Rithum is a global e-commerce technology and services company that powers connected commerce for brands, retailers, and suppliers worldwide. It originated in 1997 under the name CommerceHub and later merged with ChannelAdvisor in 2023 to form Rithum, combining decades of market-leading innovation. Serving over 40,000 leading brands and retailers, Rithum facilitates more than $50 billion in annual Gross Merchandise Volume (GMV), establishing itself as a key player in the e-commerce ecosystem.
The company focuses on enabling seamless commerce by integrating advanced catalog management, supplier onboarding, and marketplace expansion. Its platform supports thousands of SKUs and drives meaningful growth for clients, such as a 36% year-over-year GMV increase through effective SKU management and a 67% marketplace sales growth for clients like Superdry. Rithum emphasizes the use of real-time data and advanced algorithms to optimize pricing, product listings, and advertising campaigns, thereby maximizing return on investment.
Rithum offers a comprehensive suite of managed services and consulting that emphasize strategic growth, marketplace readiness, and advertising optimization. Their expertise covers digital marketing campaigns, competitive pricing strategies, product data optimization, and cross-border e-commerce expansion. This combination of technology and expert services helps brands and retailers expand their online presence and increase profitability efficiently.
The company boasts a robust technology infrastructure that processes billions of data points daily to support marketplace management, campaign tracking, and analytics. Their service model includes a holistic approach that leverages product and sales data to improve overall sales performance and advertising effectiveness.
With headquarters in Seattle, Washington, Rithum leverages longstanding partnerships and a dedicated team of e-commerce professionals to maintain its industry-leading position. Its mission is to create a world where seamless commerce unlocks infinite possibilities, reflecting its vision to build the most connected commerce ecosystem globally.