Growth Analyst

Remote from: Australia
Category: Data Science Marketing & Sales
Job type: Full Time,
Opening date: 27 Feb 2023
Closing date: 28 Apr 2023
Views: 545

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The world's leading community for creative assets and creative people, Envato is a certified and passionate B Corp.

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We value inclusivity and diversity at Envato. Research shows candidates from neurodiverse and underrepresented backgrounds often only apply for roles if they meet all the criteria. We like to make our hiring decisions based on experience and passion, so if you’re keen to apply and need reasonable adjustments please let us know. We also encourage you to let us know the pronouns you use at any point during the recruitment process.

Our focus is on helping people to complete their creative projects, with our author community earning every time that happens.

Envato proudly impacts the lives of creatives all over the world, from web developers and graphic designers, to marketers, videographers, photographers and more. We’ve built a community where anyone can get their creative projects done, and where creators bring their ideas to life and in the process, earn a living doing what they love. It doesn’t get much better than that!

We are a global and rapidly scaling business. Blending purpose and profit, we’re a passionate B Corp, committed to making a positive impact on the communities we engage in. You can read more about our purpose, mission and values on our website.

We’ve embraced flexibility for a long time – where we can, let’s make work, work for you! Our roles can be based ANYWHERE in Australia or New Zealand, and while we all mostly work from home we’re proud of how we keep our global team connected.

The Growth Analyst role sits within our Growth Analytics team who are focused on providing analysis on different digital marketing channels funnels to help drive initiatives and strategy. The growth team works closely with a range of teams across campaigns, digital project delivery, project analysts and business intelligence. This role will add value by providing analysis from the performance of campaigns and strategic marketing initiatives and present key findings and recommendations for areas of improvement and new opportunities for the business.

Key Duties & Responsibilities

Provide analysis across the different digital marketing channels funnels to help drive CRO initiatives and strategy (Affiliates, SEO, Google Ads, FB etc.)
Analyze the results of campaigns and strategic marketing activities and present key findings and areas for improvement and other growth initiatives to stakeholders
Perform exploratory analysis to identify new opportunities for improvement and growth
Become established as a subject matter expert in the marketing campaign development process
Work within an agile environment to deliver key insights to the business on performance of Envato’s digital systems and customer behaviours
Extract, manipulate and analyse large, complex data sets
Assist other members of the team in modelling and validation of customer behaviour (e.g. propensity, churn, LTV, etc.)
Undertake documentation of analysis methodologies and facilitate in-house training of stakeholders on using and interpreting delivered reports
Build and maintain relationships while working closely with stakeholders across the business to gather analytics requirements for projects and initiatives to support better decision making
Work closely with development teams to ensure business has data collection in place to support measurement of project undertakings
Produce compelling reports, visualisations and recommendations and present data and insights in the format that meets the needs of the target audience

Skills & Qualifications

Proven experience as Data Analyst in a digital environment
Demonstrable experience in providing analysis and finding actionable marketing insights
Strong technical skills in data manipulation using SQL
Knowledge of A/B testing (design and analysis) methodologies would be advantageous
Web Analytics platforms and tools would be advantageous (e.g. Google Analytics, Adobe Analytics)
Knowledge of business intelligence and data visualization tools (e.g. Tableau)
Experience in Python, R, or any other statistical package (desirable)
Experience in pre and post campaign analysis
Strong communication and stakeholder management skills
Ability to work part of the team and independently
High level attention to detail, organisation and prioritisation
Highly developed analytical, research and planning skills
Highly developed interpersonal and presentation skills
Strong demonstrated alignment to Envato’s values

Some of the great things we offer

We provide Macs or HP’s for you to do your best work, as well as a generous tech spend allowance of $1800 (AU) / $2000 (NZ) for an initial tech set-up to suit your needs, and an ongoing allowance
Home office setup contribution – all employees receive a one off payment of $1000 (AU) / $1200 (NZ) to create or uplift your home office working space
Monthly contribution to support work from home costs $50 (AU) / $60 (NZ)
Paid Parental Leave – Envato will top up from the government parental leave scheme so that the Primary Carer receives 20 weeks leave at full pay (with the option to take it as 40 weeks at half pay), and for partner parental leave we offer 3 weeks full pay for eligible team members
In addition to paid parental leave, we also pay superannuation on the paid and unpaid portion of the Primary Carer period for up to 12 months
Employees receive an annual individual allowance to connect with colleagues as you choose $150 (AU) / $160 (NZ)
Profit share – when Envato generates a profit in a given financial year, we share a portion of that profit with staff
An annual individual Learning & Development budget for each employee
Free Envato Elements subscription for side gigs/personal use
Access to our Employee Assistance Program (EAP)

Our culture

We’re B Corp certified & believe in succeeding sustainably as one global team
Public Holiday Swap – recognising that employees may have different religious and cultural practices, as well as different political beliefs, Envato’s Public Holiday Swap policy allows employees to swap up to 4 public holidays a year for another day of significance
We support the flexibility to work from anywhere (and the opportunity to combine work & travel) by supporting our people to work from almost any location in the world for up to 3 months every year, and offering up to 20 days of additional purchased leave
We removed standard hours from our employment contracts to empower our people to work in a way that makes sense to them
We are committed to supporting the physical and mental health and wellbeing of our people. Through our Health & Wellbeing program, Thrive, we offer a range of options and benefits throughout the year
We support working parents through a range of initiatives, including being a proud partner with Grace Papers
As part of our values and vision, Envato contributes 2% of profits to charities in each of the three main countries we operate in (Australia, Mexico, and the US)

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