Skill Assessments This user has not passed any tests yet Languages Portuguese - Native or Bilingual English - Advanced People also viewed * [![Akriti Mishra](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72327_1784920103.jpg) Akriti Mishra Marketing and HR Professional](https://jobicy.com/u/id72327.md) * [![Ira Chapagain](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72254_1784892628.jpg) Ira Chapagain Digital Marketer](https://jobicy.com/u/id72254.md) * [![Mateo Manuel Tapari](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72210_1784862614.jpg) Mateo Manuel Tapari Business Administration and Digital Business Management](https://jobicy.com/u/id72210.md) * [![Dahymaru Azueta](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72130_1784834816.jpg) Dahymaru Azueta Marketing and Sales Manager](https://jobicy.com/u/id72130.md) * [![Sil Quiñoa](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72129_1784834647.jpg) Sil Quiñoa Brand Strategy and Corporate Communications Leader](https://jobicy.com/u/id72129.md) * [![Rossaus Vladimir](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_39066_1783609483.jpg) Rossaus Vladimir Marketing Lead](https://jobicy.com/u/ros.md) * [![Ezequiel Matías Azcurra](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72049_1784816959.jpg) Ezequiel Matías Azcurra Marketing Professional](https://jobicy.com/u/id72049.md) * [![Anna Hydration](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_4463_1779684591.jpg) Anna Hydration Marketing Lead II](https://jobicy.com/u/id4463.md) [All talent ↗](https://jobicy.com/talent.md) * [Overview](#overview) * [Portfolio](#portfolio) * [Services](#services) ## About Me I am a growth marketing and performance marketing leader with 10+ years of experience building full-funnel acquisition systems across education, SaaS/B2B, e-commerce, and real estate. I have led paid media strategy across Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads, and Performance Max, with a strong focus on paid search, paid social, and measurable revenue growth. My background also includes CRM, lifecycle marketing, lead routing, nurture campaigns, email marketing, and conversion rate optimization, with a consistent emphasis on connecting marketing activity to pipeline and revenue outcomes. I have managed large-scale budgets, including up to $300K per month in paid media, and have supported growth initiatives that improved conversion rates, reduced CPA, and increased qualified lead volume. I enjoy building systems that align marketing, sales, and operations, and I often work with tools and workflows that improve reporting, automation, and decision-making. I am currently open to opportunities where I can lead growth, performance marketing, and marketing operations for teams that value data-driven execution and full-funnel thinking. Notice Period: Now ## Skills ### [CRM](https://jobicy.com/talent/crm.md)[Team Collaboration](https://jobicy.com/talent/team-collaboration.md)[Reporting](https://jobicy.com/talent/reporting.md)[Lead Generation](https://jobicy.com/talent/lead-generation.md)[Budget Management](https://jobicy.com/talent/budget-management.md)[A B Testing](https://jobicy.com/talent/a-b-testing.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Strategic Thinking](https://jobicy.com/talent/strategic-thinking.md)[Go To Market Strategy](https://jobicy.com/talent/go-to-market-strategy.md)[Demand Generation](https://jobicy.com/talent/demand-generation.md)[Performance Marketing](https://jobicy.com/talent/performance-marketing.md)[Campaign Optimization](https://jobicy.com/talent/campaign-optimization.md)[Growth Marketing](https://jobicy.com/talent/growth-marketing.md)[Conversion Rate Optimization](https://jobicy.com/talent/conversion-rate-optimization.md)[Paid Media](https://jobicy.com/talent/paid-media.md)[Marketing Operations](https://jobicy.com/talent/marketing-operations.md)[Lifecycle Marketing](https://jobicy.com/talent/lifecycle-marketing.md)[Positioning](https://jobicy.com/talent/positioning.md)[Paid Social](https://jobicy.com/talent/paid-social.md)[Paid Search](https://jobicy.com/talent/paid-search.md)[Attribution](https://jobicy.com/talent/attribution.md)[Dashboarding](https://jobicy.com/talent/dashboarding.md)[Funnel Analysis](https://jobicy.com/talent/funnel-analysis.md)[Retargeting](https://jobicy.com/talent/retargeting.md)[Lead Routing](https://jobicy.com/talent/lead-routing.md)[Sales Alignment](https://jobicy.com/talent/sales-alignment.md)[Creative Testing](https://jobicy.com/talent/creative-testing.md) ## Tech Stack & Tools ### Application Hosting [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/supabase/supabase-original.svg) Supabase](https://jobicy.com/talent?tool=supabase.md) ### Development [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/github/github-original.svg) GitHub](https://jobicy.com/talent?tool=github.md) ## Experience Director of Paid Marketing / Growth Marketing Lead @ Zollege Jan 2024 - Jul 2026 Owned full-funnel acquisition across Google Ads, Meta Ads, Performance Max, landing pages, CRM workflows, lead routing, and nurture for 200+ local markets. Drove 2,000+ qualified leads in 3 months through campaign optimization, creative testing, and funnel refinement. Improved conversion rate by 35% and supported 20% QoQ pipeline revenue growth. Co-Founder & Director of Growth Strategy @ Source Marketing Company Jan 2025 - Present Build full-funnel marketing operating systems connecting positioning, campaigns, CRM, landing pages, paid media, reporting, automation, and sales follow-up. Develop go-to-market strategies and campaign frameworks. Advise founders and leadership on positioning, funnel design, lead quality, sales process, and growth metrics. Implement systems with HubSpot, ClickUp, Supabase, n8n, APIs, and AI-assisted operations. Performance Marketing / Paid Search Consultant @ Rebag Apr 2024 - Nov 2025 Managed paid media budgets up to $300K/month across Facebook, Instagram, Google Ads, and other performance channels. Improved conversion rates by 28% through retargeting strategy, audience segmentation, and creative testing. Reduced CPA by 20% by restructuring campaigns and reallocating spend to higher-performing segments. Marketing Director / Marketing Operations Manager @ Workforce Institute Intl. Jul 2022 - Feb 2024 Helped scale online education divisions from early-stage demand to thousands of students by improving acquisition, funnel structure, and lead management across multiple programs and offers. Built and optimized campaigns across paid search, paid social, email, landing pages, and CRM workflows. Created reporting connecting marketing activity to revenue outcomes. Founder @ Patiperro Clothing Co. Jun 2023 - Sep 2025 Built a lifestyle apparel brand end-to-end, including brand story, product positioning, campaigns, content pillars, and e-commerce customer journey. ## Education No education data available. This professional hasn’t added portfolio projects yet. This professional hasn’t listed any services yet.