Screenverse is a programmatic out-of-home (DOOH) advertising company founded in 2020, headquartered in New York. It operates one of the largest and most diverse networks of digital screens in the United States, boasting over 100,000 screens across various public and private venues. The company’s core mission is to help media owners and advertisers adopt and optimize programmatic DOOH advertising, thereby solving key challenges in the traditional out-of-home advertising space.
Through its extensive network, Screenverse enables advertisers to effectively reach targeted demographics in high-traffic locations using dynamic advertising campaigns that include static and full-motion video content. Their services encompass ad monetization, ad operations, deal and pricing optimization, sales enablement, and comprehensive campaign management from ideation to execution.
Screenverse emphasizes 100% brand safety and leverages powerful audience data to ensure optimal marketing outcomes. Its team is deeply connected with major industry SSP (supply-side platform) and DSP (demand-side platform) partners, facilitating seamless programmatic revenue streams for media owners. This integration helps media owners tap into national advertisers and scale their programmatic revenues while focusing on their core operations.
The company operates across various venue types including shopping malls, transit stations, retail environments, and more, providing advertisers with a one-stop-shop to reach broad and diverse audiences. Screenverse is committed to building long-term partnerships and maintaining high ethical standards, reflected in their values such as doing the right thing and only promising what can be delivered.
Screenverse also utilizes advanced measurement solutions like PerView to offer dynamic, real-time measurement of reach, frequency, and impressions, empowering advertisers with reliable and comprehensive analytics to maximize the impact of their DOOH campaigns.