A Place for Mom is a privately held, for-profit senior care referral service founded in 2000. Initially established by Pamala Temple, John Temple, and Brian Trisler, the company has grown significantly over the years. It received $9.5 million in venture capital from Battery Ventures in 2006 and was later acquired by Warburg Pincus in 2010. In 2017, Warburg Pincus sold its majority stake to General Atlantic and Silver Lake. The company serves as a connecting platform between families and senior care providers, offering services such as assisted living, memory care, independent living, and home care. A Place for Mom works with over 18,000 provider communities across the U.S. and Canada, providing personalized guidance to families at no cost, as it is paid by the senior living communities and care providers in its network. In 2022, it raised $175 million in growth equity funding led by Insight Partners, further solidifying its position as a leader in the senior care referral industry. The company’s mission is to help caregivers make informed decisions about senior living options for their loved ones. A Place for Mom’s extensive network and expertise make it a trusted resource for families navigating the complex process of finding suitable senior care solutions. The company’s advisors are local experts who provide insight-driven solutions tailored to each family’s unique situation. By leveraging its multi-channel marketing and technology platform, A Place for Mom continues to innovate and expand its services to meet the evolving needs of senior care seekers.