Integral Ad Science (IAS) is an American publicly traded technology company founded in 2009, headquartered in New York City.
IAS specializes in digital advertising verification, focusing on fraud prevention, brand safety, viewability, and media quality measurement. It provides a comprehensive media measurement and optimization platform that delivers actionable data to advertisers, publishers, and media platforms worldwide.
The company’s proprietary technology evaluates the quality of online ad placements, ensuring that ads reach real people in safe and suitable environments. IAS is known for its TRAQ media quality score, and it addresses challenges such as ad fraud, viewability, and brand risk.
Integral Ad Science serves a global clientele, including agencies, marketers, programmatic buyers, and media sellers. It partners with industry leaders like Nielsen and Verizon and adheres to industry initiatives like the Interactive Advertising Bureau and Trustworthy Accountability Group’s Brand Integrity Program Against Piracy.
IAS maintains a strong global presence with offices in major cities such as New York, Chicago, San Francisco, Berlin, London, Paris, Singapore, Melbourne, Sydney, Tokyo, and Pune. The company emphasizes hybrid work environments and continues to innovate within the ad verification and digital media quality space.
For further information and inquiries, IAS offers direct contact options through its official channels and website.