This role bridges the responsibilities of acquiring new customers and fostering growth within an existing book of business. As a consultative, strategic advisor, the Lead Account Executive will leverage deep product knowledge, customer insights, and a results-driven approach to drive new business acquisition (70%) while ensuring customer retention and expansion (30%). The role amplifies Culture Amp’s mission by creating impactful partnerships and delivering measurable ROI to clients. This a fully remote position based in Germany.
In this role you will:
New Business Acquisition (70%)
- Proactively identify and engage potential customers through a mix of outbound calls, emails, LinkedIn, and attendance at marketing events (virtual and in-person).
- Creation of specific points of view (POV’s) on their identified ‘lighthouse accounts’
- Run tailored product demonstrations for People Leaders, establishing credibility and highlighting Culture Amp’s competitive differentiators.
- Build and manage a robust sales pipeline, expertly guiding prospects through the sales process from discovery to close.
- Develop and present compelling business cases for prospects to adopt Culture Amp’s platform, leveraging insights and ROI calculations.
- Collaborate with internal stakeholders (e.g., legal, procurement, and security teams) to remove barriers and streamline deal closure.
- Maintain accurate pipeline and forecasting data in Salesforce and other tools to meet quarterly new business quotas.
Customer Retention & Expansion (30%)
- Serve as a trusted advisor for existing customers, driving retention by proactively identifying risks and implementing tailored mitigation plans.
- Creation of tailored Account Plans that help serve as a north star for the GTM functions.
- Conduct regular strategic reviews, leveraging data-driven insights to uncover expansion opportunities and optimize customer engagement with the platform.
- Build a sustainable pipeline of upsell and cross-sell opportunities, converting them into closed-won deals to achieve expansion targets across a rolling 6 month period.
- Establish multi-threaded relationships with key stakeholders, fostering deeper connections to ensure long-term loyalty.
You have:
- 8+ years of sales experience with a focus on new business driven revenue targets.
- Proven experience in the SaaS space, particularly within HR Tech or related fields.
- Strong ability to identify and self-source both new and expansion opportunities, employing innovative strategies.
- Exceptional executive presence with polished presentation and communication skills, particularly when engaging with VP and C-suite executives.
- Experience building and navigating relationships within enterprise environments.
- Familiarity with sales methodologies, such as MEDDPICC, and a solid understanding of deal stage progression.
- Proficiency in leveraging data for decision-making and influencing others.
- Skilled in assessing business opportunities and understanding diverse buyer personas.
- Proven track record in orchestrating the closure of business deals with a clear understanding of customer needs.
- Experience coordinating cross-functional teams (Solution Consulting, Security, Legal) through complex sales cycles
Essential experience:
- Fluency in German and English
- Proven background in selling to Enterprise customers (1000+ employees) in the DACH region
- Employee Share Options Program: We empower you to be an owner in Culture Amp and share in our success
- Programs, coaching, and budgets to help you thrive personally and professionally
- Access to external providers for mental wellbeing and coaching support to sustain the wellbeing, safety and development of our people
- Monthly Camper Life Allowance: An automatic allowance paid out each month with your pay – you can spend it however you like to help improve your experience and life outside work
- Team budgets dedicated to team building activities and connection
- Intentional quarterly wellbeing pauses: A quarterly company-wide shutdown day in each region to to collectively pause, reset and focus on restoration and rest, without having to tap into individual vacation time
- Extended year-end breaks: An extended refresh period at the end of year
- Excellent parental leave and in work support program available from day 1 of joining Culture Amp
- 5 Social Impact Days a year to make a positive impact on the community outside of work
- MacBooks for you to do your best & a work from home office budget to spend on setting up your home office
- Medical insurance coverage for you and your family (Available for US & UK only)