Hugo Carvajal # Creative Director & Senior Crossmedia Designer Location Mexico City, MexicoDesired Salary UnspecifiedWork preference Remote Only / Full Time, Contract, FreelanceRelocation NoLinks Status Open to offers Field / Industry Creative & DesignJob Level Senior * Share Skill AssessmentsThis user has not passed any tests yet Languages Spanish - Native or Bilingual English - Advanced ReportPeople also viewed [![Charleen Chen](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_60060_1779685467.jpg) Charleen Chen Computer Science Student](https://jobicy.com/u/id60060.md) * [![Landon Meadows](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_42985_1779685578.jpg) Landon Meadows Graphic Designer](https://jobicy.com/u/id42985.md) * [![Verónica L](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_42516_1779685708.png) Verónica L Writer/translator/designer](https://jobicy.com/u/id42516.md) * [![Thomas Doganay](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_61854_1779685697.jpg) Thomas Doganay UX/UI Designer](https://jobicy.com/u/id61854.md) * [![Esteban Ramos Lopera](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_66783_1783871371.jpg) Esteban Ramos Lopera Senior Digital Content Designer](https://jobicy.com/u/id66783.md) * [![Diana dos Santos](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_60485_1779685491.jpg) Diana dos Santos Computational Linguist](https://jobicy.com/u/id60485.md) * [![Jessi Contreras](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_54938_1779685473.jpg) Jessi Contreras Senior Product Designer](https://jobicy.com/u/id54938.md) * [![Denise Sperry](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_55538_1779685488.jpg) Denise Sperry Life greif coach, designer, writer](https://jobicy.com/u/id55538.md) [All talent ↗](https://jobicy.com/talent.md) * [Overview](#overview) * [Portfolio](#portfolio) ## About Me I am a senior creative director and crossmedia designer with more than 20 years of experience delivering brand, UX/UI, and digital communication solutions for clients across Mexico, the United States, and Central America. I specialize in bridging strategic brand vision with hands-on execution, combining corporate identity, editorial design, large-format production, and web development to create measurable, high-impact results. Throughout my career, I have led projects for international brands, presidential campaigns, UN agencies, major events, and U.S. law firms, always focusing on clarity, performance, and visual consistency. I have delivered more than 500 web projects as an independent consultant and have worked extensively with WordPress, WooCommerce, HTML/CSS, design systems, and UX/UI prototyping. In recent roles, I have also incorporated AI-powered workflow automation to improve production speed, reduce delivery times, and strengthen creative consistency across teams and channels. I enjoy working on projects where design, technology, and communication intersect, especially when the goal is to build strong brands, improve user experience, and support business growth. I am open to opportunities where I can contribute senior-level creative direction, digital strategy, and cross-functional design leadership. ## Skills ### [Project Management](https://jobicy.com/talent/project-management.md)[Agile](https://jobicy.com/talent/agile.md)[HTML](https://jobicy.com/talent/html.md)[CSS](https://jobicy.com/talent/css.md)[Figma](https://jobicy.com/talent/figma.md)[Scrum](https://jobicy.com/talent/scrum.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[B2B Marketing](https://jobicy.com/talent/b2b-marketing.md)[Prototyping](https://jobicy.com/talent/prototyping.md)[Design Systems](https://jobicy.com/talent/design-systems.md)[WordPress](https://jobicy.com/talent/wordpress.md)[Digital Advertising](https://jobicy.com/talent/digital-advertising.md)[Usability Testing](https://jobicy.com/talent/usability-testing.md)[User Centered Design](https://jobicy.com/talent/user-centered-design.md)[UX UI Design](https://jobicy.com/talent/ux-ui-design.md)[Design Thinking](https://jobicy.com/talent/design-thinking.md)[Branding](https://jobicy.com/talent/branding.md)[Information Architecture](https://jobicy.com/talent/information-architecture.md)[WooCommerce](https://jobicy.com/talent/woocommerce.md)[Creative Direction](https://jobicy.com/talent/creative-direction.md)[Art Direction](https://jobicy.com/talent/art-direction.md)[Responsive Web Design](https://jobicy.com/talent/responsive-web-design.md)[Brand Identity](https://jobicy.com/talent/brand-identity.md)[Editorial Design](https://jobicy.com/talent/editorial-design.md)[Brand Guidelines](https://jobicy.com/talent/brand-guidelines.md) ## Experience Senior Crossmedia Designer @ Starke Marketing Jan 2023 - Jan 2025 Led creative direction across more than 50 projects including digital ad campaigns, responsive websites, and brand identity work for international clients. Redesigned the agency website and implemented AI-powered automation workflows to improve delivery speed and consistency. UX/UI Specialist @ Bambu Jan 2022 - Jan 2023 Delivered end-to-end UX/UI design for a B2B2C loyalty platform, including information architecture, user flows, and high-fidelity Figma prototypes. Collaborated with development teams in agile sprints to ensure implementation quality. Senior Designer (Ads & Digital) @ ONE400 Jan 2021 - Jan 2022 Designed high-performance digital campaigns for U.S. legal sector clients. Produced conversion-focused creative assets for social media, display, landing pages, and email marketing. Creative Director @ ANCMPM — National Association of Mexican World Heritage Cities Jan 2018 - Jan 2021 Created the organization’s corporate identity, global institutional website, and digital dossiers for UNESCO World Heritage cities. Directed editorial publications, social media communications, and institutional advertising. Independent Consultant @ Freelance Practice Jan 2005 - Jan 2025 Designed and developed more than 500 websites across institutional, retail, professional services, healthcare, entertainment, and government sectors. Specialized in WordPress, UX/UI, performance optimization, and brand visual communication. ## Education Universidad Americana Not specified Diploma, Visual Arts Diploma in Visual Arts. UNAM Not specified B.A., International Affairs Bachelor’s degree in International Affairs. Portfolio not available. Services not available.