# Marketing Automation and Email Marketing Specialist Location United KingdomDesired Salary UnspecifiedWork preference Full Time, Contract, Internship, Part TimeLinksNot setJoined7 Jul 2026Field / Industry Creative & Design * SharePreferences:Status: Actively lookingRelocation: NoNotice Period: ImmediateSkill Assessments:This user has not passed any tests yet Languages: English - French - Russian - Report [Overview](#overview) ## About Me I have 6 years of experience in marketing automation and email marketing, working across a range of platforms including Salesforce Marketing Cloud, HubSpot, Klaviyo, Customer.io, and Beehiiv. My background includes consultancy work as well as in-house roles across media, travel, retail, charities, fashion, and education. I specialize in Salesforce Marketing Cloud and have hands-on experience with implementation, Journey Builder, Contact Builder, Email Studio, SQL-based segmentation, AMPscript, HTML editing, and automation workflows. I am also certified as an Email Marketing Specialist and Marketing Cloud Administrator. In my recent roles, I have improved email performance, increased open and click rates, repaired IP and domain reputation issues, and supported teams with documentation, training, testing, and reporting. I have also managed multilingual email operations and coordinated with stakeholders across marketing, sales, IT, and partner teams. I enjoy combining technical and creative skills, including AI-assisted content creation for posts, videos, reels, subject lines, and other marketing assets. I am comfortable working with data, building customer journeys, and optimizing campaigns to improve engagement and subscriber growth. Earlier in my career, I worked in customer service, fashion and lifestyle writing, and sales and marketing support, which strengthened my communication, organization, and client-facing skills. I have also contributed to website creation, social media management, newsletters, and graphic design tasks. I am multilingual and work confidently in English, Russian, Kazakh, and French. I am based in London, UK, and I am open to contract, permanent, part-time, and freelance opportunities in marketing automation, email marketing, and Salesforce Marketing Cloud consulting. ## Skills ### [Project Management](https://jobicy.com/talent/project-management.md)[SQL](https://jobicy.com/talent/sql.md)[Customer Service](https://jobicy.com/talent/customer-service.md)[Stakeholder Management](https://jobicy.com/talent/stakeholder-management.md)[Jira](https://jobicy.com/talent/jira.md)[Reporting](https://jobicy.com/talent/reporting.md)[Training](https://jobicy.com/talent/training.md)[HubSpot](https://jobicy.com/talent/hubspot.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[HTML](https://jobicy.com/talent/html.md)[CSS](https://jobicy.com/talent/css.md)[A B Testing](https://jobicy.com/talent/a-b-testing.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Content Creation](https://jobicy.com/talent/content-creation.md)[Microsoft Word](https://jobicy.com/talent/microsoft-word.md)[Campaign Management](https://jobicy.com/talent/campaign-management.md)[Social Media Management](https://jobicy.com/talent/social-media-management.md)[Marketing Automation](https://jobicy.com/talent/marketing-automation.md)[Graphic Design](https://jobicy.com/talent/graphic-design.md)[Copywriting](https://jobicy.com/talent/copywriting.md)[Microsoft PowerPoint](https://jobicy.com/talent/microsoft-powerpoint.md)[Asana](https://jobicy.com/talent/asana.md)[Pardot](https://jobicy.com/talent/pardot.md)[adobe indesign](https://jobicy.com/talent/adobe-indesign.md) ## Education Université Cote d’Azur Oct 2021 - Sep 2022 MBA Brunel University Sep 2008 - Jan 2010 MA in Branding and Design Strategies Marketing & Public Relations, visual communications, international brand management, innovation, emotional branding. Istituto Marangoni Sep 2005 - Jul 2008 BA in Fashion Design Supermums UK training Mar 2020 - Jul 2020 Salesforce Marketing Cloud Email Marketing Specialist course Univer Oct 2019 - Feb 2020 Salesforce Administrator course ## Experience Marketing Cloud Consultant @ Mint Consulting / Dog’s Trust Nov 2025 - Feb 2026 Set up synchronized data extensions, created journeys and automations using SQL for segmentation, built dynamic emails with AMPscript, tested journeys from Salesforce CRM and SFMC, and supported user acceptance testing. Email Marketing Manager @ BeInCrypto Mar 2024 - Nov 2025 Improved open and click rates and IP reputation across multiple domains, owned email marketing automation software, created documentation, trained marketing users, built reports and segments, fixed technical and deliverability issues, managed popups, and led multilingual email teams. Salesforce Marketing Cloud Technical-Functional Consultant @ TCS / Sainsbury’s Ltd Nov 2022 - Aug 2023 Created automations and journeys for online campaigns, provided training, worked with ServiceNow and Jira, managed data imports and exports, created documentation and Confluence pages, tested automations, and handled segmentation with SQL. Email Marketing Specialist @ The Key Nov 2022 - Jul 2023 Created and edited emails using HTML and CSS, performed test sends, imported data extensions, scheduled sends, tested emails in Litmus, fixed email issues, and tracked tasks in Asana. Marketing Cloud Consultant @ Alscient / France Mar 2022 - Sep 2022 Gathered client requirements, optimized journey plans, implemented Marketing Cloud, integrated with CRM via Marketing Cloud Connect, created emails, templates and journeys, trained users, created documentation, and managed Pardot cases. Marketing Cloud Email Marketing Specialist @ Kaplan Nov 2021 - Jan 2022 Updated and created customer journeys, scheduled sends for various markets, exported and created data extensions, managed requests from markets and brands, created emails, and updated HTML code in existing emails. Digital Marketing and Email Marketing Specialist/Strategist @ Queendom Sep 2021 - Nov 2022 Created a website, managed social media, took part in tradeshows, and updated or created customer databases, emails, and journeys. Salesforce Marketing Cloud Consultant @ Capgemini / London Mar 2021 - Aug 2021 Configured setup and security settings, created customer journeys, built and tested emails, performed basic segmentation using SQL, used AMPscript and HTML, and tracked and reported data. Email Marketing Specialist @ SAMA Consultancy / London Jun 2020 - Jul 2020 Created a journey in Journey Builder, built emails in Email Studio, used Content Builder, segmented audiences with filters and queries, created automations in Automation Studio, built multi-step journey demos, and created reports. Customer Service Assistant @ Net-a-Porter Fashion Group / London Oct 2018 - Feb 2021 Used CRM systems daily, handled complaints and escalations, assisted new employees with CRM software, participated in reporting and meetings, logged customer data, supported Finance with security checks, and assisted OPS teams with failed transactions and refunds. Contributing Fashion and Lifestyle Writer and Editor @ Marie Claire Kazakhstan / Russian Gap London magazines Jul 2014 - May 2016 Organized and styled photoshoots, edited images and texts, covered London Fashion Week and other events, worked under pressure and tight deadlines, and produced articles and interviews. Sales and Marketing Assistant @ Dream Land travel agency / Astana Sep 2010 - Jan 2015 Translated emails and replied to customer inquiries, created newsletters via Mailchimp, handled SMM and graphic design tasks, booked travel services, and translated visa documents and applications.