Skill Assessments This user has not passed any tests yet Languages English - Native or Bilingual People also viewed * [![Olivera Popovic](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72981_1785230938.jpg) Olivera Popovic Head of Operations](https://jobicy.com/u/id72981.md) * [![Dina Santos](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72931_1785206859.jpg) Dina Santos Property Manager](https://jobicy.com/u/id72931.md) * [![Dunhill Menchavez](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72906_1785195675.jpg) Dunhill Menchavez Training, Quality and Operations Support](https://jobicy.com/u/id72906.md) * [![Vaibhav Bairagi](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72788_1785161671.jpg) Vaibhav Bairagi IT Operations Manager / Technical Support Engineer](https://jobicy.com/u/id72788.md) * [![Vincent G](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/05/avatar_65317_1779685712.jpg) Vincent G Sales Manager / Team Leader](https://jobicy.com/u/id65317.md) * [![Imran Ahmed](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_67798_1785145695.jpg) Imran Ahmed Operations and Administration Manager](https://jobicy.com/u/id67798.md) * [![Angela Venegas](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_72681_1785126612.jpg) Angela Venegas Customer Support & Client Relations Professional](https://jobicy.com/u/id72681.md) * [![Derlis Aguilera](https://jobicy.com/data/server-nyc0409/galaxy/mercury/2026/07/avatar_71687_1784657820.jpg) Derlis Aguilera Ecommerce Manager](https://jobicy.com/u/id71687.md) [All talent ↗](https://jobicy.com/talent.md) * [Overview](#overview) * [Portfolio](#portfolio) * [Services](#services) ## About Me I’m a Brand Strategist, Marketing Consultant, and Creative Services Specialist with 9+ years of freelance experience helping businesses build brands that people remember. I’ve worked across FMCG, technology, health and wellness, hospitality, recruitment, lifestyle, and creative services, partnering with startups, SMEs, and established businesses to develop brand strategies, marketing campaigns, visual identities, content, and customer experiences that drive growth. Over the past few years, I’ve also integrated AI into my creative process to accelerate ideation, streamline content production, improve workflows, and deliver higher-quality work more efficiently while keeping the human insight that strong branding needs. Alongside my freelance work, I continue to support clients through MindfulCodes as a Contract Creative Services Specialist, where I contribute to branding, marketing strategy, creative direction, and digital communications. I’m passionate about combining strategy with creativity. I believe great branding is not only about how something looks, but how it makes people feel and how effectively it supports business goals. More recently, I founded The Wedding Missy, a creative brand focused on thoughtful design, styling, stationery, and memorable wedding experiences. I’m always interested in collaborating with businesses, founders, agencies, and creative teams who value both strategy and emotion. Notice Period: 2 weeks ## Skills ### [Project Management](https://jobicy.com/talent/project-management.md)[CRM](https://jobicy.com/talent/crm.md)[Lead Generation](https://jobicy.com/talent/lead-generation.md)[Automation](https://jobicy.com/talent/automation.md)[AI](https://jobicy.com/talent/ai.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[Customer Experience](https://jobicy.com/talent/customer-experience.md)[Sales Strategy](https://jobicy.com/talent/sales-strategy.md)[SEO](https://jobicy.com/talent/seo.md)[Email Marketing](https://jobicy.com/talent/email-marketing.md)[Marketing Strategy](https://jobicy.com/talent/marketing-strategy.md)[Graphic Design](https://jobicy.com/talent/graphic-design.md)[Copywriting](https://jobicy.com/talent/copywriting.md)[Visual Design](https://jobicy.com/talent/visual-design.md)[Content Marketing](https://jobicy.com/talent/content-marketing.md)[Content Strategy](https://jobicy.com/talent/content-strategy.md)[Video Editing](https://jobicy.com/talent/video-editing.md)[Operations](https://jobicy.com/talent/operations.md)[Pricing Strategy](https://jobicy.com/talent/pricing-strategy.md)[Business Strategy](https://jobicy.com/talent/business-strategy.md)[SEM](https://jobicy.com/talent/sem.md)[Social Media Strategy](https://jobicy.com/talent/social-media-strategy.md)[Brand Strategy](https://jobicy.com/talent/brand-strategy.md)[Creative Direction](https://jobicy.com/talent/creative-direction.md)[Campaign Planning](https://jobicy.com/talent/campaign-planning.md)[Brand Identity](https://jobicy.com/talent/brand-identity.md)[Landing Pages](https://jobicy.com/talent/landing-pages.md) ## Tech Stack & Tools ### Assets and Media [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/framermotion/framermotion-original.svg) Framer Motion](https://jobicy.com/talent?tool=framermotion.md) ### Collaboration [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/notion/notion-original.svg) Notion](https://jobicy.com/talent?tool=notion.md) ### Design [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/canva/canva-original.svg) Canva](https://jobicy.com/talent?tool=canva.md) [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/figma/figma-original.svg) Figma](https://jobicy.com/talent?tool=figma.md) ### Development [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/facebook/facebook-original.svg) Facebook OAuth](https://jobicy.com/talent?tool=facebook.md) [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/linkedin/linkedin-original.svg) LinkedIn](https://jobicy.com/talent?tool=linkedin.md) [![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/wordpress/wordpress-original.svg) WordPress](https://jobicy.com/talent?tool=wordpress.md) ## Experience Founder and Creative Director @ The Wedding Missy Jul 2026 - Present I oversee the brand’s strategy, marketing, product development, content creation, branding, and customer experience. I am building a modern wedding brand that combines creativity, storytelling, and design across digital products, wedding stationery, styling, inspiration, and planning resources. My role spans brand strategy, business development, creative direction, and customer experience design. Creative Services Specialist @ Mindful Codes Feb 2026 - Present I collaborate with clients to develop strategic branding, marketing, and creative solutions that strengthen brand identity and support business growth. My work includes brand strategy, marketing campaigns, content creation, creative direction, graphic design, digital communications, and AI-assisted creative workflows. I work closely with stakeholders to translate business objectives into engaging visual and marketing assets while improving creative efficiency through modern AI tools. Operations & Marketing Officer @ Sam Global Trading LLC May 2025 - Present I work across marketing, operations, and business systems to improve efficiency, support commercial growth, and streamline internal processes. A major part of my role involves leveraging AI to modernise operations and reduce manual workload by designing scalable internal systems, documentation, and workflows. I have developed structured operational frameworks, CRM structures, SOPs, sales processes, and marketing campaigns that improve consistency, communication, team productivity, and scalability. Brand Strategist @ Freelance Jan 2021 - Present I have supported 20+ clients with content marketing, email funnels, launch strategy, and brand design. I built evergreen content calendars, digital products, and social sales strategies, and developed websites, marketing systems, and automated business processes. My work has specialized in Canva design, content repurposing, and narrative-based brand messaging. Freelance/Fractional Online Business Manager & Startup Business Strategist @ Freelance Mar 2021 - Present I collaborate with personal brands, influencers, and early-stage startups to build streamlined, scalable, and powerful online businesses. I specialize in operational systems, brand development, digital product development, and launch strategy, delivered through a trauma-informed and human-centered lens. My work combines strategic structure with creative vision to help clients grow businesses that are sustainable and authentic. Fractional Head Of Marketing @ Full Power Cacao Sep 2023 - Sep 2024 I helped strategize and launch the brand to the online public and supported its growth as a leading cacao brand in the UK. I worked closely with the brand developer to create and execute the brand across marketing, content, and launch activities. The work included brand strategy, marketing execution, and growth-focused campaign support. Marketing Specialist @ Mercury Hampton Jun 2022 - Sep 2023 I developed and executed marketing strategy to drive leads, engagement, and brand awareness. My responsibilities included email marketing, social media management, SEO, content creation, website updates, paid ads, CRM management, copywriting, and lead generation. I also supported sales administration, digital automation, and growth marketing initiatives to improve efficiency and performance. Online Marketing Specialist @ Luxury Yachting Group (Anoymised) Jun 2018 - Nov 2021 I worked closely with the founder on day-to-day operations, including bookings, schedules, supplier coordination, crew communications, and client onboarding. I built and managed CRM workflows, automations, SOPs, and marketing execution across launches, email campaigns, lead nurturing, content calendars, and outreach. I also managed VAs, contractors, and creative talent while tracking KPIs, revenue, conversion rates, and client lifetime value. Social Media Marketing Specialist @ Lux Afrique Mar 2021 - Jul 2021 I supported social media marketing and management, email campaigns, design, content marketing, marketing strategy, paid ads, website management, event marketing, branding, landing pages, and SEO/SEM. The role focused on building engagement, growing audiences, and supporting campaign execution across digital channels. Marketing Copywriter @ Krabi Magazine Nov 2017 - Apr 2018 I wrote short-form copy under tight word counts, including headlines, deks, pull quotes, destination descriptions, hotel descriptions, and experience descriptions. I also shaped sponsored content and partner campaigns so they aligned with editorial voice. I collaborated with editors, art directors, and the commercial team on launches, themed issues, and digital franchises. ## Education eta Jan 2021 - May 2021 Level 1 Diploma, Digital technologies eta Jan 2021 - May 2021 Level 3 Diploma, Principles of Digital marketing eta Jan 2021 - May 2021 Level 2 Diploma of Education, Social media marketing South African Maritime Safety Authority 2018 - 2018 Certificate of Proficiency, Seafarers Shaw Academy 2017 - 2017 Level 1 Diploma, Social Media Marketing This professional hasn’t added portfolio projects yet. This professional hasn’t listed any services yet.