Creative Director, Senior Art Director and Photographer

I direct end-to-end creative operations for luxury, hospitality, fashion, and lifestyle brands. My work spans estimating, brand strategy, creative direction, design, photography, and final execution for clients across the US and Europe.

I recruit and mentor freelance teams while also delivering independent assignments. I oversee casting, styling, location scouting, photography, videography, aerial cinematography, and integrated traditional, web, and social marketing campaigns.

I created Naturae, a solo photography exhibition project focused on environmental awareness and ocean conservation. The project features portraits of women from dozens of countries.

I produce and present the work across locations in Miami, the Florida Keys, the Bahamas, and Mexico, using photography to encourage reconnection with the natural world and ourselves.

I rebuilt Casa Tua's brand from a single Miami and Aspen presence into a unified identity system, developing its logo, positioning, and messaging to support expansion into New York, Paris, and the Amalfi Coast.

I designed the visual identity for Casa Tua Cucina, including marketing collateral, digital templates, photography, and packaging. I also led commercial photography and digital content production across markets for brand storytelling, social engagement, and Club member communications.

I planned and executed social media campaigns for the Santa Margherita and Torresella wine brands across Miami and New York. I also served as Director of Photography to maintain visual consistency across production.

I directed sets from casting and talent coordination through location management and final editing, leading crews of up to 20 people. I delivered three months of social content in a three-day production and secured ongoing client engagement.

I provided creative direction, design, and photography for fashion, automotive, and hospitality clients in Turin, Italy. I ensured visual consistency and alignment with each brand's market positioning.

I managed projects from concept development through final asset delivery, producing visual content tailored to client audiences and campaign objectives.

I worked as an Expo Brand Manager and PR professional in Xi'an, Shaanxi, China.

I supported brand and public-relations activities for expo-related initiatives.

Completed coursework in Fine Arts.

Completed coursework in Architecture.

Earned an Art School Diploma.