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# Junior Copywriter

AI Summary This junior-level copywriting role creates paid-social scripts and ad copy for a purpose-led household essentials brand. The copywriter will collaborate with creative strategists and video teammates, contribute to workshops, and revise concepts using advertising performance data. Success requires a strong feel for brand voice, humour, concise messaging, and fast iteration across several briefs. The position is remote in the Philippines and offers development in performance marketing and creative testing. It suits an early-career writer who is proactive, collaborative, and motivated by social impact.[Apply for this job](#job-application)[View company](https://jobicy.com/company/who-gives-a-crap.md)ShareRemote from[Philippines](https://jobicy.com/job-region/philippines.md)SalaryUndisclosedDepartment[Content & Editorial](https://jobicy.com/categories/copywriting.md)EmploymentFull TimeExperienceEntry-Level, JuniorPublished13 Nov 2026Apply before13 Dec 2026Listing views30Application actions2Application toolkit

## Make your next move.

Prepare your resume, explore your fit, and draft a cover letter for this opportunity.

Opportunity details

## About this role.

### Not all heroes wear capes – but plenty of them use toilet paper

Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion!

### Funny name, serious business

We are a leading planet-conscious household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2026, we’ve contributed over $20 million AUD to this mission. Basically, we’re really good at making it easy to do good.

We operate scaling businesses in the UK, US, Australia and Canada. Our 250+ people aim to make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.

### A bit about the role

We’re looking for a Junior Copywriter based remotely in the Philippines to join our creative team and dig into the world of growth and paid advertising. This is a role for someone who loves writing, is curious about what makes an ad actually work and wants to get hands-on with briefs that are driven by real performance data. You’ll be writing scripts and copy for paid social (still and video), collaborating with our local creative strategists and video team, and doing the kind of fast-paced, purposeful work that puts more planet-conscious toilet paper in the world. Which is, it turns out, a great thing to put in the world.

If you worked here this past month here are some things you might have been involved in

* Joining a creative workshop with the AU creative strategist to brainstorm ideas for a new paid video campaign – and walking out with three concepts you’re actually excited to write
* Reviewing performance data on a batch of still ads and rewriting three hooks to test new angles based on what the numbers were telling you
* Writing and submitting five paid social scripts (still and video) hitting the brief deadline with a day to spare
* Attending a prioritisation call to align on which ad concepts to develop next, and flagging a hooky idea you’d been thinking about
* Sitting in on a video review round with the video team, adjusting a script line that wasn’t landing in the edit

### Let’s talk about you

You can write.

This sounds obvious, but it matters. You have a feel for language, rhythm and tone – you know when a sentence is working and when it isn’t. You’ve got some real copywriting experience (even if it’s not a lot), and you’re already good at matching your voice to a brand’s. Crucially, you can write with humour and lightness without it feeling forced. Our tone is a lot of fun to write in, but it takes genuine instinct to pull off.

You’re curious about what makes ads work.

You don’t need a deep background in performance marketing – we’ll teach you the things you don’t know. But you need to be genuinely interested in learning. When someone shows you an ad that performed well and explains why, your instinct is to lean in, not tune out. You’re the kind of person who thinks about why something catches your eye, why it works, and what might make it land differently.

You’re fast-paced and collaborative.

This is a hands-on role in a fast-moving team. You’re comfortable working across multiple briefs, responding to feedback quickly, and jumping into a workshop or prioritisation call and actually contributing. You don’t need every detail spelled out before you start, and you communicate proactively when things aren’t clear or capacity is getting tight.

You give a crap.

Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence – us too!

### Why should you work with us?

First off, as a certified B Corp™, we work to make a difference every day while maintaining the high standards of social and environmental impact. We’re in very good company with other exceptional B Corps around the world.

We also believe that helping to make the world a better place should be rewarded accordingly – that’s why we offer competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).

Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (over 90%) to work for [Who Gives A Crap](https://jobicy.com/company/who-gives-a-crap.md) and, well, we couldn’t be more proud of that.

### Have you made it this far?

If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though – research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger – and the stronger our team, the closer we are to delivering toilets and clean water for all.

Show more

[Apply now >](https://jobicy.com/jobs/161948-junior-copywriter.md)

>  Annual salary information is not provided for this position. Explore salary ranges for similar roles in our [Salary Directory ›](https://jobicy.com/salaries.md)

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![Upload CV](data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHdpZHRoPSI2NSIgaGVpZ2h0PSI2NSIgZmlsbD0ibm9uZSIgeG1sbnM6dj0iaHR0cHM6Ly92ZWN0YS5pby9uYW5vIj48ZyBjbGlwLXBhdGg9InVybCgjQSkiPjxwYXRoIGQ9Ik0wIDBINjVWNjVIMFYwWiIgZmlsbD0iIzAyOWFlYiIvPjxnIGZpbGw9IiNmZmYiIHN0cm9rZT0iI2ZmZiIgc3Ryb2tlLXdpZHRoPSIyIj48cGF0aCBkPSJNMzMuMDQ5IDE1LjQ1NGExLjQzIDEuNDMgMCAwIDAtMi4wOTcgMGwtNy41NzkgOC4xNDdhMS4zOCAxLjM4IDAgMCAwIC4wOSAxLjk3MyAxLjQ0IDEuNDQgMCAwIDAgMi4wMDgtLjA4OGw1LjEwOS01LjQ5MnYyMC42MWExLjQxIDEuNDEgMCAwIDAgMS40MjEgMS4zOTdjLjc4NSAwIDEuNDIxLS42MjUgMS40MjEtMS4zOTd2LTIwLjYxbDUuMTA5IDUuNDkyYTEuNDQgMS40NCAwIDAgMCAyLjAwOC4wODggMS4zOCAxLjM4IDAgMCAwIC4wOS0xLjk3M2wtNy41NzktOC4xNDZ6TTE2Ljc2OSAzOC40YzAtLjc3My0uNjItMS40LTEuMzg1LTEuNFMxNCAzNy42MjcgMTQgMzguNHYuMTAybC4yMTUgNi4yMjljLjIyMyAxLjY4LjcwMSAzLjA5NSAxLjgxMyA0LjIxOHMyLjUxIDEuNjA3IDQuMTcyIDEuODMzYzEuNi4yMTggMy42MzYuMjE4IDYuMTYuMjE4aDExLjI4bDYuMTYtLjIxOGMxLjY2Mi0uMjI2IDMuMDYxLS43MDkgNC4xNzItMS44MzNzMS41ODktMi41MzggMS44MTMtNC4yMThDNTAgNDMuMTEzIDUwIDQxLjA1NSA1MCAzOC41MDNWMzguNGMwLS43NzMtLjYyLTEuNC0xLjM4NS0xLjRzLTEuMzg1LjYyNy0xLjM4NSAxLjRsLS4xOSA1Ljk1OGMtLjE4MiAxLjM3LS41MTUgMi4wOTUtMS4wMjYgMi42MTJzLTEuMjI4Ljg1My0yLjU4MyAxLjAzOGMtMS4zOTUuMTktMy4yNDMuMTkzLTUuODkzLjE5M0gyNi40NjJjLTIuNjUgMC00LjQ5OC0uMDAzLTUuODkzLS4xOTMtMS4zNTUtLjE4NC0yLjA3Mi0uNTIxLTIuNTgzLTEuMDM4cy0uODQ0LTEuMjQyLTEuMDI2LTIuNjEyYy0uMTg3LTEuNDEtLjE5MS0zLjI3OS0uMTkxLTUuOTU4eiIvPjwvZz48L2c+PGRlZnM+PGNsaXBQYXRoIGlkPSJBIj48cGF0aCBmaWxsPSIjZmZmIiBkPSJNMCAwaDY1djY1SDB6Ii8+PC9jbGlwUGF0aD48L2RlZnM+PC9zdmc+)

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## Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

### Job Complexity

3/5EasyHard

### Pace & Pressure

4/5RelaxedFast-paced

### Autonomy Level

3/5GuidedFull ownership

### Communication Load

4/5IndependentCollaborative

AI insightThe role is junior but requires strong writing instincts, adaptation to a distinctive humorous brand voice, and comfort interpreting ad-performance feedback. The fast cycle of briefs, testing, reviews, and revisions increases the practical challenge.

## Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per month)Market rate$1,600US market range (per month)$1.25k–$2k0$2.20k

AI insightThe monthly pay period is inferred from the job context; it was not explicitly stated by the employer. No employer salary was disclosed. The monthly cadence and USD market estimate are inferred for a remote junior paid-social copywriter based in the Philippines; estimated market pay is approximately $1,250-$2,000 per month, with a midpoint of $1,600.

## Core skills

Skills and capabilities most closely associated with this opportunity.

[Copywriting](https://jobicy.com/jobs?search_keywords=Copywriting.md)[Paid social advertising](https://jobicy.com/jobs?search_keywords=Paid%20social%20advertising.md)[Scriptwriting](https://jobicy.com/jobs?search_keywords=Scriptwriting.md)[Brand voice](https://jobicy.com/jobs?search_keywords=Brand%20voice.md)[Creative writing](https://jobicy.com/jobs?search_keywords=Creative%20writing.md)[Performance marketing](https://jobicy.com/jobs?search_keywords=Performance%20marketing.md)[Ad copy](https://jobicy.com/jobs?search_keywords=Ad%20copy.md)[A/B testing](https://jobicy.com/jobs?search_keywords=AB%20testing.md)[Data-informed writing](https://jobicy.com/jobs?search_keywords=Data-informed%20writing.md)[Creative collaboration](https://jobicy.com/jobs?search_keywords=Creative%20collaboration.md)[Brief interpretation](https://jobicy.com/jobs?search_keywords=Brief%20interpretation.md)[Video creative](https://jobicy.com/jobs?search_keywords=Video%20creative.md)

Sample interview questionsHow would you use ad-performance data to improve a weak paid-social ad?I would first identify the relevant signal, such as a weak hook, low click-through rate, or poor retention. I would then form a clear hypothesis, rewrite one or two focused elements, and create variations that test distinct angles while keeping the core proposition consistent.

How do you adapt your writing to a playful and distinctive brand voice?

I study existing high-performing work, identify recurring language patterns and boundaries, and create a short voice checklist before writing. I then read drafts aloud to assess rhythm, clarity, and whether the humour feels natural rather than forced.

Describe how you manage several urgent creative briefs at once.

I clarify deadlines, expected deliverables, and dependencies at the outset, then break each brief into smaller drafting and review stages. I communicate early if priorities conflict and share progress regularly so the team can make informed trade-offs.

What makes a strong hook for a paid-social advertisement?

A strong hook earns attention quickly by naming a relatable problem, surprising the viewer, or presenting a compelling benefit. It should be clear, specific, aligned with the audience, and lead naturally into the product message rather than feeling disconnected.

How do you respond to feedback that changes your original creative direction?

I treat feedback as useful context rather than a personal judgment. I ask questions to understand the objective behind it, revise quickly against that objective, and use the learning to improve future work.

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