ### Benefits Our benefits include options for up to 100% paid Medical and Vision premiums for employees, a flexible PTO policy, paid holidays, and access to mental health and wellness resources. We also provide a 401(k) with pre-tax, after tax, and roth options, as well as short-term/long-term disability, life insurance, and other great benefits. Our Commitment to Diversity, Equity, and Inclusion at Demandbase At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis. We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply! We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together. Unsolicited Submissions At Demandbase, we value thoughtful partnerships and direct connections with candidates. We’re not accepting unsolicited resumes or outreach from third-party recruiting agencies. Any unsolicited submissions will not be reviewed, and no fees will be paid. Show more [Apply now >](https://jobicy.com/jobs/159236-growth-marketing-manager-ai-paid-programs.md) > Annual salary information is not provided for this position. Explore salary ranges for similar roles in our [Salary Directory ›](https://jobicy.com/salaries.md) * ![Upload CV](data:image/svg+xml;base64,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) ### Upload your resume now To unlock remote work opportunities and be discovered by global employers. This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 4/5GuidedFull ownership ### Communication Load 4/5IndependentCollaborative AI insightРоль требует одновременно сильной performance-маркетинговой экспертизы, навыков автоматизации и понимания сложной B2B-атрибуции. Высокий темп обусловлен непрерывными экспериментами, управлением агентством и ответственностью за pipeline и CAC. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$125,000US market range (per year)$105k–$150k0$165k AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. Работодатель не раскрыл компенсацию. Оценка для удалённой full-time роли Growth Marketing Manager в США с опытом B2B demand generation, paid media, ABM и AI-автоматизации составляет примерно $105,000–$150,000 в год; ориентир медианы — $125,000 в год. ## Core skills Skills and capabilities most closely associated with this opportunity. [B2B demand generation](https://jobicy.com/jobs?search_keywords=B2B%20demand%20generation.md)[Growth marketing](https://jobicy.com/jobs?search_keywords=Growth%20marketing.md)[Paid search](https://jobicy.com/jobs?search_keywords=Paid%20search.md)[Paid social advertising](https://jobicy.com/jobs?search_keywords=Paid%20social%20advertising.md)[LinkedIn Ads](https://jobicy.com/jobs?search_keywords=LinkedIn%20Ads.md)[Google Ads](https://jobicy.com/jobs?search_keywords=Google%20Ads.md)[Meta Ads](https://jobicy.com/jobs?search_keywords=Meta%20Ads.md)[Account-based marketing](https://jobicy.com/jobs?search_keywords=Account-based%20marketing.md)[Campaign optimization](https://jobicy.com/jobs?search_keywords=Campaign%20optimization.md)[Marketing attribution](https://jobicy.com/jobs?search_keywords=Marketing%20attribution.md)[Pipeline analytics](https://jobicy.com/jobs?search_keywords=Pipeline%20analytics.md)[AI workflow automation](https://jobicy.com/jobs?search_keywords=AI%20workflow%20automation.md)[Prompt engineering](https://jobicy.com/jobs?search_keywords=Prompt%20engineering.md)[n8n](https://jobicy.com/jobs?search_keywords=n8n.md)[Zapier](https://jobicy.com/jobs?search_keywords=Zapier.md) Sample interview questionsHow do you evaluate whether a paid media program is contributing to pipeline rather than simply generating leads?I connect campaign, audience, and creative data to MAP and CRM stages, then assess opportunity creation, pipeline value, conversion rates, CAC, and time to conversion. I use this view to reallocate spend toward segments and programs with demonstrated downstream impact. Describe an AI agent or automated workflow you built and put into production. I would describe the business problem, the workflow design, data inputs, safeguards, and the tools used. I would also quantify adoption or impact, such as reduced launch time, fewer QA errors, faster lead routing, or improved reporting consistency. How would you manage a paid media agency against pipeline goals? I would establish shared definitions for qualified pipeline, attribution, CAC, pacing, and reporting cadence. Weekly reviews would focus on tests, audience quality, conversion performance, and corrective actions rather than impressions or click-through rate alone. What would you test first to improve an underperforming LinkedIn ABM campaign? I would validate tracking and audience composition first, then test buying-group segments, account tiers, messaging, creative format, landing-page alignment, bids, and exclusions. I would prioritize tests based on likely impact and evaluate results against downstream conversion and pipeline quality. How do you work with RevOps to resolve attribution gaps? I start by mapping the full data flow from ad platform through marketing automation to CRM and documenting breakpoints in IDs, campaign fields, lifecycle definitions, or routing. I then agree on ownership, implement fixes, and validate them with controlled test records and recurring data-quality checks. Next step ## Apply now. Follow the employer’s application method and review Jobicy’s safety guidance before sharing personal information. 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