Dropbox is a special place where we are all seeking to fulfill our mission to design a more enlightened way of working. We’re looking for innovative talent to join us on our journey. The words shared by our founders at the start of Dropbox still ring true today. Wouldn’t it be great if our working environment—and the tools we use—were designed with people’s actual needs in mind? Imagine if every minute at work were well spent—if we could focus and spend our time on the things that matter. This is possible, and Dropbox is connecting the dots. The nearly 3,000 Dropboxers around the world have helped make Dropbox a living workspace – the place where people come together and their ideas come to life. Our 700+ million global users have been some of our best salespeople, and they have helped us acquire customers with incredible efficiency. As a result, we reached a billion dollar revenue run rate faster than any software-as-a-service company in history. Dropbox is making the dream of a fulfilling and seamless work life a reality. We hope you’ll join us on the journey.
Team Description
Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights. We’re responsible for maximizing our products’ potential, in order to delight our users and help Dropbox grow. We partner with teams across the company, including Product, Sales, and Engineering.
Role Description
As a Product Marketing Manager at Dropbox, you’ll lead the go-to-market strategy for Dropbox Sign API—our eSignature API offering. Dropbox Sign API is the fastest to implement eSignature API by providing straightforward integration and a best-in-class developer experience. This is a highly cross-functional role that will partner closely with product, sales, and other teams across the marketing organization to ensure the value of Dropbox Sign API is understood by prospects and the market. Applicants will be expected to interface with a broad array of internal teams as well as senior leaders and executives from Marketing, Sales, and Product.
As a lead for the product, you’ll define market opportunities and influence product development through well-defined market requirements. You’ll craft compelling and differentiated narratives for our GTM teams and produce the source messaging blueprint for your target audience. You’ll also need to possess a strong technical acumen and be adept at clearly articulating technical features and benefits of APIs to a technical audience. Previous experience selling API offerings and/or marketing to more technical audiences such as developers is required.
Responsibilities
- Be a strategic business partner by synthesizing insights and analysis to inform Product development with a pulse on our users, market and, competitive landscape.
- Partner with our Market Research team to perform research, both qualitative, and quantitative to better understand our user needs and market landscape.
- Develop informed and compelling positioning, messaging, and execute launch plans for new product features or initiatives, working closely with product management, communications, engineering, design, support, and sales teams.
- Drive awareness, consideration and understanding of new Dropbox features through multi-channel campaigns (both owned and paid), from strategy to execution.
- Partner with the corporate marketing team to showcase Dropbox and our products at events and through content and influencer activations and coordinating with partner / ecosystem marketing on joint marketing plans/strategies.
Requirements
- 8+ years of product marketing, competitive intelligence, sales enablement, solutions architect or sales engineering/consulting experience.
- 2+ years working with API offerings or highly technical products is required.
- Experience leading product launches
- Extraordinary prioritization, organization, and project management skills.
- Excellent cross-functional collaboration abilities, ability to manage with influence, and experience working closely with product, comms, design, and sales teams.
- Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging.
- Strong analytical skills, with demonstrated capabilities interpreting data and qualitative research and distilling into actionable key takeaways.
- Embody our core values and uphold our unique company culture. We value diversity and inclusion, and encourage our team members to be their authentic selves at work.
- Experience at a B2B SaaS company is preferred but not required.
Benefits
Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
- Competitive medical, dental and vision coverage*
- Retirement Savings through a defined contribution pension or savings plan**
- Dropbox provides a Flexible PTO Policy in addition to your statutory holidays allowing you to unplug, unwind, and refresh
- Dropbox also provides exclusive additional paid time off for all FTE employees across the Globe, in addition to any relevant statutory holidays
- Protection Plans including Life and Disability Insurance*
- A Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food & groceries, and much more
- Parental benefits including; Parental Leave, Fertility Benefits, Adoptions and Surrogacy support, and Lactation support
Additional benefits details are available upon request.
*Where group plans are not available, allowances are provided
**Benefit, amount, and type are dependent on geographical location, based upon applicable law or company policy
Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).