Jennifer Devins # Marketing Manager Location United StatesDesired Salary UnspecifiedWork preference Full TimeLinks Status Actively looking Field / Industry Marketing & Sales * SharePreferences:Relocation: NoNotice Period: ImmediateSkill Assessments:This user has not passed any tests yet Languages: English - Report [Overview](#overview) ## About Me Dynamic, motivated marketing professional with 10+ years of success in maintaining client relationships, project management, client-facing and internal trainings, and producing print, digital, and social media content. With a degree in journalism, exceptional communication skills, and a background in deadline-driven corporate environments, I can confidently navigate complex projects while maintaining a strong attention to detail. ## Skills ### [Analytical Skills](https://jobicy.com/talent/analytical-skills.md)[Microsoft Office](https://jobicy.com/talent/microsoft-office.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[Marketing](https://jobicy.com/talent/marketing.md)[Google Analytics](https://jobicy.com/talent/google-analytics.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Marketing Strategy](https://jobicy.com/talent/marketing-strategy.md)[Social Media Marketing](https://jobicy.com/talent/social-media-marketing.md)[Content Marketing](https://jobicy.com/talent/content-marketing.md)[Google Ads](https://jobicy.com/talent/google-ads.md)[Event Management](https://jobicy.com/talent/event-management.md)[B2B](https://jobicy.com/talent/b2b.md)[Event Planning](https://jobicy.com/talent/event-planning.md)[Adobe Photoshop](https://jobicy.com/talent/adobe-photoshop.md)[Adobe Illustrator](https://jobicy.com/talent/adobe-illustrator.md)[B2C](https://jobicy.com/talent/b2c.md)[Adobe Creative Cloud](https://jobicy.com/talent/adobe-creative-cloud.md)[adobe indesign](https://jobicy.com/talent/adobe-indesign.md) ## Education Indiana University - Bloomington 2008 - 2012 Bachelor's Degree Journalism Major, French Minor ## Experience Marketing & Social Media Manager @ Factor 8 1/23 - 7/23 • Exceeded KPIs with a 105% increase in overall social media traffic and 444% average increase in overall social media engagement leading to 200% increase in new MQLs • Developed content, branding, voice, and overall messaging for C-Suite members resulting in 55% increased engagement across social media platforms • Developed targeted blog content and ghostwrote for C-Suite including industry expertise, and event recaps • SEO optimization leading to 30% increase in blog traffic in just 6 months • Researched new business opportunities via PR opps, live events & public speaking • Developed, built, delivered GTM plan for new product launches, resulting in immediate ROI • Decreased marketing spending by 35%, identifying more efficient processes to deliver better results Social Media Manager @ Freelance 5/19 - Present • Content development, copywriting, and graphic design for daily social media posts and created monthly print ads running in industry magazines • Behind-the-scenes filming and promotion for TV placements (Househunters & ADTV) • Developed branding, voice, and overall messaging for professional accounts • Strategized to increase engagement and organically grow following by 198% Marketing & Business Development Manager @ Guaranteed Rate 04/21 - 12/23 • Built branding, voice, and grew following by 155% on social media • Planned and successfully executed 50+ events and sponsorships including managing budget, marketing collateral, venue coordination, and measuring final ROI • Created content for weekly newsletters, print ads, presentations, video scripts, & more • Edited videos to increase engagement an average of 50%+ on Instagram & Tiktok • Business development to expand market share by 28% and maintain existing relationships with referral partners including realtors, financial advisors, and clients Marketing Coordinator @ Jameson Sotheby's 05/20 - 04/21 • Project managed daily tasks requiring 24-hour turnaround and executed print & digital marketing campaigns for 12 top producers • Curated media plans including PR pitches, strategic ad placements, analytics reporting, and upselling companywide marketing tools • Vetted marketing, PR & advertising opportunities among new and existing vendors Sr. Marketing Coordinator @ Baird & Warner 03/15 - 05/20 • Project managed between top producing clients & marketing/design team to execute 125+ weekly custom marketing campaigns, branding, logos, ads, & print collateral • Developed a training program for new hires and remedial information for seasoned agents including PowerPoint presentations and consultation to over 2,000 agents at 28+ offices and training for 8+ permanent internal staff members • Produced monthly newsletter on product launches, announcements, and faqs • Recognition for most projects closed & consistent 100% feedback rating