![Marcio Insaurrade Santos](https://jobicy.com/react/themes/app/images/avatar.jpg) Marcio Insaurrade Santos # Marketing Executive Actively looking · Member since 8 Jul 2025 [Message](https://jobicy.com/dashboard-page.md) ShareLocationIrelandDesired salaryUnspecifiedWork preferenceFull TimeExperience levelNot set * [Overview](#overview) * [Portfolio 0](#portfolio) * [Services 0](#services) ## About Professional summaryI am a results-driven marketing professional with over 15 years of international experience in digital marketing, brand management, and integrated campaign strategy across leading global brands, including Yamaha Motor, Kawasaki Motorcycle, Accenture/YouTube, and Meta/WhatsApp. My expertise lies in SEO, SEM, content marketing, content strategy, social media marketing, performance marketing, and analytics. I have a strong focus on data-driven decision-making and marketing automation, which has allowed me to excel in lead generation, customer acquisition, and conversion rate optimization (CRO). Throughout my career, I have developed and executed omnichannel campaigns, leveraging PPC, email marketing, and paid social to drive measurable ROI. I am adept at project management, stakeholder engagement, cross-functional leadership, and budget management. My success in market analysis, customer journey mapping, and growth marketing initiatives has been proven through various achievements in my roles. I hold a bachelor’s degree in Business Administration from FGV/Brazil, one of Latin America's most respected institutions. I am continuously upskilling through certifications in Google Ads, Meta Ads, Marketing Analytics, and Salesforce. My passion for AI marketing and emerging digital trends drives me to deliver innovative, customer-centric solutions that align with the latest Irish and global marketing best practices. I am currently working as a Marketing Executive at M&M Qualtech in Ireland, where I have successfully developed and executed integrated marketing and sales strategies that have significantly increased market share and annual revenue. My previous roles have included positions at Marketstar META/WhatsApp, Accenture Google/YouTube, and various marketing positions in Brazil, where I honed my skills in digital marketing and sales. I am committed to leveraging my extensive experience and skills to contribute to the success of my future employers and to continue growing in the marketing field. ## Skills 25 capabilities[Brand Management](https://jobicy.com/talent/brand-management.md)[Budget Management](https://jobicy.com/talent/budget-management.md)[Campaign Management](https://jobicy.com/talent/campaign-management.md)[Content Creation](https://jobicy.com/talent/content-creation.md)[Content Marketing](https://jobicy.com/talent/content-marketing.md)[Content Strategy](https://jobicy.com/talent/content-strategy.md)[CRM Management](https://jobicy.com/talent/crm-management.md)[Customer Journey Mapping](https://jobicy.com/talent/customer-journey-mapping.md)[Customer Service](https://jobicy.com/talent/customer-service.md)[Data Analytics](https://jobicy.com/talent/data-analytics.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Google Ads](https://jobicy.com/talent/google-ads.md)[Growth Marketing](https://jobicy.com/talent/growth-marketing.md)[Lead Generation](https://jobicy.com/talent/lead-generation.md)[Leadership](https://jobicy.com/talent/leadership.md)[Marketing Analytics](https://jobicy.com/talent/marketing-analytics.md)[Marketing Automation](https://jobicy.com/talent/marketing-automation.md)[Marketing Strategy](https://jobicy.com/talent/marketing-strategy.md)[Problem Solving](https://jobicy.com/talent/problem-solving.md)[Project Management](https://jobicy.com/talent/project-management.md)[Salesforce](https://jobicy.com/talent/salesforce.md)[Social Media Management](https://jobicy.com/talent/social-media-management.md)[Social Media Marketing](https://jobicy.com/talent/social-media-marketing.md)[Strategic Thinking](https://jobicy.com/talent/strategic-thinking.md) ## Experience Career history ### Marketing Executive / Sales · M&M Qualtech Mar 2024 – PresentDeveloped and executed integrated marketing and sales strategies, resulting in a 22% increase in market share across the Medical Devices, Automotive, IoT, and ICT sectors within the first year. ### Global Sales Representative - Inbound/ Outbound · Marketstar META/Whatsapp Mar 2022 – Jan 2024Managed a high-volume pipeline of over 2,000 inbound leads weekly, achieving a 7% increase in conversion rates. ### Platform New Associate - Trust and Safety - Content Reviewer · ACCENTURE Google/YouTube Dec 2020 – Mar 2022Reviewed and moderated over 1,200 pieces of online content daily to ensure compliance with client policies. ### Customer Service Representative · SODEXO Dec 2018 – Sep 2020Implemented services, standardized, and documented departmental procedures. ### Marketing Manager · KAWASAKI MOTORCYCLE BRAZIL Jan 2018 – Aug 2018Developed professional skillset through collaboration with leading PR, marketing, and event agencies. ### Marketing Specialist · INDIAN MOTORCYCLE BRAZIL/POLARIS GROUP Aug 2015 – Jan 2018Created and designed new visual marketing assets for both web and print. ### Marketing Analyst · DAFRA MOTORCYCLE BRAZIL Mar 2014 – Jul 2015Generated comprehensive web performance reports using Google Analytics. ### Part-Time Student & Customer Service Representative · SODEXO Ireland Mar 2012 – Dec 2013Period dedicated to linguistic development and cultural immersion. ### Administrative Assistant · YAMAHA MOTOR BRAZIL Jan 2008 – Aug 2011Supported Yamaha dealerships in regional marketing activations. ## Education Learning history ### FGV/ESPA Jun 2007 – Jun 2011Bachelor’s degree in Business Management ### Presidente Kennedy Jan 2002 – Dec 2005Higher Certificate in Business Management This professional hasn’t added portfolio projects yet. This professional hasn’t listed any services yet.