Remote Senior Digital Acquisition Strategist @ ServiceNow

We are seeking a dynamic Senior Digital Acquisition Strategist to join our global digital marketing team.  This pivotal person will drive the global end-to-end digital marketing strategy and execution for our highest priority programs, creating effective persona-based user journeys and an exceptional digital experience.

As a Senior Digital Acquisition Strategist, you will play a critical role in connecting the dots across teams, synthesizing global perspectives, and leading execution for key B2B persona programs. This role is instrumental in managing the strategic planning, execution, and reporting across all digital marketing channels and ensuring a unified site and content experience. The digital marketing strategist will act in a product manager capacity for their dedicated program focus – responsible for the plan that spans across all owned and paid digital channels and connects to the overall integrated marketing program and content strategy. They will also focus on identifying our strengths and weaknesses, evaluating operational effectiveness, and uncovering opportunities for improvement.

The ideal candidate possesses extensive experience in digital planning and strategy, adept stakeholder management skills, and proficiency in media execution.  We are seeking a passionate individual who embodies the qualities of a strategic thinker and a hands-on implementer. A proven track record of pushing the boundaries to drive innovation that generates positive business impact is highly desirable. Additionally, candidates should be well-versed in media and digital experience, with familiarity in at least two or more areas within the digital advertising landscape (display programmatic, SEM, SEO, paid social, analytics and attribution).

Key Responsibilities:

Qualifications

Core Requirements

Preferred Qualifications

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.