# Public Relations Manager Salary in Sweden

Public Relations Manager
roles
offers rewarding career opportunities in Sweden's growing market. The role merges professional excellence with practical expertise, providing attractive compensation. Successful candidates will find numerous pathways for career development.

Tax rateApprox. 32%DemandModerate to HighLast updated3 Jul 2026

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›*  [Sweden](https://jobicy.com/salaries/se.md)
›*  [Public Relations Manager](https://jobicy.com/salaries/se/public-relations-manager.md)

## Role overview

Operating as a professional Public Relations Manager involves taking ownership of core delivery metrics and executing scalable industry practices. They integrate smoothly into distributed corporate structures, ensuring strategic metrics are met. Workflows are handled via advanced asynchronous platforms, maximizing output without meeting fatigue.

## Annual Salary – 2026

Reliable accuracy40 recent reports confirm data accuracy  ·  Upd: 3 Jul 2026

* PNG $55,200 Average Salary$33,200 - $43,700

Junior 0-2 years

$45,300 - $67,200

Mid-Level 3-5 years

$66,000 - $104,800

Senior 6+ years

### Earnings Breakdown

Estimated Take-Home Pay Expected monthly net income after localized tax deductions (approx. 32%) kr3,128 Hourly Rate Equivalent Based on standard 40-hour work week parameters kr17.25 - kr41.13 Annual Bonus Range Typical performance-based extra compensation kr5,520 - kr8,280 Equity & Stock Bonus Estimated capital compensation incentives Up to kr5,520

### Financial Planning & Budgets

Monthly Savings Target Recommended 33% baseline slice for future wealth security kr                        1,500 Retirement Contribution Target Recommended 15% allocation for long-term retirement accounts kr                        700 Maximum Housing Budget Suggested upper limit for monthly rent/mortgage and utilities Up to kr900 Emergency Safety Net Recommended 3 to 6 months liquidity cushion target kr13,800 - kr27,600

### Healthcare Infrastructure

✅

Universal state-subsidized healthcare infrastructure ecosystem. Core general medical accessibility metrics are entirely sustained via your dynamic localized tax bracket contributions (32%).

![Upload CV](data:image/svg+xml;base64,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)

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## Salary Visualization

![Salary Distribution for Public Relations Manager in Sweden - July 2026](https://jobicy.com/api/jpgraph/chart.php?p10=33200&p25=45300&p50=55200&p75=67200&p90=104800&currency=kr&currency_code=SEK&title=Public+Relations+Manager&country=Sweden)

![Salary Growth by Experience for Public Relations Manager in Sweden - July 2026](https://jobicy.com/api/jpgraph/experience_chart.php?j_avg=38450&m_avg=56250&s_avg=85400&currency=kr&currency_code=SEK&title=Public+Relations+Manager&country=Sweden)

![Monthly Salary Breakdown for Public Relations Manager in Sweden - July 2026](https://jobicy.com/api/jpgraph/pie_chart.php?taxes=1472&savings=1536&retirement=699&housing=920&disposable=0&currency=kr&currency_code=SEK&title=Public+Relations+Manager&country=Sweden)

## Latest Remote Public Relations Manager Jobs

[![Abbott logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/82599f72-221-1.jpeg) Key Account Manager - Rapid Diagnostics UK Abbott](https://jobicy.com/jobs/143913-key-account-manager-rapid-diagnostics-uk.md) [![GitLab logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2020/12/WRILS-201207055737-109952.jpg) Senior Customer Success Manager- Public Sector GitLab](https://jobicy.com/jobs/149032-senior-customer-success-manager-public-sector.md) [![Samsara logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/dd26f5ca-221.jpg) Customer Success Manager III Samsara](https://jobicy.com/jobs/148927-customer-success-manager-iii.md) [![Samsara logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/06/dd26f5ca-221.jpg) Strategic Customer Success Manager Samsara](https://jobicy.com/jobs/148734-strategic-customer-success-manager.md) [![Ashby logo](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2025/08/63864ee6-221.png) Strategic Customer Success Manager, EMEA Ashby](https://jobicy.com/jobs/147411-strategic-customer-success-manager-emea-2.md) [All Public Relations Manager Jobs →](https://jobicy.com/jobs?search_keywords=Public+Relations+Manager.md)

## 12-Month Salary Trend

Over the past 12 months, the average compensation for Public Relations Manager roles in Sweden has increased by 1.3%. The estimated average salary moved from kr54,500 in Aug 2025 to kr55,200 as of Jul 2026.

### Historical Salary Data Table

Time PeriodAverage Salary (Annual)Hourly Rate (Range)Jul 2026  kr55,200   kr17 - kr41 Jun 2026  kr55,000   kr17 - kr41 May 2026  kr54,900   kr17 - kr41 Apr 2026  kr56,100   kr18 - kr42 Mar 2026  kr55,000   kr17 - kr41 Feb 2026  kr55,000   kr17 - kr41 Jan 2026  kr55,800   kr17 - kr42 Dec 2025  kr54,200   kr17 - kr40 Nov 2025  kr54,400   kr17 - kr41 Oct 2025  kr53,800   kr17 - kr40 Sep 2025  kr53,900   kr17 - kr40 Aug 2025  kr54,500   kr17 - kr41

## Similar Positions

Other positions similar to Public Relations Manager:

[Account Based Marketing Manager](https://jobicy.com/salaries/se/account-based-marketing-manager.md) [Affiliate Program Manager](https://jobicy.com/salaries/se/affiliate-program-manager.md) [AI Content Editor](https://jobicy.com/salaries/se/ai-content-editor.md) [AI Ethics Officer](https://jobicy.com/salaries/se/ai-ethics-officer.md) [Analytics Implementation Manager](https://jobicy.com/salaries/se/analytics-implementation-manager.md) [Animation Director](https://jobicy.com/salaries/se/animation-director.md) [Automation Consultant](https://jobicy.com/salaries/se/automation-consultant.md) [Brand Content Strategist](https://jobicy.com/salaries/se/brand-content-strategist.md) [Brand Strategist](https://jobicy.com/salaries/se/brand-strategist.md) [Brand Voice Manager](https://jobicy.com/salaries/se/brand-voice-manager.md) [Business Analyst](https://jobicy.com/salaries/se/business-analyst.md) [Business Development Manager](https://jobicy.com/salaries/se/business-development-manager.md) [Change Management Consultant](https://jobicy.com/salaries/se/change-management-consultant.md) [Chat Support Lead](https://jobicy.com/salaries/se/chat-support-lead.md) [Chief Revenue Officer](https://jobicy.com/salaries/se/chief-revenue-officer.md) [Community Success Manager](https://jobicy.com/salaries/se/community-success-manager.md)

## Education Requirements

Technical or academic degree in a matching discipline backed by modern remote workflow knowledge

### Professional Certifications

PRINCE2 Practitioner

### Training & Development

*

Industry conference participation support
*     Regular technical workshops and skill development sessions
*     Access to online learning platforms and certification programs

## Required Skills

### Core Skills

Risk Mitigation Performance Management Adaptability Analytical Mindset Information Security Awareness Strategic Planning Active Listening Remote Collaboration

### Trending Skills

AI Tooling KPI Tracking Operations Strategy

### Emerging Skills

Digital Workflows Virtual Cooperation Data-Driven Decision Making
*
![Upload CV](data:image/svg+xml;base64,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)

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## Specifics

### Work Environment

100% remote with highly flexible scheduling structures

### Tools

ClickUp Monday.com

### Collaboration

Asynchronous delivery paths coupled with structured platform check-ins

### Time Zones

Adaptable scheduling with core operational overlap during European hours (CET/GMT)

## Benefits

### Common Benefits

Remote Work Options    Flexible Hours    Home Office Allowance    Performance Bonuses    Conference Attendance Support    Compulsory Health Insurance Integration

### Additional Benefits

Mental Health Support    Coworking Space Access    Internet Allowance

## Market Trends * PNG

### Demand

Moderate to High

### Growth Rate

18% annual growth

### Remote Work

Availability: Moderate

Trend: Adoption of sophisticated project management tools and productivity tracking systems for remote teams

#### Job Platforms

Jobicy GitHub Jobs Glassdoor Dice

#### Key Industries

Clean Tech Cybersecurity Technology Robotics Digital Marketing IoT Automotive Tech Telecommunications

## Cross-Country Pay Scale

PNG

Explore Public Relations Manager salaries worldwide. Below you'll find a comparison of average annual compensation in different countries relative to the base rate in Sweden ($55,200).

[![Japan flag](https://cloud.jobicy.com/nyc4-cold/img/flags/jp.svg) Japan$46,600 16% lower](https://jobicy.com/salaries/jp/public-relations-manager.md) [![Belgium flag](https://cloud.jobicy.com/nyc4-cold/img/flags/be.svg) Belgium$58,900 7% higher](https://jobicy.com/salaries/be/public-relations-manager.md) [![New Zealand flag](https://cloud.jobicy.com/nyc4-cold/img/flags/nz.svg) New Zealand$61,800 12% higher](https://jobicy.com/salaries/nz/public-relations-manager.md) [![Italy flag](https://cloud.jobicy.com/nyc4-cold/img/flags/it.svg) Italy$43,700 21% lower](https://jobicy.com/salaries/it/public-relations-manager.md) [![France flag](https://cloud.jobicy.com/nyc4-cold/img/flags/fr.svg) France$53,200 4% lower](https://jobicy.com/salaries/fr/public-relations-manager.md) [![Australia flag](https://cloud.jobicy.com/nyc4-cold/img/flags/au.svg) Australia$84,600 53% higher](https://jobicy.com/salaries/au/public-relations-manager.md) [![Luxembourg flag](https://cloud.jobicy.com/nyc4-cold/img/flags/lu.svg) Luxembourg$90,300 64% higher](https://jobicy.com/salaries/lu/public-relations-manager.md) [![United Kingdom flag](https://cloud.jobicy.com/nyc4-cold/img/flags/gb.svg) United Kingdom$78,900 43% higher](https://jobicy.com/salaries/uk/public-relations-manager.md) [![Switzerland flag](https://cloud.jobicy.com/nyc4-cold/img/flags/ch.svg) Switzerland$109,300 98% higher](https://jobicy.com/salaries/ch/public-relations-manager.md) [![Netherlands flag](https://cloud.jobicy.com/nyc4-cold/img/flags/nl.svg) Netherlands$73,200 33% higher](https://jobicy.com/salaries/nl/public-relations-manager.md)

## Frequently Asked Questions

### What is the average Public Relations Manager salary in Sweden?

The average salary for a Public Relations Manager in Sweden is $55,200 per year. Entry-level positions (Junior Level) start near $33,200 - $43,700, while experienced professionals (Senior Level) can earn up to $66,000 - $104,800.

### What skills are required for a Public Relations Manager role?

Core skills include Risk Mitigation, Performance Management, Adaptability, Analytical Mindset. Trending industrial skills are AI Tooling, KPI Tracking, Operations Strategy, while key emerging skills focus heavily on Digital Workflows, Virtual Cooperation, Data-Driven Decision Making.

### What is the job market outlook for Public Relations Managers?

The job market currently shows a Moderate to High demand trajectory with a 18% annual growth trend factor. Remote availability remains active across modern employment hubs, primarily within sectors like Clean Tech, Cybersecurity, Technology, Robotics.

### What benefits are typically offered to Public Relations Managers in Sweden?

Common base benefits generally encompass Remote Work Options, Flexible Hours, Home Office Allowance, Performance Bonuses. Additional remote allowances and workspace bonuses frequently include elements like Mental Health Support, Coworking Space Access, Internet Allowance.

### What roles are similar to Public Relations Manager?

Positions sharing overlapping technical responsibilities and operational workflows include Expert Public Relations Manager, Senior Public Relations Manager, Public Relations Manager Consultant. These paths offer alternative vertical career progression steps within distributed ecosystems.

### What is the hourly rate for Public Relations Managers in Sweden?

Calculated against standard full-time operational hours, Public Relations Managers typically average between kr17.25 and kr41.13 per hour. Actual contractual rates vary by platform scale and specific niche mastery.

### What are the core and trending skills for Public Relations Managers?

Fundamental foundational competencies focus on Risk Mitigation, Performance Management, Adaptability. To remain optimized for modern digital hiring cycles, candidates must actively integrate trending stacks like AI Tooling, KPI Tracking, Operations Strategy alongside advanced systems like Digital Workflows, Virtual Cooperation, Data-Driven Decision Making.

##

How We Estimate Salaries

Jobicy salary estimates are based on data collected from public compensation databases,
active job postings, and anonymous salary reports submitted by professionals.
We compare these sources and adjust the results using country-specific economic indicators,
including purchasing power parity (PPP), estimated average income taxes
(approximately 32%),
and local living costs in Sweden.
This approach helps us provide realistic salary benchmarks for remote jobs.

[Learn more about how we calculate salary estimates →](https://jobicy.com/tools/help-center/general-questions/how-we-calculate-salary-estimates.md)

### Data Sources

Our salary estimates combine information from government statistics,
public salary databases, labor market research, active job listings,
and anonymous salary submissions.

[U.S. Bureau of Labor Statistics (BLS)](https://www.bls.gov/oes/)
* [Eurostat](https://ec.europa.eu/eurostat)
* [ILOSTAT](https://ilostat.ilo.org/data/)
* [OECD](https://data-explorer.oecd.org/)
* [World Bank Open Data](https://data.worldbank.org/)
* [Glassdoor](https://www.glassdoor.com)
* [Levels.fyi](https://www.levels.fyi)
* [Indeed](https://www.indeed.com)
* [Anonymous Jobicy Salary Reports](https://jobicy.com/salaries.md)

### Was this salary estimate helpful?

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Disclaimer: Salary estimates and financial calculations on this page are provided for informational purposes only.
They are generated using publicly available market data and economic indicators, including purchasing power,
estimated taxes, and exchange rates. Actual compensation varies depending on experience, skills, industry,
company size, location, benefits, negotiation, and employer policies. These estimates should be used as a
general reference rather than a guarantee of actual compensation and do not constitute financial, legal,
or tax advice.

Currency exchange rates updated: Jul 11, 2026, 00:02 UTC       ×
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