Growth Product Manager

Time zone
Anywhere 🌎
Full Time
Opening date
Closing date
25 Sep 2021

ContentFly (YC W21) is one of the fastest growing B2B startups in the world. Building the Mailchimp for Content Marketing, we’ve grown to nearly $4m ARR in a year with a small team, no sales or dedicated marketing. We just closed a $10m Series A with Tier 1 funds like Khosla Ventures & YCombinator.

We are looking for a self-motivated, proactive, data-driven Growth professional with a passion for product-led growth and analytics. This role is both strategic and tactical, providing a unique opportunity for someone who enjoys the intersection of Product and Marketing. There will be a high degree of collaboration with both design and engineering to plan and execute cross- functional projects.

If you’re ambitious, know your way around the growth funnel and eager to join Canada’s next unicorn (from anywhere in the world), apply below.


  • Generate and identify product-led growth opportunities to help Contentfly acquire more users, retain them over time, and expand their revenue footprint on our business
  • Design testable product experiments to seize these opportunities, and prioritize them
  • Collaborate cross-functionally to execute these experiments
  • Rigorously analyze and measure the results of each experiment, double down on what works, and discard what doesn’t
  • Gain a deep understanding of our user behavior through user interviews, analytics, observing behavioral patterns,
    and using the result to build improved user profiles and segmentation
  • Continuously improve our search engine traffic and rankings, potentially working with an outside advisor
  • Test different game mechanics, social elements, and hooks through our product, while utilizing notifications, emails, and nudges to engage our users
  • Remove friction and simplify our product to make sure self-serve users understand Contentfly and get the most value out of it.
  • Be accountable for consistently tracking and growing acquisition, retention, and engagement KPIs


  • Min. 1 year of recent experience owning / leading Growth (bonus points if at a startup)
  • Min. 5 years of other relevant experience in Product, Marketing, and/or BI
  • Experience working in a dynamic startup environment (Seed – Series B preferred)
  • Proven track record of systematically improving acquisition, activation, and retention metrics for other products through product innovation, and optionally SEO and emails
  • Solid understanding of human psychology, behavioral sciences, and game mechanics
  • Experience using Analytics tools like Google Analytics, Amplitude, or even SQL, to make sense of large amounts of data, draw conclusions, and make data-backed decisions
  • Experience with SEO Monitoring Software such as Ahrefs, Semrush, Moz, or BuzzSumo
  • Experience running experiments, A/B tests, doing cohort analysis, funnel analysis, and user segmentation
  • Someone who’s meticulous and disciplined about building compounding product growth through hypothesizing, running measurable experiments, analyzing results, learning, and iterating
  • Rigorous, analytical, and scrappy mindset

Bonus points if you have:

  • Good understanding of web development fundamentals such as HTML and JavaScript
  • Experience interviewing users and/or working with behavioral analytics tools like FullStory, Hotjar, or Crazy Egg
  • Understanding of technical SEO: meta tags, keywords, indexing, canonicalization, linking
  • Experience applying probability and statistics to analyze experiments and user data
  • Creative, devious, hacker-alike mentality
  • Experience as a startup founder or entrepreneur


  • Above market salary + options
  • Unlimited vacation/PTO
  • Fully remote & distributed
  • Free laptop + home office budget
  • Physical + mental health budgets
  • We’ll fly you around the world multiple times a year to hang out with the team in interesting places
Report · Embed ·

How to apply

ATTN. Be careful! You should never send cash or cheques to a prospective employer, or provide your bank details or any other financial information. We pay great attention to vetting all jobs that appear on our site, but please get in touch if you see any roles asking for such payments or financial details from you. The employer won't know who reported this job.

Personalised job alerts

Set up personalised e-mail alerts about similar jobs.

Share this job

See a few more

Related jobs in Product & Operations

Report this job

    The employer won't know who reported this job. Contact your local law enforcement for immediate help if someone is in danger or the victim of a scam.
    All Job Ads are subject to Jobicy's Job Posting Policies. We allow users to flag postings that may be in violation of those terms. Job Ads may also be flagged by Jobicy. However, no moderation system is perfect, and flagging a posting does not ensure that it will be removed.

    Job Widget Code

    Place this code wherever you want the widget to appear on your page.

    <script src="//" async></script>

    Ask a Question

    Position: Growth Product Manager.

    Login to Send Message