Are you an agile product marketer who thrives on moving fast and making a real difference? In this role, you’ll be the voice of the customer, bringing nonprofit needs and insights to the forefront of our product strategy and go-to-market initiatives. We’re looking for a strategic thinker who can transition from high-level planning to hands-on execution. If you thrive in a fast-paced environment and are excited about shaping the future of fundraising, we want to hear from you!
We want to hear from you if you have…
- Deep understanding of product marketing, customer behavior, and market trends
- Creative problem-solving ability, research, synthesis, and analytical skills
- Strong skills in positioning with a customer-first mindset
- Collaborative approach with a track record of working well with various functional groups and levels
Responsibilities
- Positioning & messaging: Develop differentiated positioning and messaging that resonates deeply with our nonprofit audience.
- Go-to-market strategy: Lead go-to-market planning and execution, including launch briefs, messaging documents, and coordination across teams (product, marketing, sales, customer success, and support) in an environment with rapid launch cycles.
- Customer feedback loop: Leverage insights from across the organization to influence product roadmap, positioning, and messaging.
- ICP and personas: Refine ICP, personas, and customer journeys, helping define clear customer segments to guide marketing campaigns.
- Bring the team together: Foster cross-functional collaboration to ensure smooth launches.
Requirements
- 5+ years of experience in product marketing at a startup and/or SaaS environment
- Proven experience launching new products with a fully integrated GTM plan and execution
- Self-starter with the ability to work independently and as part of a collaborative team
There is also an annual bonus and an equity component.
Benefits
Remote Work: Work from anywhere in the United States.
Health Insurance: We offer Medical, Dental, and Vision insurance covered 100% for employees as well as HSA and FSA accounts.
Mental Health: Givebutter health insurance plans come with access to a TalkSpace membership.
401k: We offer access to a retirement planning account for all employees.
Vacation and Holiday: Take up to 15 days of paid vacation time per year plus additional days per year with the company. We also take off all 10+ Federal Holidays and provide 2 floating holidays.
Parental Leave: We offer 12 weeks paid parental leave for both primary and secondary caregivers.
Home Office Stipend: Upgrade your home office with company-sponsored expenses including high-quality laptops, monitors, and modern technology.
Charitable Giving: Employees are encouraged to donate up to $50/month to any verified nonprofit they wish to support on Givebutter.
Professional Development: We offer learning and development reimbursement opportunities.
Love What You Do: We are a mission-driven company serving the charitable sector. Feel good about the work you’re doing and the company you work for.