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Experienced 10+ Digital Marketing Manager and Consultant with expertise in executing and managing multi-channel digital campaigns across diverse markets in Europe, designing strategies for marketing automation implementation, running Google and Social Media Ads campaigns, and conducting SEO analysis. Skilled in web development, eCommerce, and graphic design. Adept in managing agency teams and collaborating with product managers to develop and execute campaigns.
Supporting the agency team in preparing plans for multi-channel digital campaigns in DACH, BeNeLux, UK and Southern Europe markets.
Working with product managers in each country on a daily basis to develop campaign objectives and executions, and managing the agency’s team executing activities across all digital marketing channels in multiple markets. Recruitment and onboarding of new employees.
Designing strategies for using marketing automation tools, leading data preparation and GDPR compliance, designing segmentation rules and customer journeys.
Running Google Ads campaigns in several CEE markets from Kazakhstan to Serbia.
SEO analysis of sites with 1000+ links. Analyzing sites using ScreamingFrog, Google Search Console, Lighthouse, Google Analytics, Ahref.
Leading all digital marketing activities of a new online store in the French market for a European pet food manufacturer. The scope ranges from managing the store, SEO optimization, leading social media communications to advertising in Meta and Google ad systems and reporting results.
Graphic design, information architecture and implementation of a Prestashop store from scratch for a new pet food brand in the French market with D2C and B2B features.
Creation of a website promoting 1st edition of Campus Poland, cooperation in building a CRM system and management of a paid campaign targeting potential participants. CAMPUS POLSKA – 1st Edition – event for a thousand young community activists branded by Warsaw Mayor Rafal Trzaskowski.
Implementation of a Prestashop store from scratch with a catalog of several thousand products along with the preparation of an advanced product import generator in Excel for a new brand in the home decor industry with home furnishings designed by highly positioned European brands.
Design of DTP and digital materials about civil aviation procedures, passenger rights,
drone use regulations, air traffic data in Poland, etc. Implementation of web projects
on civil aviation safety.
Managing and supervising the work of several agencies on the creation of an election website, Google Ads campaigns, direct purchase of advertising placements on major national and regional websites. The EUROPEAN COALITION PO PSL SLD .N GREEN – Joint electoral committee of all opposition parties in the elections to the European Parliament
Designing all visual communication from branding to outdoor.
Graphic Design support for CSR projects
Graphic design, information architecture and implementation of a multilingual website.