[All remote jobs](https://jobicy.com/jobs.md)[![Binance logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/bc822f38-221.jpg)](https://jobicy.com/company/binance.md)[Binance](https://jobicy.com/company/binance.md) # Social Media Manager AI Summary Binance is seeking an experienced Social Media Manager to operate and grow global brand and leadership channels, with particular emphasis on TikTok, Instagram, X, Facebook, and LinkedIn. The role combines daily publishing, short-form video strategy, community engagement, trend monitoring, analytics, and cross-functional campaign delivery. The successful candidate will build AI-assisted workflows for visual, video, copy, and localization production while coordinating agencies, creators, and internal stakeholders. Candidates need at least six years of relevant digital marketing experience, demonstrable account-growth results, strong crypto-market awareness, and fluent English. This is a fast-paced, high-autonomy role in a global remote-first organization.[Apply for this job](#job-application)[View company](https://jobicy.com/company/binance.md)ShareRemote from[UAE](https://jobicy.com/job-region/united-arab-emirates.md), [Singapore](https://jobicy.com/job-region/singapore.md)SalaryUndisclosedDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceSeniorPublished9 Nov 2026Apply before9 Dec 2026Listing views56Application actions3Application toolkit ## Make your next move. Prepare your resume, explore your fit, and draft a cover letter for this opportunity. Opportunity details ## About this role. [Binance](https://jobicy.com/company/binance.md) is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world. ### Responsibilities: * Support with the management and operations across global social channels including to create, schedule, and publish content on X, TikTok, Instagram, Facebook, and LinkedIn, in line with the established content strategy. * Lead and drive the growth of video channels (like Instagram and TikTok) through daily page management, optimization, engagement, trend spotting, moderation, and community initiatives. * Build and scale AI-assisted content workflows (e.g. video, visuals, copy, localization) to improve creative quality, speed and engagement, and share learnings with the wider team. * Strong knowledge of video-first social platforms, particularly TikTok and Instagram, including short-form video formats, audience behaviors, platform algorithms, and best practices for driving reach, engagement, and channel growth through engaging, culturally relevant content. * Support the growth of leadership profiles through channel strategy, content development, daily page management, and ongoing optimization. * Stay ahead of emerging social media trends, identifying opportunities to translate them into relevant, engaging ideas that deliver value for the brand. * Develop creative, culturally relevant ideas that turn social trends into standout moments and meaningful brand impact. * Lead coordination with agencies and external partners to ensure content deliverables meet agreed timelines, quality standards, and brand objectives. * Support the execution of integrated marketing campaigns, product launches, and community activation initiatives. * Provide social media recommendations and optimization ideas for marketing initiatives, including global events, KOL engagements, and new product launches. * Coordinate with cross-functional stakeholders to align content schedules, maintain consistent messaging, and ensure timely delivery across channels. * Monitor social sentiment and emerging issues, escalating potential risks and supporting crisis communication plans led by senior team members and Global Communications. * Track, analyze, and report on social media and community performance weekly and monthly, using existing analytics tools and data to identify opportunities for improvement. * Contribute to team processes, training, and playbooks, proactively identifying opportunities to improve workflows and social media practices. ### Requirements: * Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage. * 6+ years of digital marketing experience in social media, content or brand marketing related roles. * Hands-on experience using AI tools to produce content across static visuals, GIFs, memes and short-form video, with examples of measurable impact. * Demonstrated ability to grow social media accounts and execute campaigns. * Good understanding of the crypto market, with an interest in staying current on trends and sentiment, and familiarity with Binance’s product suite. * Strong knowledge of content creation and social media channels, with X, Instagram, and TikTok as a top priority. * Experience supporting marketing campaigns and working with external agencies, partners, or creators is a plus. * Comfortable with analytics and reporting tools; strong attention to detail and ability to manage multiple tasks in a fast-paced environment. Why Binance * Shape the future of finance * Collaborate with world-class talent in a user-centric global organization with a flat structure * Tackle challenging projects in a fast-paced and innovative enviornment with autonomy * Thrive in a results-driven workplace with opportunities for career growth and continuous learning * Competitive salary and company benefits * Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team) Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you acknowledge that you have read our [Candidate Privacy Notice](https://www.binance.com/en/candidate/privacy/notice). We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Show more [Apply now >](https://jobicy.com/jobs/160083-social-media-manager-2.md) > Annual salary information is not provided for this position. Explore salary ranges for similar roles in our [Salary Directory ›](https://jobicy.com/salaries.md) * ![Upload CV](data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSI2NSIgaGVpZ2h0PSI2NSIgZmlsbD0ibm9uZSIgeG1sbnM6dj0iaHR0cHM6Ly92ZWN0YS5pby9uYW5vIj48ZyBjbGlwLXBhdGg9InVybCgjQSkiPjxwYXRoIGQ9Ik0wIDBINjVWNjVIMFYwWiIgZmlsbD0iIzAyOWFlYiIvPjxnIGZpbGw9IiNmZmYiIHN0cm9rZT0iI2ZmZiIgc3Ryb2tlLXdpZHRoPSIyIj48cGF0aCBkPSJNMzMuMDQ5IDE1LjQ1NGExLjQzIDEuNDMgMCAwIDAtMi4wOTcgMGwtNy41NzkgOC4xNDdhMS4zOCAxLjM4IDAgMCAwIC4wOSAxLjk3MyAxLjQ0IDEuNDQgMCAwIDAgMi4wMDgtLjA4OGw1LjEwOS01LjQ5MnYyMC42MWExLjQxIDEuNDEgMCAwIDAgMS40MjEgMS4zOTdjLjc4NSAwIDEuNDIxLS42MjUgMS40MjEtMS4zOTd2LTIwLjYxbDUuMTA5IDUuNDkyYTEuNDQgMS40NCAwIDAgMCAyLjAwOC4wODggMS4zOCAxLjM4IDAgMCAwIC4wOS0xLjk3M2wtNy41NzktOC4xNDZ6TTE2Ljc2OSAzOC40YzAtLjc3My0uNjItMS40LTEuMzg1LTEuNFMxNCAzNy42MjcgMTQgMzguNHYuMTAybC4yMTUgNi4yMjljLjIyMyAxLjY4LjcwMSAzLjA5NSAxLjgxMyA0LjIxOHMyLjUxIDEuNjA3IDQuMTcyIDEuODMzYzEuNi4yMTggMy42MzYuMjE4IDYuMTYuMjE4aDExLjI4bDYuMTYtLjIxOGMxLjY2Mi0uMjI2IDMuMDYxLS43MDkgNC4xNzItMS44MzNzMS41ODktMi41MzggMS44MTMtNC4yMThDNTAgNDMuMTEzIDUwIDQxLjA1NSA1MCAzOC41MDNWMzguNGMwLS43NzMtLjYyLTEuNC0xLjM4NS0xLjRzLTEuMzg1LjYyNy0xLjM4NSAxLjRsLS4xOSA1Ljk1OGMtLjE4MiAxLjM3LS41MTUgMi4wOTUtMS4wMjYgMi42MTJzLTEuMjI4Ljg1My0yLjU4MyAxLjAzOGMtMS4zOTUuMTktMy4yNDMuMTkzLTUuODkzLjE5M0gyNi40NjJjLTIuNjUgMC00LjQ5OC0uMDAzLTUuODkzLS4xOTMtMS4zNTUtLjE4NC0yLjA3Mi0uNTIxLTIuNTgzLTEuMDM4cy0uODQ0LTEuMjQyLTEuMDI2LTIuNjEyYy0uMTg3LTEuNDEtLjE5MS0zLjI3OS0uMTkxLTUuOTU4eiIvPjwvZz48L2c+PGRlZnM+PGNsaXBQYXRoIGlkPSJBIj48cGF0aCBmaWxsPSIjZmZmIiBkPSJNMCAwaDY1djY1SDB6Ii8+PC9jbGlwUGF0aD48L2RlZnM+PC9zdmc+) ### Upload your resume now To unlock remote work opportunities and be discovered by global employers. This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content. ## Role DNA A quick view of the complexity, pace, ownership and collaboration implied by the job description. ### Job Complexity 4/5EasyHard ### Pace & Pressure 5/5RelaxedFast-paced ### Autonomy Level 4/5GuidedFull ownership ### Communication Load 5/5IndependentCollaborative AI insightThe position requires senior-level social strategy, proven channel-growth execution, and the ability to react quickly to cultural trends and crypto-market sentiment. It also involves coordinating numerous stakeholders while protecting brand reputation and managing potential communications risks. ## Salary analysis Estimated compensation compared with the broader US market for similar roles. Estimated job median (per year)Market rate$115,000US market range (per year)$95k–$140k0$154k AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. No employer salary amount is disclosed. The annual cadence is inferred from the senior full-time marketing role; the displayed USD figures are estimated annual market compensation, not employer-provided pay. ## Core skills Skills and capabilities most closely associated with this opportunity. [Social media strategy](https://jobicy.com/jobs?search_keywords=Social%20media%20strategy.md)[TikTok marketing](https://jobicy.com/jobs?search_keywords=TikTok%20marketing.md)[Instagram marketing](https://jobicy.com/jobs?search_keywords=Instagram%20marketing.md)[Short-form video production](https://jobicy.com/jobs?search_keywords=Short-form%20video%20production.md)[Content creation](https://jobicy.com/jobs?search_keywords=Content%20creation.md)[AI content tools](https://jobicy.com/jobs?search_keywords=AI%20content%20tools.md)[Community management](https://jobicy.com/jobs?search_keywords=Community%20management.md)[Social media analytics](https://jobicy.com/jobs?search_keywords=Social%20media%20analytics.md)[Digital marketing](https://jobicy.com/jobs?search_keywords=Digital%20marketing.md)[Brand marketing](https://jobicy.com/jobs?search_keywords=Brand%20marketing.md)[Campaign management](https://jobicy.com/jobs?search_keywords=Campaign%20management.md)[Influencer marketing](https://jobicy.com/jobs?search_keywords=Influencer%20marketing.md)[Agency coordination](https://jobicy.com/jobs?search_keywords=Agency%20coordination.md)[Crypto market knowledge](https://jobicy.com/jobs?search_keywords=Crypto%20market%20knowledge.md)[Crisis communication](https://jobicy.com/jobs?search_keywords=Crisis%20communication.md) Sample interview questionsHow would you grow Binance's TikTok and Instagram channels while maintaining brand relevance in a fast-moving crypto market?I would combine a repeatable short-form content calendar with rapid-response trend formats, using audience and performance data to prioritize topics. I would establish clear brand-safety guardrails, test creative hooks and formats weekly, and scale the concepts that improve retention, engagement, and qualified community growth. Describe an AI-assisted content workflow you would implement for a global social team. I would build a workflow that starts with approved campaign briefs and message pillars, then uses AI to generate first drafts for concepts, captions, visual variants, and localization. Human reviewers would validate accuracy, tone, regulatory sensitivity, and cultural context before scheduling, while a shared performance dashboard would identify which formats to reuse or refine. Which metrics would you use to evaluate social-media success beyond follower growth? I would track reach, video watch time and completion rate, engagement quality, shares, saves, click-through rate, sentiment, response time, and growth of engaged followers. For campaigns, I would connect channel metrics to defined objectives such as awareness, community participation, product education, or conversions where attribution is available. How would you respond to emerging negative sentiment about a product launch on social media? I would first validate the issue through social listening and distinguish isolated comments from a meaningful trend. I would promptly escalate material risks to the appropriate communications and product stakeholders, prepare fact-based response options, and ensure community moderators use aligned guidance while the senior communications team leads formal crisis messaging. How do you coordinate agencies, creators, and internal stakeholders without slowing down content production? I use clear briefs, ownership matrices, approval deadlines, shared content calendars, and predefined brand and legal guardrails. Regular short check-ins and transparent status reporting help surface blockers early, while reusable templates and playbooks keep routine production moving quickly. Next step ## Apply now. Follow the employer’s application method and review Jobicy’s safety guidance before sharing personal information. Keep exploring ## Related remote jobs. * ![Databricks logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2021/12/4e3f864ba9cf3c62d471e1c62414d098.jpg) Databricks Nov 9 New ### [Strategic Core Account Executive](https://jobicy.com/jobs/160331-strategic-core-account-executive.md) SLSQ427R1034 Candidates in the listed location(s) are encouraged for this role: Remote – Washington D.C. 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