Andrés Mesa Zozaya

# Product Strategist

Location MexicoDesired Salary 40 -  USD/hourlyWork preference Full TimeRelocation NoLinks Status   Actively looking Field / Industry Creative & Design

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Languages  English -   Spanish -

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* [Overview](#overview)
* [Portfolio](#portfolio)

## About Me

I am a strategic leader with an agile mind and a calm demeanor, bringing over 14 years of experience driving innovation, product development, and growth within the digital ecosystem. Throughout my career, I have worked extensively with AI-based solutions, serving as an effective bridge between business strategy and technical execution. I excel at facilitating collaboration among multidisciplinary teams and transforming complex needs into user-centered solutions.

I am equally close to clients and team members, known for my empathetic, clear, and collaborative leadership style. My passion for football, writing, and human connection fuels my belief that the best ideas are born from empathy, clarity, and a shared sense of purpose.

In my current role as Region Manager at AI Findr, I lead go-to-market strategy and client acquisition in Mexico, supporting LATAM expansion with scalable onboarding processes. Previously, I co-led the launch and product development at KarmaPulse, a SaaS analytics platform delivering AI-powered sentiment and social intelligence, where I managed strategic partnerships and maintained a high client satisfaction score.

I also provide part-time advisory for Diagnostikare, a leading Mexican healthtech startup leveraging AI for medical orientation and diagnostics, focusing on client relationships and product development. Earlier in my career, I led product ideation and digital strategies at Kamikaze Lab and managed PR strategies for high-profile clients at Guerra Castellanos & Asociados.

My diverse background includes a professional football career, which helped me develop discipline, resilience, and a team-driven mindset under high-performance environments. I hold a B.A. in Communications from Universidad Anáhuac México Norte and have completed courses in innovation and literary creation. I am fluent in Spanish and professionally proficient in English.

## Skills

### [Stakeholder Management](https://jobicy.com/talent/stakeholder-management.md)[Leadership](https://jobicy.com/talent/leadership.md)[Team Leadership](https://jobicy.com/talent/team-leadership.md)[Microsoft Excel](https://jobicy.com/talent/microsoft-excel.md)[Figma](https://jobicy.com/talent/figma.md)[Client Relationship Management](https://jobicy.com/talent/client-relationship-management.md)[Strategic Thinking](https://jobicy.com/talent/strategic-thinking.md)[Empathy](https://jobicy.com/talent/empathy.md)[Public Relations](https://jobicy.com/talent/public-relations.md)

## Experience

Region Manager @ AI Findr  Feb 2025 - Present Led go-to-market strategy and client acquisition for AI-powered Search platform in Mexico. Supported LATAM expansion with scalable onboarding processes.

Product & Operations Leader @ KarmaPulse  2014 - Mar 2025 Co-led company launch and early product development. Directed roadmap and innovation for data-driven SaaS products. Integrated AI for sentiment analysis in political and brand monitoring tools. Managed strategic partnerships with FMF, Televisa, and Twitter. Maintained 8.9/10 NPS over multiple years. Delivered FMF's first product during Brazil 2014 in under 3 months. Defined and scaled product-market fit for media-focused platforms. Translated client insights into actionable features with measurable impact.

Advisor, Product & Partnerships @ Diagnostikare  2020 - Present Provide part-time advisory focusing on client relationships and product development. Co-created, managed, and successfully launched new health-focused product, acting as a vital link between business and technology.

Strategist / Lab Lead @ Kamikaze Lab  2011 - 2014 Led product ideation lab and launched KarmaPulse as spin-off. Created impactful digital strategies including Chef Oropeza and Televisa’s streaming platform.

Account Executive @ Guerra Castellanos & Asociados  2008 - 2011 Led PR strategies and media campaigns for high-profile clients including Starbucks and Telcel. Managed national media coverage, launch events, and strategic communications.

Professional Football Player @ Atlante FC  2004 - 2006 Competed in national tournaments across Primera A, National Reserves, and Segunda División. Developed discipline, resilience, and a team-driven mindset under high-performance environments.

## Education

Universidad Anáhuac México Norte  2010  Bachelor of Communications

90% scholarship as collegiate soccer athlete

MIT Sloan School of Management  2018  Course in Innovation of Products and Services: MIT’s Approach to Design Thinking

Universidad Iberoamericana  2005  Course in Literary Creation

Portfolio not available.

Services not available.