Ceros was founded in 2007 originally as Crowd Fusion by Brian Alvey and later acquired the London-based Ceros in 2012, taking on its name and leadership under CEO Simon Berg. It is headquartered in New York City and operates as a cloud-based platform enabling designers to create animated, interactive content without requiring developer resources.
The platform offers a collaborative, real-time digital canvas where users can build engaging digital experiences that work seamlessly across desktop and mobile devices. It also integrates with e-commerce systems through its e-commerce SDK and provides real-time analytics to measure content engagement.
Ceros targets companies seeking to transform traditional static digital content into interactive, immersive experiences. Its client base includes notable brands such as Urban Outfitters and Virgin Atlantic, illustrating its appeal to a diverse range of industries.
The company has secured substantial funding over time, including an early $3 million investment and a significant $100 million raise in 2020 led by Sumeru Equity Partners. This financial backing underscores Ceros’s position as a leading experiential content software provider.
Ceros’s mission centers on ending the cycle of creating static digital content by providing tools for meaningful and dynamic content experiences, facilitating instant publishing and live updating capabilities directly embedded into websites.