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# Field Marketing Manager, Singapore

AI Summary Horizon3.ai is seeking a Field & Channel Marketing Manager to lead integrated regional marketing programs in Singapore. The role combines field marketing, partner and channel marketing, demand generation, executive engagement, and account-based marketing to grow qualified pipeline. The manager will localize corporate campaigns, coordinate with sales and SDR teams, manage partner initiatives, and optimize performance against ROI and conversion metrics. Candidates need at least six years of B2B technology marketing experience, ideally in cybersecurity, with strong knowledge of Singapore and APAC markets. This is a strategic yet hands-on role in a fast-growth, matrixed cybersecurity company.[Apply for this job](#job-application)[View company](https://jobicy.com/company/horizon3-ai.md)ShareRemote from[Singapore](https://jobicy.com/job-region/singapore.md)SalaryUSD 120k–160k / yrDepartment[Marketing & Sales](https://jobicy.com/categories/marketing.md)EmploymentFull TimeExperienceDirectorPublished13 Nov 2026Apply before13 Dec 2026Listing views36Application actions3Application toolkit

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Opportunity details

## About this role.

Get to Know Us

[Horizon3.ai](https://jobicy.com/company/horizon3-ai.md) is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find, fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by IT Ops/SecOps teams, consulting pentesters, and MSSPs and MSPs.

We are a fusion of former U.S. Special Operations cyber operators, startup engineers & operators, and formerly frustrated cybersecurity practitioners. We’re committed to helping solve our common security problems: ineffective security tools and false positives, resulting in alert fatigue, blind spots, “checkbox” security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.

What You’ll Do

We are seeking a high-impact, results-driven Field & Channel Marketing Manager to lead integrated marketing execution in Singapore.

This is a highly visible manager-level role designed to accelerate pipeline growth through a balanced mix of field marketing, channel partner marketing, demand generation, executive engagement, and regional go-to-market execution.

The successful candidate will build and execute scalable regional programs that strengthen partner relationships, create demand, support sales priorities, and elevate brand presence across key markets. This role will be supporting both Enterprise and Commercial Sales reps.

Regional Growth Strategy & Execution

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Own and execute the integrated marketing plan for Singapore, aligned to APJ revenue priorities and sales targets.

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Translate corporate campaigns into localized regional programs that drive measurable pipeline and partner engagement.

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Develop multi-touch programs including, but not limited to, events, webinars, direct mailers, roundtables, digital, social and ABM.

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Support regional sales teams with campaign strategy, market insights, and program execution.

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Build and execute partner marketing plans with strategic resellers, distributors, MSSPs, alliances, and channel ecosystem partners.

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Drive MDF / co-marketing investment toward measurable pipeline outcomes.

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In partnership with the channel team, launch partner-led demand generation campaigns, enablement programs, and joint market initiatives.

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Strengthen relationships with channel sales leaders and partner account teams.

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Manage lead flow, nurture alignment, conversion optimization, and follow-up processes with SDR and sales teams.

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Monitor campaign performance and continuously optimize based on ROI, conversion, and pipeline metrics.

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Build quarterly business reviews and performance updates for leadership.

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Share best practices across APJ and contribute to scalable regional programs.

What You’ll Bring

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6+ years in B2B technology marketing, ideally within Cybersecurity.

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Experienced marketing to Singapore and the general Asia Pacific region

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Strong experience across field marketing + channel/partner marketing + demand generation.

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Proven success supporting revenue teams and delivering measurable pipeline growth.

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Experience working with indirect routes to market including VARs, distributors, alliances, and service providers.

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Strong commercial acumen and ability to prioritise investment by market opportunity.

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Comfortable operating in matrixed, fast-growth environments.

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Excellent executive communication and stakeholder management skills.

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Experience in using technologies such as SDFC, Asana, Reachdesk, G-Suite, Zoom Info, ON24.

What Sets You Apart

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Understanding of cybersecurity categories such as cloud security, endpoint, identity, SOC, threat intelligence, zero trust, or managed security.

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Experience with ABM strategy and enterprise account engagement.

Compensation and Values

At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations.

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Depending on experience, the compensation range for this position is: SGD 120,000 – 160,000. The exact salary will be determined based on the selected candidate’s qualifications, experience, and relevant skills.

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Additional compensation: All full-time roles are eligible for an equity package in the form of stock options.

Perks of [Horizon3](http://Horizon3.ai)

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Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.

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Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.

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Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.

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Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, 25 vacation days, and generous parental leave.

You Belong Here

Horizon3 is not just an equal opportunity employer – we are a community that values diversity, equity, and inclusion as fundamental principles of our culture and success. We are dedicated to fostering a workplace where everyone feels welcome and respected, regardless of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, hair length or any other legally protected status by law.

Our commitment to diversity and inclusion means we strive to attract, develop, and retain a workforce that reflects the varied communities we serve. We believe that diverse perspectives drive innovation and strengthen our ability to create cutting-edge cybersecurity solutions. At Horizon3, every team member is valued and supported in an environment that encourages personal and professional growth.

We welcome candidates from all backgrounds and experiences, and we encourage all qualified individuals to apply. Come be a part of Horizon3, where your unique contributions are recognized, and your potential is limitless.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.

Application Note

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Show more

[Apply now >](https://jobicy.com/jobs/161949-field-marketing-manager-singapore.md)

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![Upload CV](data:image/svg+xml;base64,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)

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## Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

### Job Complexity

4/5EasyHard

### Pace & Pressure

5/5RelaxedFast-paced

### Autonomy Level

4/5GuidedFull ownership

### Communication Load

5/5IndependentCollaborative

AI insightThe role requires ownership of a regional growth plan while coordinating sales, channel partners, SDRs, leadership, and multiple campaign formats. Success depends on translating strategy into measurable pipeline results in a fast-moving cybersecurity environment.

## Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate$140,000US market range (per year)$120k–$180k0$198.00k

AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. The employer discloses a base compensation range of SGD 120,000 to SGD 160,000. The annual period is inferred from the compensation level, full-time manager-level position, and Singapore market conventions because the posting does not explicitly state a pay cadence. A reasonable estimated market range for a B2B cybersecurity field and channel marketing manager in Singapore is SGD 120,000 to SGD 180,000 per year, depending on seniority, regional scope, and variable compensation design.

## Core skills

Skills and capabilities most closely associated with this opportunity.

[B2B marketing](https://jobicy.com/jobs?search_keywords=B2B%20marketing.md)[Field marketing](https://jobicy.com/jobs?search_keywords=Field%20marketing.md)[Channel marketing](https://jobicy.com/jobs?search_keywords=Channel%20marketing.md)[Partner marketing](https://jobicy.com/jobs?search_keywords=Partner%20marketing.md)[Demand generation](https://jobicy.com/jobs?search_keywords=Demand%20generation.md)[Account-based marketing](https://jobicy.com/jobs?search_keywords=Account-based%20marketing.md)[Pipeline generation](https://jobicy.com/jobs?search_keywords=Pipeline%20generation.md)[Campaign management](https://jobicy.com/jobs?search_keywords=Campaign%20management.md)[Marketing ROI analysis](https://jobicy.com/jobs?search_keywords=Marketing%20ROI%20analysis.md)[Salesforce](https://jobicy.com/jobs?search_keywords=Salesforce.md)[Asana](https://jobicy.com/jobs?search_keywords=Asana.md)[Partner relationship management](https://jobicy.com/jobs?search_keywords=Partner%20relationship%20management.md)[Cybersecurity marketing](https://jobicy.com/jobs?search_keywords=Cybersecurity%20marketing.md)[Event marketing](https://jobicy.com/jobs?search_keywords=Event%20marketing.md)

Sample interview questionsHow would you create an integrated field and channel marketing plan for Singapore?I would begin with revenue targets, priority accounts, partner coverage, historical conversion data, and local market insights. I would then build a quarterly plan that combines account-based programs, partner-led campaigns, executive events, digital nurture, and clear sales follow-up processes, with pipeline and ROI targets for every activity.

Describe how you have measured the effectiveness of a partner marketing program.

I measure effectiveness through sourced and influenced pipeline, opportunity conversion, deal velocity, partner participation, cost per qualified opportunity, and return on marketing investment. I also establish shared campaign goals and reporting with the partner and sales teams before launch so performance can be optimized quickly.

How would you localize a global cybersecurity campaign for the Singapore market?

I would retain the global campaign’s core value proposition while adapting proof points, messaging, channels, event formats, and partner activation to local buyer needs. I would validate the approach with regional sales and partners, test audience segments, and use engagement and pipeline data to refine the program.

How do you ensure leads generated by marketing receive effective sales follow-up?

I align on lead definitions, ownership, response-time expectations, and handoff workflows with SDR and sales leadership before launch. I monitor lead acceptance, contact rates, conversion stages, and feedback from sales, then adjust nurture content, targeting, or follow-up processes when bottlenecks appear.

Tell us about a time you had to prioritize marketing investments across competing opportunities.

I would assess each opportunity using expected pipeline impact, strategic account fit, partner commitment, audience reach, cost, timing, and available sales capacity. I would prioritize programs with the strongest evidence of revenue contribution, document trade-offs transparently, and review results regularly to reallocate budget where needed.

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