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# Product Marketing Manager / Growth Product Manager

Location ItalyDesired Salary UnspecifiedWork preference Full Time, Contract, InternshipLinks Joined13 Feb 2026Field / Industry Product & Operations

* SharePreferences:Status: Actively lookingRelocation: NoNotice Period: ImmediateSkill Assessments:This user has not passed any tests yet

Languages:  English -   Russian -

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[Overview](#overview)

## About Me

I am a Product Marketing and Growth leader with a proven track record of scaling digital products by combining product-led growth with go-to-market strategies. My experience spans consumer tech and B2B SaaS environments, where I blend analytical rigor with strategic storytelling to drive user acquisition, retention, and revenue growth. I excel at translating product capabilities into compelling market narratives, using customer insights to inform product strategy.

Throughout my career, I have developed go-to-market strategies that secured institutional partnerships and funding interest. I specialize in retention optimization through cohort-based product interventions and conversion optimization via multivariate testing. My work has driven substantial B2B revenue growth by creating value-based pricing narratives.

I have led cross-functional teams using Agile methodologies, aligning product roadmaps with marketing calendars to deliver impactful results. My professional approach integrates product marketing with data-driven decision-making and strategic storytelling, enabling me to communicate complex product and market dynamics clearly.

I thrive in startup and scale-up environments, building products from the ground up and scaling them efficiently under resource constraints. I prioritize impact, align teams around shared goals, and validate product-market fit through metrics and customer feedback. I am passionate about leveraging data and customer insights to create resonant value propositions and drive sustainable growth.

## Skills

### [Analytical Skills](https://jobicy.com/talent/analytical-skills.md)[Stakeholder Management](https://jobicy.com/talent/stakeholder-management.md)[Jira](https://jobicy.com/talent/jira.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[Market Research](https://jobicy.com/talent/market-research.md)[Figma](https://jobicy.com/talent/figma.md)[A B Testing](https://jobicy.com/talent/a-b-testing.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Marketing Automation](https://jobicy.com/talent/marketing-automation.md)[Content Strategy](https://jobicy.com/talent/content-strategy.md)[Web Development](https://jobicy.com/talent/web-development.md)[Growth Marketing](https://jobicy.com/talent/growth-marketing.md)[Brand Strategy](https://jobicy.com/talent/brand-strategy.md)[Strategy Development](https://jobicy.com/talent/strategy-development.md)[Creative Thinking](https://jobicy.com/talent/creative-thinking.md)[UI UX](https://jobicy.com/talent/ui-ux.md)[Brand Identity](https://jobicy.com/talent/brand-identity.md)

## Education

Università degli Studi di Milano  2024 - 2026  Master of Arts in Business Communications

GPA: 26/30

Saint Petersburg State University  2020 - 2024  Bachelor of Arts in International Journalism

GPA: 4.7/5; Relevant coursework: Digital Strategy, Data Analysis, Research Methods, Consumer Behavior, Brand Management, Business Development

## Experience

Co-Founder & Head of Product Growth @ The Quick Sport  2023 - 2025 Designed marketplace model achieving 65% to 90% fill-rates through supply-demand balancing and retention mechanics. Scaled platform from 0 to 2,000+ users in 12 months with 40% increase in engagement and 30% improvement in retention. Built retention loop increasing repeat behavior by 30%. Owned product lifecycle including discovery, roadmap prioritization, feature specification, and cross-functional delivery. Built analytics infrastructure tracking DAU/WAU, cohort retention, conversion funnels, and user behavior patterns. Led A/B testing programs improving activation and marketing messaging. Developed market positioning and GTM narrative, secured 3 institutional partnerships. Led cross-functional team of 6 using Agile methodologies.

Marketing & Growth Consultant @ Boutique Hotel Stresa  2025 Led integrated optimization analyzing booking funnel through UX/product and messaging lenses. Delivered +15% direct bookings (€9K/month revenue lift) and 10% reduction in OTA commission costs. Conducted competitive positioning analysis and repositioned brand. Built segmentation for 1,200+ guest profiles and developed targeted remarketing increasing email open rates by 25%. Executed multivariate tests improving CTR and conversion rates.

Product Marketing & Operations @ Fast Customs  2022 - 2023 Led CRM implementation and workflow automation saving 240 hours/month. Re-architected shipment tracking improving response time by 25%. Developed value-based pricing narrative driving €25K/month recurring B2B revenue (€300K annual). Created sales enablement package and conducted customer research informing product roadmap.