![Hoa Thanh](https://jobicy.com/react/themes/app/images/avatar.jpg)
Hoa Thanh

# Junior E-commerce Marketing Specialist

Actively looking · Member since 31 Jul 2026 [Message](https://jobicy.com/dashboard-page.md)

ShareLocationHanoi, VietnamDesired salaryConfidentialWork preferenceRemote Only / Full Time, Part Time, Freelance, Internship, TemporaryExperience levelJunior
* [Overview](#overview)
* [Portfolio 0](#portfolio)
* [Services 0](#services)

## About

Professional summaryI am a final-year Business English student at Foreign Trade University in Hanoi with hands-on experience in customer service, order handling, SEO content writing, and social media campaign tracking.

I have produced SEO-focused content for products and services, applying keyword research, heading optimization, meta descriptions, internal linking, and performance monitoring to improve website visibility and content quality.

I have also managed end-to-end operations for a seasonal gift box business, including digital marketing, sales, budgeting, pricing, customer service, and order fulfillment. The project generated VND 33 million in revenue and more than VND 9 million in profit.

I built and managed TikTok, Instagram, and Threads channels from scratch, publishing short-form videos and monitoring traffic, engagement, views, and follower growth to refine social media activities.

As Vice President of the Traditional Music Club at Foreign Trade University, I led and coordinated a 40-member executive team, planned communication strategies, and collaborated across media, logistics, and event teams.

I am creative, detail-oriented, communicative, organized, and comfortable working in teams. I am eager to contribute to e-commerce marketplace operations, digital marketing, content optimization, and campaign execution.

## Skills

21 capabilities[Budgeting](https://jobicy.com/talent/budgeting.md)[Campaign Management](https://jobicy.com/talent/campaign-management.md)[Communication](https://jobicy.com/talent/communication.md)[Content Planning](https://jobicy.com/talent/content-planning.md)[Content Writing](https://jobicy.com/talent/content-writing.md)[Copywriting](https://jobicy.com/talent/copywriting.md)[Customer Service](https://jobicy.com/talent/customer-service.md)[Digital Marketing](https://jobicy.com/talent/digital-marketing.md)[English Communication](https://jobicy.com/talent/english-communication.md)[Keyword Research](https://jobicy.com/talent/keyword-research.md)[Marketing Analytics](https://jobicy.com/talent/marketing-analytics.md)[On Page SEO](https://jobicy.com/talent/on-page-seo.md)[order fulfillment](https://jobicy.com/talent/order-fulfillment.md)[Performance Tracking](https://jobicy.com/talent/performance-tracking.md)[Sales](https://jobicy.com/talent/sales.md)[SEO](https://jobicy.com/talent/seo.md)[Social Media Management](https://jobicy.com/talent/social-media-management.md)[Social Media Marketing](https://jobicy.com/talent/social-media-marketing.md)[Team Leadership](https://jobicy.com/talent/team-leadership.md)[Teamwork](https://jobicy.com/talent/teamwork.md)[Time Management](https://jobicy.com/talent/time-management.md)

## Tech stack & tools

Working toolkit

### Design

[![Image](https://cdn.jsdelivr.net/gh/devicons/devicon@master/icons/canva/canva-original.svg) Canva](https://jobicy.com/talent?tool=canva.md)

## Experience

Career history

### Marketing Intern · MT Paint

Oct 2025 – Mar 2026Produced 5–7 SEO articles daily covering products and services while maintaining brand consistency. Applied keyword research, heading optimization, meta descriptions, and internal linking techniques.

Monitored article traffic and ranking data, refined SEO strategies based on performance, and collaborated with the marketing team to improve website visibility and content quality.

### Marketing and Operations Team Member · Seasonal Gift Box Business

Dates not specifiedCollaborated with a five-member team to launch and operate a seasonal gift box business during a three-week campaign. Built and managed TikTok, Instagram, and Threads channels from scratch, publishing 16 short-form videos and generating 25.2K video views within two weeks.

Managed digital marketing, sales, budgeting, pricing, customer service, and order fulfillment. The campaign generated VND 33 million in revenue and more than VND 9 million in profit.

### Vice President · Traditional Music Club, Foreign Trade University

2024 – 2025Led and coordinated a 40-member executive team in organizing club activities and large-scale events. Planned monthly communication strategies and coordinated collaboration across media, logistics, and event teams.

Managed social media content planning to strengthen audience engagement and improve club visibility.

### Media Department Member · Traditional Music Club, Foreign Trade University

2023 – 2024Created and edited social media content, including posts, captions, and promotional materials. Collaborated with design and event teams on monthly communication campaigns.

### Head of Content · ENCHANTÉ Homecoming Day 2021

2021 – 2021Led the content team in developing event concepts, scripts, and communication materials. Worked closely with organizing committee members to ensure program consistency.

## Education

Learning history

### Foreign Trade University

2023Bachelor's Degree, Business English

GPA: 3.36/4.0. Relevant coursework includes Principles of Marketing, International Business Communication, Business Communication, International Business, and International Business Transactions.

### Phan Boi Chau High School for the Gifted

2020 – 2023High School Diploma, Literature

Major in Literature. GPA: 9.2/10.

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